The role of renqing in mediating customer relationship investment and relationship commitment in China

There is a growing research interest in guanxi marketing, which has been considered the Chinese version of relationship marketing. However, very little empirical research has investigated the implicit nature of renqing, the underlying mechanism that explains the cultivation and maintenance of guanxi. This study examines the role of renqing in mediating customer relationship investment and relationship commitment in the insurance industry. The authors surveyed 245 car insurance policyholders in China. The findings confirm the mediating role of renqing in such relationships and show that renqing explains a very high proportion of the variance in levels of customer relationship commitment. This result offers valuable insights and suggestions as to how to increase levels of customer relationship commitment in China.     

The measurement of guanxi: Introducing the GRX scale

This study posits and examines a measurement scale for measuring guanxi based on three Chinese relational constructs - ganqing, renqing and xinren. Focusing on Anglo-Chinese buyer-seller relationships, the research reports the findings from six qualitative in-depth interviews and survey data obtained from over 200 Taiwanese trading companies. Based on exploratory and confirmatory factor analyses the findings from the final second-order confirmatory factor analysis of the guanxi model identified 11 items for measuring ganqing, renqing, xinren and guanxi respectively. The results offer a useful starting point in order for business practitioners to assess their guanxi and at the same time provide academics with a scale for operationalizing the measurement of guanxi.     

哈尔滨城市发展阶段与城市规划关系分析

城市是一个随生产力和社会经济发展而不断演进的客观存在,与之对应的城市规划也是处于不断演进的过程中.本文对不同城市发展阶段与城市规划的关系进行了研究,利用迈克尔·波特(M.Porter)的发展阶段理论来分析哈尔滨所处的发展阶段,并且探讨得出在"十二五"期间哈尔滨的城市发展转变方向以及城乡规划对不同城市发展阶段的作用.     

The development of critical capabilities in foreign subsidiaries: disentangling the role of the subsidiary’s business network

Within business literature in general, capabilities have advanced to the prime determinant of the corporation’s economic rents. Within international business literature, it is further assumed that multinational corporations can enhance their pool of capabilities through foreign subsidiaries. Foreign subsidiaries are seen as means to assimilate new capabilities from their local, external network and integrate these capabilities into the multinational corporation. Data from more than 2000 foreign subsidiaries shows that some foreign units actually are endowed with superior capabilities which are useful for other corporate entities. It is argued that the development of critical capabilities within these subsidiaries is driven not only by internal corporate actors, but also by external actors. The analysis provides evidence that the role of different internal and external network partners for capability development varies according to the functional activity under consideration. Thus, subsidiaries benefit from various internal and external network actors in very different ways. The contribution ends with some conclusions and some avenues for future research.     

CRM在航空货物运输代理行业中的应用

本文就国际货物航空运输行业的角度出发,先介绍了航空运输的基本知识、主要服务的行业、确定市场对于航空运输的需求。有了市场需求,似乎航空运输就很好做了。实际不尽然。真正服务到客户才是根本。     

Initiation of business relationships in service-dominant settings

Industrial companies today are becoming increasingly service-oriented and therefore need to shift from selling hardware to valuing services and managing customer relationships. A new and particularly significant challenge for these companies is how to initiate relationships which is an issue that has received surprisingly limited scientific attention. The aim of this study is to develop a conceptualization that explores the dynamics in the relationship initiation process in service-dominant settings. Narratives from three sellers of professional services, augmented with narratives from a buyer's view, form the empirical basis of the study. The dynamics in the relationship initiation process are clarified with three new concepts: status, converter, and inhibitor. The paper concludes with implications of the new conceptualization and suggestions for future research.     

中小企业融资与银行关系研究综述

银行贷款是中小企业间接融资的最主要渠道,银企之间良好关系的建立,可以有效缓解中小企业的融资困境。本文从影响银企关系的因素、银行结构对中小企业融资的影响、如何建立银行与中小企业的关系几方面对已有的一些国内外文献进行了综述,并指出今后应加大对开放条件下银企关系的研究。     

试谈离散数学在计算机学科中的重要性

阐述了离散数学及计算机专业其他学科的基本概念，分析了离散数学与计算机专业其他学科间的关系。教师在教学过程中，将此关系在课堂中灌输给学生，让学生了解离散数学在计算机专业学科中所处的重要地位。学生在学习离散数学的同时，能明确该学科的学习目的，也能站在较高的层次把握好离散数学的学习。     

竞合关系、组织惯例更新与突破式创新——环境不确定性的调节作用

突破式创新是创新驱动发展的重要形式，而以竞合关系促进协同创新已成为企业常态。基于动态能力理论与资源基础理论，探讨竞合关系、组织惯例更新和环境不确定性对突破式创新的交互作用机制。通过对298家企业问卷调研数据的分析，结果表明：竞争与合作均对突破式创新产生积极影响，竞合平衡对突破式创新产生消极影响；组织惯例更新分别在合作、竞合平衡与突破式创新关系中起中介作用；技术不确定性分别调节竞争、合作与突破式创新关系，市场不确定性分别调节合作、竞合平衡与突破式创新关系。该结论丰富了企业竞合与突破式创新关系研究，为企业管理利用竞合关系促进突破式创新提供了理论参考。     

试论民间借贷中借出方权益的自我保护

民间借贷是指公民与公民之间、公民与法人以及其他经济组织之间的借贷,是具有广泛群众性和深远传统性的信用补偿机制."民间借贷"不同于"非法集资",合法的民间借贷是受国家法律保护的,民间借贷在社会经济活动中不可或缺.但是,由于民间借贷具有自发性、随意性、风险性,一旦遇到情况变化,非常容易引发纠纷,造成诸多社会问题.因此,公民在出借资金时应注意保护自身的合法权益,以避免不必要的借贷纠纷发生,使民间借贷活动在社会经济发展中发挥其应有的积极作用.