词汇与文化的关系

从语言学的角度来说,语言与文化密切相关、不可分割。语言是文化的基石,也是文化的载体;同时文化也影响和塑造着语言。掌握新词的产生和旧词的消亡,掌握词汇文化性,对外语学习和跨文化交际具有十分重要的意义。     

广告设计中民族图形元素的运用研究

民族文化艺术是一座蕴藏丰富的宝库,是少数民族智慧的结晶,对广告设计有看深刻的启迪与借鉴作用。广告设计中民族图形元素的运用,体现一种独特的东方文化魅力,对传承和发扬民族文化有着很大的推动作用。本文对运用民族图形元素的广告设计进行研究分析,阐述了民族图形文化艺术在广告设计传播中的重要作用。     

浅析少数民族地区文化经济发展策略

发展少数民族地区文化经济成为促进少数民族地区县域经济发展的推动力。少数民族地区形成了独具特色的文化,且具有多样性、分布区域性、传承的神秘性以及民族的共同性。少数民族特有的民族文化影响了少数民族劳动者的经济行为、县域经济客体;而对县域经济发展具有双重作用。应大力培育和发展文化产业,加快建立、培育和发展特色民族文化产业集团;不断创建民族文化品牌;积极构建多元化投资机构,吸引投资;积极开发文化资源,大力发展文化产业以促进少数民族地区文化经济发展。     

科技中介的企业文化解析

科技中介企业文化的核心是知识和人才,特征是流动与开放。科技中介企业文化的关键在于：在共有平台的基础上,处理好软的内核与硬的约束的关系,流动与驻留的关系,开放与自我的关系,以及全局与局部的关系。通过企业文化建设培育科技中介的核心竞争力。     

Social Media Around the GLOBE

Building on the GLOBE study of cultural values, this article explores the impact of societal culture on organizational social media use. The analysis reported in this article is based on data collected from the Fortune Global 500 organizations regarding their use of six different types of external social media. The results of the analysis indicate that societal culture has to be considered an important factor for organizational social media use.     

Adoption of activity management practices: a note on the extent of adoption and the influence of organizational and cultural factors

We examine the extent to which activity management practices are adopted by Australian business units at each of Gosselin's [Gosselin, M., 1997. The effect of strategy and organizational structure on the adoption and implementation of activity-based costing. Acc. Organ. Society 22 (2), 105–122] levels of Activity Analysis, Activity Cost Analysis and Activity-based Costing. We also examine the association between extent of adoption and the organizational factors of size and decision usefulness of cost information, and the business unit culture dimensions of innovation, outcome orientation, and tight versus loose control.Data were collected by mail survey questionnaire of a random sample of business units, with questionnaire design and distribution based on Dillman's [Dillman, D.A., 2000. Mail and Internet Surveys: The Tailored Design Method. John Wiley & Sons Inc., New York] Tailored Design Method. Adoption rates are found to be higher than in prior studies, suggesting the continuing relevance of activity management practices and the advantage of using Gosselin's (1997) levels. All factors were found to be associated with all activity management practices. In particular, business unit size and all three business unit culture dimensions were found to be associated with extent of adoption of Activity Analysis (AA) and Activity Cost Analysis (ACA), while decision usefulness and the cultural dimensions of outcome orientation and tight versus loose control were associated with Activity-based Costing.     

我国农村文化产业投融资机制路径探讨

我国农村文化产业还未真正"成形"的主要原因是投融资机制建设的缺失。通过总结和分析我国农村文化产业投融现状和面临的困境,提出了建立"以政府行政手段为主导,经纪机构等中介机构为桥梁,保险机构为保障,农民自筹和金融机构信贷为主、民间资本、企业投资和外资投入等形式为重要补充"的行政与市场并行的"双轨"机制实现路径。     

新时期提升和整合企业文化的思考

打造全新企业文化的三点建议:一是创新企业形象,促进企业发展;二是提升企业文化行为,塑造企业良好形象;三是创建学习型企业,构建和提升企业竞争力.     

宋学对日本镰仓、室町文化的影响

日本镰仓、室町文化的一大特色是引进以宋学和禅学为主的宋代文化,以宋学的道德观念为思想基础创建了日本武士文化的精髓.而禅学的融入又将日本文化推向一个新的高潮,宋代儒学为日本新儒学的发展及早期教育的形成起到了关键性的推动作用.     

黑龙江省湿地资源及管理的景观生态学研究

为了科学解决黑龙江省湿地资源的管理问题,将黑龙江省湿地资源分为西部松嫩平原区、东部三江平原区、南部长白山区及北部大小兴安岭山区等四大湿地生态区,利用景观生态学的原理分别对四大湿地生态区进行景观格局的分析,提出进行生态管理的办法。