校企关系与企业R & D投入研究

校企关系被看作是企业与高校交换创新资源的重要纽带,备受国内外学者关注，但其对企业的影响尚未得到一致结论，校企关系是否促进企业技术创新能力提升、降低企业创新投入成本有待进一步研究。以我国2009—2014 年高校上市公司为研究样本，建立回归方程模型，研究了高校和企业间关系对公司R&D投入的影响。实证研究表明，我国高校上市公司中不同属性的校企关系对企业研发投入的影响不同。其中，以高校持股比例为指征的校企关系与公司研发投入呈正相关关系，高校股权可以促进企业研发投入；以高校股东分红比例和高校从业经历高管比例为指征的校企关系与研发投入呈负相关关系，以政府补助为指征的校企关系对高校控股上市公司和非控股上市公司研发投入的影响不同。     

A relationship strategy perspective on relationship portfolios: Linking customer profitability,commitment, and growth potential to relationship strategy

The paper develops a three-dimensional portfolio model for business relationships which distinguishes among six different categories. Based on assessments of customer profitability, customer commitment, and growth potential, the positioning of a given customer relationship in the portfolio allows managers to determine appropriate customer relationship strategies and appropriate performance indicators. Results from applying the portfolio model are reported and managerial implications and future research are discussed.     

地方政府政策变迁对跨国公司企业社会责任的影响

笔者运用合作博弈的谈判模型研究地方政府政策对跨国公司企业社会责任合约的影响。模型推导出在宽松、适度、严格三种政策下,地方政府收益最大时对跨国公司社会责任履行合约的取值要求,研究认为政策的选择取决于地方政府谈判成本大小和声誉损失系数以及跨国公司在当地的社会责任履行成本系数,并就三种政策下跨国公司企业社会责任的影响因素进行分析。     

多委托代理关系、政策的选择性执行与农村税费改革

农村税费改革在全国全面推行后,在目前的条件下这一政策出现的一些问题能否得到全面深入的贯彻执行的问题引起了学术界的关注.本文运用多委托代理理论来分析中国多层级垂直行政管理体系中的政策执行问题,认为地方基层政府利用政策存在无法执行的可能性以及信息传递中的噪音,从事违背税费改革精神的行为,地方政府出于自身的利益以及要求地方基层政府完成各种政策任务的考虑默许、袒护这一行为,并提出了全面贯彻执行农村税费改革政策所要采取的对策.     

网络嵌入、绿色动态能力与企业绿色创新——环境规制和管理者环境注意力的调节作用

基于动态能力理论、社会网络理论和制度理论等,探讨网络嵌入对企业绿色创新的影响,并进一步考察绿色动态能力在其中的中介作用以及环境规制、管理者环境注意力的调节作用。运用多元回归和Bootstrap方法进行实证检验,结果显示：结构嵌入和关系嵌入对企业绿色创新均具有显著影响;绿色动态能力在结构嵌入、关系嵌入与绿色创新之间起中介作用;环境规制、管理者环境注意力均正向调节绿色动态能力与绿色创新间关系。     

华人社会关系营销探究——兼论金融海啸对关系营销的影响

论文以华人社会中的社会学理论为基础,通过实证研究验证了＂差序格局＂现象在华人社会关系营销中的存在,即亲人关系所带来的关系结果最高,熟人关系次之,生人关系最差;需求法则对应亲密,人情法则对应恩惠,公平法则对应信用;同时,论文发现了从关系法则到关系呈现方式,再从关系呈现方式到关系结果的线性路径,厘清了三者之间的逻辑关系。研究结果明确地揭示出华人社会商业运营中＂亲人＂、＂熟人＂、＂生人＂之间等级明确的运行体系,不同的关系类型对应各自的关系法则,然后形成不同的关系呈现方式,并最终带来关系结果,即市场绩效的差异。＂个人关系＂导致＂企业绩效＂的运行机制也在一定程度上被窥探出来。     

The MNC as an externally embedded organization: An investigation of embeddedness overlap in local subsidiary networks

MNCs have been conceptualized as differentiated networks that, in turn, are embedded in external networks. Previous research has predominantly focused on the embeddedness of established subsidiaries into their local environment, omitting to shed light on the phenomenon of headquarters linkages to the local context which creates embeddedness overlap. We develop a model of why MNCs develop overlapping linkages to local subsidiary networks even if the subsidiaries have grown out of the initial start-up phase. Using detailed information on 168 European subsidiaries, we find that MNCs build and maintain more overlapping network ties when subsidiaries are high performers, hold important resources, operate in turbulent environments, and are closely connected to multinational actors as opposed to purely domestic firms.     

The influence of contractual and relational factors on the effectiveness of third party logistics relationships

Outsourcing has become popular in both management literature and practice, but few studies have examined the effects of two important and potentially complementary elements – contractual and relational elements – on the effectiveness of logistics outsourcing relationships. It is theorized that contract formality, the thoroughness of contract negotiations, trust and commitment increase the effectiveness of 3PL provider–client relationships. For empirical validation a survey was carried out in the 3PL industry among both 3PL providers and clients. Using PLS path modelling, we observed that for both LSPs and clients, contract formality, trust and commitment are all positively related to relationship effectiveness. The results for negotiation thoroughness are mixed. The model explains 59% (LSPs) and 60% (clients) of the variance in relationship effectiveness. It is concluded that both ‘hard’ contractual aspects and ‘soft’ relationship aspects are important for effective supply chain collaboration. Theoretical and managerial implications are provided.     

学校领导班子和谐建设的探析

在学校领导班子中,正职是学校的“一把手”,是把方向,管全局的。副职是正职的“左膀右臂”,是正职的参谋和助手。如何正确处理学校正职与副职之间的关系,对于领导班子的和谐建设、提高领导集体的战斗力、带领全体教职工出色完成各项工作任务具有十分重要的作用。     

Culture and age as moderators in the corporate reputation and loyalty relationship

This study investigates the moderating role of culture and relationship age in the relationship between customer-based corporate reputation (CBR) and customer loyalty using data from two service contexts (retailing and fast-food restaurants) in three countries (France, the U.K., and the U.S.) that differ with regards to two cultural values—uncertainty avoidance and time orientation. Results suggest that CBR has similar effects on affective and intentional loyalty in all three countries. However, culture interacts with relationship age, such that relationship age magnifies the effect of CBR in France, while relationship age suppresses CBR's effect in the U.K. and the U.S. The authors provide explanations for these effects based on cultural theories. Managerial and research implications are developed.