基于气候区划的中国建成区绿地率 区域差异研究

气候是影响城市绿地的基础性自然因素,定量研究气候对建成区绿地率的影响,利于合理调控城市绿地建设。以中国县级市及以上城市为样本,综合运用标准差、变异系数和锡尔系数等方法,探究1996—2015年不同气候区划建成区绿地率区域差异状况。结果表明：1)从发展水平看,不同气候区划具显著差异,热带高于温带,湿润、半湿润区高于半干旱、干旱区,其中,热带与湿润区、半湿润区城市重合度高,是气候优势区位;2)从差异度看,不同气候区划差异度具明显区别,温带差异度高于热带,干旱、半干旱区高于湿润、半湿润区;3)从差异分解看,温度带间建成区绿地率不平衡对全国总差异的影响度大于干湿区间,温度带间差异是我国总体差异的主要原因。以期为揭示气候对城市绿地建设水平的影响作用提供理论依据。     

辽河三角洲湿地景观格局脆弱性变化

目前湿地开发利用日益加剧,本文结合全局自相关、局部自相关进行空间关联分析的研究方法进行分析。虽然辽河三角洲区域脆弱度逐渐减弱,仍有部分地区存在高脆弱度值。数据表明2015年低脆弱度区基本覆盖整个辽河三角洲区域。     

城镇建设用地生态适宜性评价研究  ———以重庆市荣昌县为例

为更加深入地了解县域尺度城镇建设用地生态适宜性情况,实现土地资源的合理可持续利用。以 重庆市荣昌县为例,采用AHP法和GIS空间分析技术,选择了地形、社会条件和生态安全3大类8个指 标,建立了适用于浅丘区土地生态适宜性评价指标体系,分析了荣昌县中心城区生态景观格局和建设用地 生态适宜性分布。结果表明:荣昌县不同景观类型之间生态景观指数差异较大,但各种景观类型分布比较 均匀。荣昌县中心城区适宜分布建设用地的面积大,未来城镇建设开发潜力大,其中最适宜和适宜开发的 面积为1.288 55万hm 2 ,占中心城区面积的34.85%;可适度开发的土地面积为1.0 59 878万hm 2 ,占中心 城区面积的28.67%。因此,今后荣昌县应在生态环境许可的条件下,采取差别化政策对待不同区域土地 利用与保护,更加充分合理利用每一寸建设用地。     

基于传统水乡农业文化的现代旅游区景观分析

在斗门灯笼水乡的设计中,综合利用并深度挖掘斗门区内水乡农业文化资源内涵,弘扬水乡农业文化,将乡土农业景观文化与人工景观有机生态结合,这种基于传统水乡农业文化的现代旅游区景观,将民俗文化作为农业景观的底蕴,开阔出乡土农业文化的现代旅游区新景观。     

中国翻译理论的历史沿革

翻译活动作为一种文化交流手段，在中国有着2000多年的悠久历史，在宏观研究上有取之不尽的资源。本文主要概述了中国译论发展的几个重要时期，认为回顾历史对于21世纪中国译学的发展有着积极的作用。     

邯郸城市景观资源利用和建设规划

本文从四个方面:邯郸市自然地理概况,城市景观构成要素,景观特色分析和存在的问题,分析了邯郸城市景观资源利用的状态,并重点分析邯郸城市景观特色,针对当前邯郸城市景观资源的提出了存在的问题,为下一步邯郸城市规划奠定基础。     

The social scientific turn in UK financial accounting research: A philosophical and sociological analysis

The demise of the classical programme of financial accounting research is generally represented as a progressive development. This paper argues that the academy's abandonment of classical methods was justified neither by the fruitfulness of post‐classical programmes nor by their incontestable epistemological superiority. Rather, what occurred was a turn to mainstream social science, reflecting sociological characteristics of the UK financial accounting research community. The paper concludes with a call for a revival of the classical programme.     

The development of integrated marketing communications at the British General Post Office, 1931–39

In the 1930s, the General Post Office (GPO) in Britain became one of the nation’s most innovative pioneers of marketing communication. Following criticism of the organisation in the 1920s for its conservative use of publicity, the GPO embarked upon a series of creative publicity campaigns that applied, amongst other methods, advertising, public relations, promotions, cinema, events and artistic posters. Through an overview of its publicity, and through a narrative of three case-studies, this article argues that one of the most important innovations of the GPO was its integration of marketing communication, both in terms of techniques used and in relation to its emphasis in promoting the organisation and the services it provided.     

Intergenerational appeal in advertising: impacts of brand–gender extension and brand history

An intergenerational (IG) appeal in an advertising campaign usually presents a nostalgic image with family portraits, emphasizing the traditions that have been passed on from generation to generation or harkening back to the ‘good old days’ between father and son, or mother and daughter. The IG appeal can effectively enhance a brand's image and induce that all-important consumer purchase. This paper takes gender differences (father/son or mother/daughter) into consideration while examining two moderators related to branding: (in)congruent brand–gender extension and brand history. Results indicate that a well-established brand history enhances the effects of the IG appeal. In addition, a congruent brand–gender extension increases the effects of the IG appeal. More interestingly, IG appeals can be effective in presenting a less established brand which has an incongruent brand–gender extension.     

Supplanting the Planters

Summary

After briefly examining the plantation-as-hotel model, this contribution focuses the remainder of its attention on the conversion of plantation slavery into entertainment on the Caribbean island of Barbados. First, and by way of contextualization, it is shown that an extensive and well-documented history of plantation life exists, one that is drawn from early accounts of travelers, missionaries and others, as well as later expert commentaries offered by indigenous and extra-regional scholars. Second, it is argued that the tourism industry has largely ignored or been highly selective in borrowing from this rich source of material in its attempt to supply the sort of a-historical diversion which it believes its clientele enjoys. Examples provided include the Open House Programme of the Barbados National Trust, the annual Crop Over Festival and Plantation Spectacular dinner shows. Finally, a few suggestions are advanced in order to try and understand the success of this type of tourism. They include references to postmodernity, nostalgia, dark tourism and varieties of promotion.