排序方式: 共有64条查询结果,搜索用时 15 毫秒
31.
Christine Domegan Patricia McHugh Michelle Devaney Sinead Duane Michael Hogan Benjamin J. Broome 《Journal of Marketing Management》2016,32(11-12):1123-1144
ABSTRACTSystems thinking dominated the 2015 World Social Marketing conference with the premise that a more holistic approach takes into account all the issues at play for effective change. Augmenting the broadening social marketing literature, we contend that systems-thinking social marketing enhances the field’s conventional behavioural change with concepts of scale, causation, and iterative co-creating change processes for complex health and environmental problems. The results of our empirical Sea for Society study, a sustainable European marine ecosystem examination of what the barriers to change are and how they are interrelated, find systems-thinking social marketing offers the potential to strategically and critically reinforce, not replace, behavioural change campaigns. With systems-thinking social marketing, a coherent theory of change becomes a possibility. Orchestrating social change may become a reality. 相似文献
32.
Paolo Ramazzotti 《Forum for Social Economics》2013,42(4):302-306
If we acknowledge that Adam Smith's two major works are related, we will be better equipped to appreciate the features of the economy we live in. The shift from a close-knit community to a more extensive range of economic relations, however, involves qualitative changes that question Vernon Smith's linear causation from propriety to property and human betterment. 相似文献
33.
Endogenous growth theory is now fashionable. It seeks to explainwhy per capita income growth in capital abundant countries isoften faster than in capital poor countries and defies the operationof diminishing returns. This theory, which took off with Romerand Lucas, often makes Allyn Young's concept of increasing returnsand Marshall's distinction between internal and external economiesits starting point but considers their treatment of the subjectas not sufficiently rigorous. The modern endogenous growth theoriststhen claim to explain what they had in mind with greater clarity,rigour and depth. This paper argues that this is not the caseas these theorists actually misrepresent Young in importantways. 相似文献
34.
Meb Bolin 《Journal of economic issues》2013,47(2):345-352
This paper seeks to establish that contributions to regional theory advanced by Gunnar Myrdal exhibit high levels of explanatory power when clarifying challenges facing Germany's eastern region since the fall of the Berlin Wall. Myrdal's evolutionary institutionalist contribution is contrasted with the "convergence hypothesis" advanced by R. Barro and X. Sala-i-Martin. Challenged is their prediction that Germany's eastern region would experience relatively higher annual rates of per capita output growth, and that levels of per capita output would converge between the eastern and western regions over time. Myrdal's approach is argued superior as it allows for considering backwash and spread effects within a framework of circular and cumulative causation, emerging between Germany's western and eastern regions. 相似文献
35.
手机媒体是近年来讨论较多的话题,对于它的发展方向、发展终端,可谓众说纷纭。笔者预测借着2008年的奥运契机,手机媒体将会迎来新的行业高度。基于此,本文就探讨手机媒体能在2008年奥运会有所作为的原因,藉以提出促进其发展的若干对策。 相似文献
36.
对于货币流通速度影响因素的研究 ,各经济学派观点各有千秋。文章在对各学派观点简要概括的基础上 ,结合我国实际情况选取若干经济指标 ,通过葛兰杰因果检验对其影响的显著性进行了实证分析。并根据实证结果 ,对影响货币流通速度的因素给予了理论解释 相似文献
37.
This article presents a model of macroeconomic growth that combines in a single formalization two complementary views on innovation and economic growth, the technology‐gap approach and the Kaldorian theory of cumulative causation. The model suggests that what matters for economic growth in the long run is the existence of a good match between the patterns of technological change, income distribution and demand growth. The model is estimated for the Spanish economy during the period 1960–2001, and the econometric results show that important changes have happened in its growth regime over time. Since the 1980s, innovation and diffusion of new technologies provide a greater stimulus to productivity growth, but the technology push on the supply‐side is not sustained by the prevailing patterns of income distribution and demand growth. 相似文献
38.
Galina Shirokova Oleksiy Osiyevskyy Michael H. Morris Karina Bogatyreva 《Entrepreneurship & Regional Development》2013,25(9-10):912-944
AbstractWithin the broader literature on contextual determinants of effectual and causal cognitive logics, the paper explores the drivers of causal and effectual reasoning in student-founders of new ventures, particularly focusing on the role of university entrepreneurship-related offerings and student prior business experience. Using the Global University Entrepreneurial Spirit Students’ Survey (GUESSS), the study involves a sample of 2179 student entrepreneurs from 26 countries. Our findings indicate that university entrepreneurship-related offerings such as curricular programming, co-curricular activities, and financial support play a differentiating role in the proclivity towards causal or effectual approaches across the groups of experienced and inexperienced student entrepreneurs. We also provide evidence that effectuation and causation are not mutually exclusive constructs: they are intertwined and can unfold simultaneously. 相似文献
39.
Jeroen C.J.M. van den Bergh John M. Gowdy 《Journal of economic behavior & organization》2009,72(1):1-20
This article examines the role of group dynamics and interactions in explaining economic behavior and the evolution of institutions. Our starting point is the large literature on group selection in the biological, behavioral and social sciences. We present a range of interpretations of group selection, describe a complete set of group selection mechanisms, and discuss the empirical and experimental evidence for group selection. Unique features of cultural group selection are investigated, and opportunities for applying the latter to various areas of economic theory and economic policy are identified. 相似文献
40.