基于生态系统服务功能的森林社会效益价值评估——以云南省森林资源为例

森林除了具有经济价值和生态价值外,还具有基于生态系统服务功能所产生的社会效益价值。论文以云南省森林资源为例,采用房地产评估中常用的假设开发法为主要评估方法,结合森林资源所反映的社会效益价值增长特征,运用企业自由现金流量折现模型中的两阶段现金流折现模型,通过构建模型体系,分别从直接社会效益和间接社会效益两个维度对云南省森林资源的社会效益价值进行评估。其中,直接社会效益包括就业价值和景观游憩价值,间接社会效益包括科教价值、历史价值及文化价值,通过模糊综合评判计算各组成部分的不同影响权重得出直接和间接社会效益模型,以多元回归的方法构建森林生态总体社会效益价值模型并计算云南省森林社会效益价值。同时,将各部分价值结果分别与云南省第三产业GDP、人均GDP及云南省GDP进行对比分析,进而对云南省森林社会效益价值现有情况进行评价,并对今后的森林资源开发提出相关建议。     

Does the nature of airport terminal service activities matter? Processing and non-processing service quality,passenger affective image and satisfaction

The surge in air transport demand and the increasingly competitive and volatile market dynamics due to airline deregulation are rapidly transforming airports’ character into multi-service firms and destinations. As a result, service performance measurement of significant systems and their consequent impact on airport users are crucial in creating better airport service design, operation and management for sustainable competitive advantage. The present study 1) assesses the applicability of the Airport Indicators of Passenger Experience (AIPEX) model on Shanghai Pudong International Airport (PVG), and 2) tests a theoretical model that explores the direct and indirect relationships among airport service quality, passenger affective image and satisfaction, as well as the moderating mechanism of passenger type (travel purpose) in these associations. The results indicate that, the AIPEX model fits the PVG context for airport service performance assessment. Also, the theoretical model suggests robust direct associations among processing/non-processing domains and passenger satisfaction, as well as the processing domain and passenger affective image, except non-processing domain and passenger affective image relation. Moreover, significant mediating and moderating effects of passenger affective image and travel purpose on the significant positive direct associations are found. Further, implications for theory and practice are discussed.     

税收执法提升了企业财务报告质量吗——基于“金税工程三期”的准自然实验

以2011~2018年中国A股上市公司为样本,以税务稽查系统改革"金税工程三期"为准自然实验,探讨税收执法的公司治理效应,采用双重差分模型,实证检验了金税工程三期改革对企业财务报告质量的影响。研究发现：金税工程三期改革显著提升了企业财务报告质量。金税工程三期改革的公司治理效应在治理环境较弱、信息透明度更低、融资需求更高的公司表现得更为显著。从作用机制来看,金税工程三期改革显著增强了税收执法力度,减少了企业的避税行为。     

绿色海洋GDP核算实例研究

在海洋强国战略视域下,以高质量发展为主题,综合海洋资源、环境、生态和社会等因素,选取辽宁省作为研究区域进行海洋 GDP核算实例研究,将资源损耗价值、环境污染损失、生态效益价值、社会牺牲成本纳入绿色海洋 GDP核算中。通过阐述绿色海洋 GDP核算的内涵和方法,分析绿色核算在海洋经济核算中实施的可行性,对前期绿色海洋 GDP核算指标进行修正,并提出开展绿色海洋 GDP核算的保障措施,力求对转变海洋经济发展方式、加快实现海洋经济高质量发展做出有益贡献。     

信任式服务的顾客忠诚形成机制及实践启示

信任式服务因其专业性和（或）“纯服务”等鲜明特征而使之显著区别于其他类型的服务,其顾客忠诚形成机制也因此具有独特性。针对医疗服务的实证分析表明：在信任式服务中,顾客信任在顾客忠诚形成机制体中起着关键性的作用,形成“服务质量→顾客信任→感知价值→顾客满意→顾客忠诚”的逻辑链;服务互动质量和结果质量通过顾客信任对顾客感知价值和顾客满意产生影响,进而影响顾客忠诚,但服务环境质量对顾客信任和顾客忠诚没有显著影响。因此,对顾客形成机制的研究需要区分产品和服务的类型以及服务质量的类型。提供信任式服务的组织应该重视并加强对服务人员与顾客互动能力的培养,提升服务人员与顾客的服务互动质量,并切实保障和提高服务结果质量,从而增强顾客信任,提升顾客忠诚。     

高职院校思想政治理论课与职业素养教育融合研究

高校思想政治理论课是大学生思想政治教育的主渠道。职业素养教育是高职院校人才培养体系中的特色环节,也是高职院校进行大学生素质教育的重要阵地。高职院校思想政治理论课与职业素养教育实现有机融合,可以有效调动各种资源形成教育合力,有利于高职院校构建大思政工作格局。高职院校可以从做好顶层设计、整合人才队伍、融入教育载体、互鉴教育方式、规范考核评价五个方面加强思想政治理论课与职业素养教育的有机融合,形成协同育人效果。     

“双高”背景下北京高职院校招生困境和发展路径研究

“双高”建设背景下,培养服务区域发展的高素质技术技能人才成为高职教育的重要任务。这就要求高职院校首先要稳定办学规模,提升办学质量。而北京地区生源数量减少,非首都功能疏解等因素加大了招生工作困难。该研究从主客观因素及政策层面深入探讨了北京高职院校的招生困境,就当前职业教育面临的发展机遇,从对外宣传及学校内涵式建设的角度重点探索了“双高”背景下有效拓宽招生发展的路径。     

基于业财融合的铁路运输企业全面预算管理体系研究

随着铁路运输企业不断深化改革和转型升级,作为企业财务管理有效工具之一的全面预算管理也应适应经济发展而不断优化。以业财融合为出发点,结合我国铁路运输企业的经营业务和预算管理的研究现状,对预算管理指标体系进行了总体分析及结构设计,构建了“国铁集团—路局—基层站段”三级次的预算指标模型,并设计了国铁集团到路局层面以及路局到站段层面的闭环式预算编制流程,健全和完善了相应的预算管理流程和责任分工。     

Determinants of Innovative Behaviour in the Hotel Industry: A cross-Cultural Study

The present study develops a conceptual framework that sheds light on whether institutional pressures (i.e., normative, mimetic, and coercive) and corporate support can improve innovative behavior across different societies and the moderating role of national cultural dimensions on this link. Our study validated these arguments empirically using data from the 2018 Global Entrepreneurship Monitor (GEM). Data were collected and analyzed from 2,618 respondents. Data were collected through a questionnaire survey of full-time non-managerial employees selected, from different departments of various four- and five-star hotels across five economically and culturally different societies (UK, UAE, Germany, China, USA). Our results indicated that both institutional pressures and corporate support have positive influence on employees’ innovative behaviour. Furthermore, Hotels in cultures with high levels of individualism and low levels of uncertainty avoidance, power distance, and masculinity will indicate higher levels of innovative behaviour in response to corporate support programs. While, hotels in nations with high levels of power distance, collectivism, uncertainty avoidance, and masculinity will indicate higher levels of innovative behaviour in response to normative, mimetic, and coercive pressure. These findings provide important implications for innovative behaviour by developing and validating a multilevel model empirically in the hospitality context.     

Corporate brand strategy: Drivers and outcomes of hotel industry’s brand orientation

The MNC resellers are vastly competitive and capital-intensive. Based on the corporate brand orientation, the objective is to investigate how the individual dimensions of hotel industry’s brand orientation can improve a corporate experience and subsequently create superior hotel performance and retailer preferences. A model of the integration of the hotel industry’s brand orientation was tested in a survey conducted among MNC resellers from hospitality industry. Structural equation modelling was applied to gain insight into the various influences and relationships. The research makes two main contributions. It makes a theoretical contribution by classifying the integration of the hotel industry’s brand orientation for hospitality industry and from this extrapolate key suggestions for further study. The continuous evolution and economic influence of the hospitality industry require the application of innovative marketing practices.