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本文指出了我国企业面向全球集成创新资源的必要性和必然性,从资源禀赋错位、资源缺口补偿、资源图谱优化、资源边界内化等角度揭示了我国企业面向全球集成创新资源的动机,比较分析了我国企业面向全球集成创新资源的资本运作型集成方式、共建实体型集成方式以及虚拟联盟型集成方式。 相似文献
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This study identifies the travel motivations of international tourists to Penang, Malaysia, using the theory of push and pull motivations as a conceptual framework. The methodology was comprised of quantitative research based on 400 self-completed questionnaires. A principal component factor analysis was used to identify the underlying dimensions of push and pull motivational items. The results revealed three push and three pull factor dimensions. Among the identified motivation factors, Novelty and Knowledge-Seeking and Cultural and Historical Attractions were regarded as the most important push and pull factors, respectively. Based on the study’s findings, practical implications for tourism marketers are suggested and future research recommendations are provided. 相似文献
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浅谈语码转换的语用研究 总被引:1,自引:0,他引:1
自20世纪70年代以来,语码转换一直是语言学家普遍关注的问题。他们从心理语言学及语用学等不同的角度来研究语码转换。文中拟从语用学的角度对语码转换做深入的分析,研究此现象与面子理论及其与标记理论之间的关系,并分析语码转换的成因。 相似文献
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The article presents the visitors’ motivations and behavior at the pilgrimage center in Krakow (Poland). Here, the relation between these elements, i.e. whether their motivations have a correlation with what buildings they visit, is emphasized for the first time. The most important motivations for visits were religious and tourist ones, often rated equally high by the same respondents. They visited religious, cultural and tourist buildings and facilities. The stay of visitors with religious motivations was not limited to religious practices, but was extended by tourist behavior. Similarly, visitors with tourist motivations visited religious buildings and participated in religious practices. However, they visit tourist and cultural facilities more often. Additionally, the three groups of respondents were categorized and, on the basis of importance of the religious and tourist motivations, three types were distinguished, i.e. pilgrims, religious tourists and tourists. Their characteristic has been expanded by the analysis of their behavior. Nowadays, visitors’ motivations and behavior at pilgrimage centers include those typical for pilgrims and tourists in the traditional meaning. In addition to their religious function, these sites offer cultural and tourist facilities. The article highlights the dedifferentiation approach to visitors’ motivations and behavior, and in respect of the spatial organization of pilgrimage centers. 相似文献
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Giacomo Del Chiappa Carlota Lorenzo-Romero María-del-Carmen Alarcón-del-Amo 《旅游业当前问题》2018,21(3):259-276
This research profiles tourists based on the extent to which they trust user-generated content (UGC) uploaded in different types of peer-to-peer applications, also considering their socio-demographic characteristics, frequency of travel and motivations for using the Internet and UGC when making their travel choices. For this purpose, latent class segmentation was applied on a sample of 609 Italian tourists and three different clusters were identified, namely: “distrustful tourists”, “untrusted tourists” and “social web tourists”. The findings suggest that hospitality marketers should improve their social media strategy by focusing their attention on Travel 2.0 applications according to the socio-demographic and behavioural characteristics of their target market. 相似文献
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The present article discusses the problem of separating the motivation conceptempirically from other relevant concepts in research on mass media audiences.For about half a century, audience researchers use questionnaire items with adistinct format as measurements of motivations for media exposure. It isargued that these motivation items grammatically reflect the nature of themotivation concept as a theoretically intermediate variable between behaviourand its social or mental background, thus constituting the most plausibleindicators of the concept. However, it is also argued that these questionnaireitems are double-barrelled and that any measurement of motivations based onthe items can largely be considered an ambiguous mixture of behaviour and itssocial or mental origin. A study is presented that provides empirical support for this position. 相似文献
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ABSTRACTThe serious leisure perspective (SLP), which divides leisure activities into three distinct forms (serious, casual, and project-based), has been developed by Robert Stebbins over the last 40 years. This article evaluates the perspective as theory and as a typology. The theory associated with the SLP concerning social worlds, identification, and optimal leisure lifestyles is found to be generally untested because it has been developed in relation to the serious leisure form only. The validity of the typology is questioned on the grounds that “seriousness” is a continuum, rather than discrete categories, and that most leisure activities can be engaged in with varying degrees of seriousness. It is proposed that the SLP be replaced by a more flexible, open research approach, the Leisure Experience Perspective, which consolidates features of the SLP and other research traditions and theoretical perspectives. 相似文献
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Kakyom Kim 《Journal of Travel & Tourism Marketing》2013,30(4):297-313
Greater understanding of the model that plays a role in attracting certain visitor segments thus allows travel businesses to develop marketing strategies. This research analyzes an empirical model including push motivations, pull motivations, cognitive involvement, affective involvement, satisfaction, and loyalty to students' top domestic and international destinations. Results suggest push motivations are a good predictor of pull motivations, which in turn are considered a good predictor of cognitive involvement. Cognitive involvement is a good predictor of both affective involvement and satisfaction. Affective involvement is a good predictor of satisfaction. This study also confirms the significant association of satisfaction with destination loyalty. Hence, the proposed model provides a good quality of theoretical framework to positively predict travel demand toward domestic and international destinations. 相似文献