国际电子商务中的语言差异问题及其解决策略

在电子商务的全球化过程中，各地区的语言、文化差异。给国际电子商务展开带来了一定的障碍，本文论述了语言问题产生的根源，并提出了相应的解决策略，以期对国内企业的未来发展有所助益。     

Force and Influence in Content Analysis: The Production of New Social Knowledge

We examine the two traditions of content analysis: the first in which one substitutes words of a text with categories, and the second in which one looks for clusters of words that may refer to a theme. In the first tradition, preexisting dictionary categories give meaning to the words; in the second, meaning comes after the fact. Preexisting dictionary categories (the substitution model) are calibrated instruments applied within experimental designs that leave no space for doubt; meanwhile, the ability of the correlational model to conjure up complex themes from fragments of a text yields no unique solution. These differences have bearings on the production of new social knowledge. We expound on the epistemological foundations of the two traditions of interpretation and draw from them decision rules upon which one may rely for choosing among appropriate content-analytic tactics. Two reasons make this essay timely and critical: (1) the increasing variety of new content-analyticsoftware for particular purposes and (2) the almost exclusive focusing on software and technology at the expense of adjusting the choice of the software to the nature of the text. Two studies, one in historiometry, the other in autobiography, illustrate the liabilities and benefits of the two models of content analysis.     

Effects of demographic,experiential, and attitudinal factors on occupational sex stereotypes

The purpose of this study was to (a) compare the occupational sex stereotypes of 366 college students with those reported by Shinar in 1975, and (b) examine the relationships between demographic, experiential, and attitudinal variables and these occupational sex stereotypes. The results indicated a significant difference in occupational ratings from Shinar's study, with females' perceptions shifting more than males' perceptions. In addition, subjects' gender, tenure with female managers, and attitudes toward women as managers, were shown to be significant predictors of occuptational ratings. The implications of these findings for both employees and managers are then discussed.     

外资进入武汉物流市场的现状及对策

武汉以优越的地理位置,良好的交通设施,雄厚的科技和产业实力吸引了外资,形成了新的竞争环境,文中以运输环境作为对象,分析了外资进入物流市场给内地物流带来的机遇和挑战.     

对我国外贸的循环经济战略初探

我国经济发展面临资源环境的约束,对外贸易中面临越来越多的贸易壁垒,尤其是绿色壁垒。鉴于我国目前所面临的情况和循环经济的大环境,我国要在对外贸易中实行循环经济战略。     

Competition as a track for preventing illegal immigration

Rich countries often face sizeable illegal migration. This paper suggests that these countries would use the financial aid which they give to the source countries as an instrument to prevent illegal immigration. The core of this policy is to allow the source countries to compete for the pre-determined aid, which would be distributed according to the cross-proportion of the apprehended illegal aliens. Moreover, we show that it may be beneficial for the rich country to split the source countries into competing pairs rather than allowing all of them to compete jointly. The rich country has basically two policy means: funds allocated to strengthening its border control; and the foreign aid given to the source countries. The multi-country general equilibrium model presented shows how the rich country, by choosing an appropriate mix of these two policy means, can minimize the number of illegal immigrants subject to its budget constrain.Received: 15 August 2002, Accepted: 21 January 2004, JEL Classification: F22Nava Kahana, Tikva Lecker: The authors are grateful to two anonymous referees for their valuable comments.     

基于汇率风险特征的对外物流企业汇率风险防范对策研究

从阐述汇率风险的特征出发，系统研究对外物流企业汇率风险防范的各种决策，并根据我国现有的外汇管理法律法规和金融市场的发育程度分析各种汇率风险决策的可操作性和约束条件。     

论中小企业技术创新

我国中小企业技术创新活动具有多样性和广泛性,它们的技术创新在许多行业占据了主导地位,研究中小企业的技术创新问题对经济发展和社会进步具有重要意义。文章围绕中小企业的技术创新概念、企业与技术创新的关系、内外部环境分析进行讨论,提出新形势下中小企业技术创新的对策。     

中外影视广告的故事性比较

中国人是很会讲故事的,但在影视广告中却没能讲出几个让人感动的故事,广告人的讲故事能力被限制在叫卖中了.中国广告中的故事,不是平淡就是生硬,过渡不圆滑,有些假.不像外国影视广告中的故事,很自然,很流畅,有顺理成章的逻辑关系.其原因,一是中国影视媒体上投放广告需要大量资金,所以影视广告被做得很短;二是广告人没有继承讲故事的传统,没有形成讲故事的素质.     

国外著名大学校训的语言特点及文化内涵

校训能折射一所大学的办学理念。国外著名大学校训的词汇、句子结构、修辞手段等各具特点,并传达出大学理念及文化内涵。