我国会计服务市场面临的挑战及其对策

我国加入WTO后,必须开放会计服务市场,以“保证我国与外国合作的事务所和职业人士享受与东道国同行同等的权利”;“消除市场准入的歧视性壁垒”。因此,加入WTO后的中国会计服务市场竞争将会日趋激烈。对此,我们应采取积极对策,例如,健全审计的法律法规制度,尽快与国际审计惯例接轨,提高注册会计师的职业道德和执业水平等措施。     

Understanding the Demand-Side Issues of International Corruption

In global business, business organizations and their representatives frequently encounter corruption and may be the perpetrators, victims, or simply participants in such acts. While international corruption has existed in multiple forms for several years, many individuals, companies, nations, and international organizations are currently attempting to reduce or eliminate corrupt acts because of their harmful effects on local economies and the quality of life of citizens. Several of these corruption curtailment efforts have been directed toward the supply-side of corruption, i.e., those who make corrupt payments. In developing an understanding of corruption, however, and formulating strategies for its reduction, consideration must also be given to the demand-side of corruption, i.e., those who demand and accept corrupt payments. Accordingly, this study examined the demand-side of corruption and several related factors in the categories of government, economy and poverty, education, geography, and culture. Analysis of these factors employed the Corruption Perceptions Index (CPI), formulated annually by Transparency International (TI), and other sources. Several factors in each of the five categories were found to correlate significantly with perceived corruption, and strategies for addressing these issues were developed and discussed.     

进口服务贸易对我国不同服务行业发展的影响力分析

本文基于面板数据的方法,以我国加入WTO为界,分别考察了1997—2001年和2002—2006年进口服务贸易对我国八个不同服务行业发展的影响。从总体上看,进口服务贸易在入世前、后均对我国服务行业的发展起到了正向的、较为稳定的促进作用,但这种稳定是以部分服务行业的快速发展和另一部分服务行业受到巨大冲击为代价的。从结构上看,进口服务贸易在入世前、后对不同服务行业发展的影响是不同的,对以金融服务业和通讯服务业为代表的新兴服务行业的促进作用明显增强,对计算机和信息服务行业的促进作用在减弱,而对以旅游业和运输业为代表的传统服务行业以及电影和音像服务行业的冲击较大。     

试论现代服务业与旅游业新增长态势

在现代服务业加速发展的阶段,旅游业在原有生活性服务核心业态的基础上,受到生产服务业、专业服务业、信息服务业、创意服务业的明显影响,从而引致旅游业内部结构和能级提升,出现了高增值性、高层次性、高功能性、高技术性、高知识性的新特点.现代旅游服务业的新增长态势表现在会展旅游、奖励旅游、商务旅游、节事旅游、咨询旅游的兴起.     

中国旅行社业发展的回顾与前瞻

本文首先对中国旅行社业的发展历程进行了梳理和回顾，认为二十余年来的发展进程基本上可以划分为四个阶段，即初步形成、快速发展、结构调整和全面开放，并在此基础上对中国旅行社业的现状进行了简要剖析。对未来的发展趋势则分别从市场基础、竞争主体、企业制度、品牌和分工体系等角度进行了分析，并据此提出了市场、产业、企业和产品等旅行社不同运作层面上的一系列观点。     

饭店服务质量的测量与改进

饭店服务质量是饭店的生命。为了改进饭店的服务质量，基于Parsuraman提出的SERVOUAL方法，本文提出了饭店服务质量的满意度测量法，然后，采用鱼刺图对饭店服务质量问题进行分析并提出改进方案，新悦饭店的示例表明，本文所提出的方法是有效的。     

草原生态系统旅游价值的评估——以内蒙古自治区四子王旗为例

本文以内蒙古自治区四子王旗为例,利用环境与资源经济学中旅行费用法(TCM)研究草原旅游利用价值.得到四子王旗草原生态系统的旅游价值为6411.67万元人民币,是四子王旗草原旅游统计收入的12.47倍,说明草原旅游目的地蕴含着巨大的旅游价值.但是,这种价值的实现必须建立在草原旅游生态系统健康安全的基础上,需要旅游目的地选择合理的发展模式,保障生态系统安全.     

中国旅行社业发展现状与发展对策研究

在对中国旅行社20年来产业化、市场化、企业化和法制化进程做了系统梳理和综述的基础上，课题组重点研究了我国旅行社的产业现状和即将来临的机遇与挑战。最后，分别从产业政策、分工体系、企业制度、行业管理、经营策略、借鉴国外经验等6个方面对面向21世纪的中国旅行社业提出了具体的发展对策。     

Cultural Tourism And Flamenco In The City Of Cordoba (Spain)

Flamenco is a tourist product that can attract many visitors from around the world, and the city of Cordoba (Spain) has an important role in the origins of flamenco. This work studies whether the satisfaction of cultural tourists who visit the city can be influenced by cultural offers related to flamenco. To achieve this objective, fieldwork was carried out based on 709 surveys conducted in the most important flamenco “tablaos” (stages) of the city. The techniques of factorial analysis and linear adjustment were used. The results show that flamenco can be a product that complements the satisfaction of cultural tourists.     

Assessing the Effects of Service Quality,Past Experience,and Destination Image on Behavioral Intentions in the Spring Training Camp of a Japanese Professional Baseball Team

This study aimed to examine the theoretical relationships between service quality, past experience, destination image, and behavioral intentions in the spring training camp of a professional baseball team in Japan. The results indicate that the service quality of spring training camps was divided into five factors: (1) place, (2) enjoyment, (3) information, (4) fan interaction, and (5) operating time. The findings suggest that service quality and past experience had positive effects on both destination image and behavioral intentions. Behavioral intentions were also highly influenced by destination image. Future research and managerial implications are also discussed.