Religion,social class,and entrepreneurial choice

While considerable concern has emerged about the links between religion and economic growth, little is actually known about how religion and social class impact the decision making of individuals. Using institutional theory and social dominance theory, this paper examines the influence of religion and social class on individuals' occupational choices. Based on a large-scale database from India, this paper finds that while some religions are relatively conducive to self-employment, some others have a negative impact on self-employment choices. Furthermore, individuals belonging to social classes that are lower in the social hierarchy are less likely to be self-employed. The role of both religion and social class in influencing the likelihood of choosing self-employment suggests an important link between religion, social class, and occupational decision-making.     

Health clubs and body politics: aesthetics and the quest for physical capital

At present, the western world wrestles with an obesity epidemic whilst, paradoxically, maintaining a fascination for the aesthetic ideal body. With the Scottish health and fitness industry providing the empirical backdrop, and drawing on the work of Bourdieu, this paper critically reflects upon processes of embodied production and consumption and the quest for physical capital and its referential symbolism. Using a range of qualitative methods across three case study facilities it is argued that as consumers seek to attain desired forms of physical capital, health and fitness clubs serve both to capitalize on and perpetuate cycles of embodied dissatisfaction. Although willingly subjecting their bodies to constant ocularcentric and objectifying processes, consumers are constantly reminded of their failure to attain the physical capital they desire. These processes not only mirror modern consumerism but also highlight a process of self‐imposed domination. With external medical and media discourses exerting persistent pressure on the embodied state, desire for physical capital produces a self‐legitimating and regulatory regime perpetrated upon the self within the internal environment of the health and fitness club. Therefore, as a venue for playing out aesthetic politics, health and fitness club spaces are anything but healthy as they oil the desire and dreamscape of physical capital, maintaining an aesthetic masochism and thus keeping the treadmills literally and economically turning.     

论主题班会在大学生生命观教育中的作用

主题班会是辅导员开展班级管理和学生教育工作的重要形式，也是大学生进行自我教育和自我管理的重要途径，在大学生生命观教育中起着重要作用。结合大学生生命观的现状，有效地开展以生命观教育为主题的班会，可以提高大学生对生命价值观的再认识，引导他们树立积极的生命价值观。     

试析篇章语境与教师课堂话语的关联性

篇章是由一系列相互关联的因素构成的,篇章是作者根据一定的情景所预设的各种语境的组合体,篇章语言学注重篇章产生和被接受的实际过程所蕴涵的社会和认知过程。教师应针对群体中不同个体的话语特征选择适合于特定语境下某一个体的语言特色、方言或语域。课堂活动的展开和篇章语境在课堂中的展现是通过教师得体的语言来实现的。只有将篇章信息与教师在不同语境中使用的话语相结合,才能够适合于篇章文体及风格的要求和交际活动的需要,才能将语言的可操作性和在不同语境下的创造性和能产性得以体现。     

浅谈高校班级管理建设中存在的问题及对策

辅导员已经成为当代大学生的思想政治工作中最为重要的角色。因此,大学辅导员素质的高低会在很大程度上影响到大学生的日常生活和思想状况,建设一支高素质的辅导员队伍就显得尤为重要。     

建构中专班主任与学生心灵沟通的桥梁

作为中专班主任应了解新时期职高生的特点,根据其角色意识的觉醒,建构心灵沟通的桥梁,并总结新时期中专班主任工作应具备的理念。     

The Application of English Songs in English Teaching

Enjoying English songs as a aort of supplementary teaching oan stimulate students' learning and improve teaching quality, This paper mainly describes how to apply English songs in English teaching     

Ignoring Your Best Customer?

Abstract

Many organizations devote considerable amounts of money and human resources to develop systems aimed at improving customer retention and profitability. The conventional wisdom is that if retaining the most profitable customers is a good way to increase profitability, then allocating resources to increase the satisfaction of those customers has to be a great objective. However, managers do not observe clear link between satisfaction, retention and profitability. The reason is that different customers have different preferences for convenience as well as different costs associated with switching service providers. These preference and cost heterogeneities have important implications for how companies should target their customer service efforts.

In this paper, we adopt a latent class model to examine the interrelationship amongsatisfaction, retention and profitability. Applying the model to a data of customer satisfaction, self-reported switching propensity, and profitability provided to us by a large Midwestern bank, we make normative statements about which customers are the most criticalones for the company to satisfy and how to satisfy them. The results of this research help to explain why managers have been frustrated by the apparent lack of actionable information present in customer satisfaction data and points to more intelligent ways to use this data.     

Coupon Usage and Frequent Buyer Club Participation by Lower,Middle, and Upper Social Classes

Abstract

More than 75% of households belong to at least one frequent-buyer club program and over 90% of these households use their cards almost every time they shop. Presently, customer-loyalty efforts are a major promotional priority for 56% of marketers. However, marketing scientists have not compared the social class participation levels of frequent-buyer club members to those of coupon-users and “ordinary” customers. By performing this comparison, it was found that the coupon-user (p < 0.01) and frequent-buyer (p < 0.01) groups had lower social class standings than did the “ordinary” households. Moreover, because there were no significant (p < 0.20) differences between the upper, middle, and lower social class standings of coupon-users and frequent-buyers, managerial substitutions of frequent-buyer promotions for coupon efforts seem rational.