从经济学角度探析“理性会计信息失真”

“理性会计信息失真”是现代会计信息失真”的基本特征，其中会计行为主体与会计信息的关系是研究的重点。在保持与建立现代企业制度相促进的前提下，适当增加或强化与隐性委托代理行为呈负相关关系的因素，减少或强化呈正相关关系的因素，是架构“理性会计信息失真”治理机制的现实选择。     

Predictable irrationality in managerial accounting: Does knowledge overcome cognitive biases of undergraduate students?

Managerial accounting teaches students to make rational decisions by evaluating sunk costs, incremental costs, and opportunity costs. The behavioral literature suggests that biases and heuristics overcome rational thinking. The authors explore whether learning cost concepts attenuates behavioral biases. They find a statistically significant proportion of students completing a managerial accounting course exhibit predictable irrationality in personal choices. By matching behavioral choices with final exam answers, the authors also find that learning rationality principles in accounting does not reduce predictably irrational choices in other settings. The study findings are robust across three key rational concepts. Overall, the authors cannot reject the hypothesis that behavioral choices are independent of knowledge of the underlying principle of rationality.     

Spatial and economic patterns in life expectancy among US States

This study investigates the determinants of gender-specific life expectancy across US states over the period 1995–2007. We employ a production function specification where life expectancy depends on health expenditure, income, education and lifestyle variables, allowing for spatial effects. Empirical results suggest that education attainment and health expenditure are the main factors behind improving longevity, whereas smoking bears a strong negative influence. For robustness purposes, we also use health spending as well as education criteria, apart from geographical ones to model interstate spillovers. In the former case, states with similar health expenditure are ‘neighbors’ and affect positively the life expectancy process. If education is applied instead of health spending together with geographic proximity, the spatial correlation is insignificant, i.e. education ‘neighbors’ do not affect life expectancy. Our findings do not imply significant gender differences regarding health production. The results suggest that health care policy will have to focus on wider economic and social considerations, like education and lifestyle changes, except medical care provision in order to exploit the full potential for life expectancy improvements of the US population.     

忻州市红色旅游资源开发的旅游精品路线设计

通过实地调查和问卷调查,分析了忻州市红色旅游资源开发中的问题,针对性地提出相应对策,设计了忻州市红色旅游资源开发的精品旅游线路。     

How do advertised brands benefit from private labels? An application of rational expectations models

Private labels have traditionally been viewed as a threat to advertised brands. Contrary to traditional wisdom, this study uses a two-asset rational expectations model to show that advertised brands could benefit from private labels. While the manufacturer’s advertising creates product differentiation, the retailer’s synchronous pricing strategy further enhances the product differentiation and raises profits as well as the efficiency of price discounts for the advertised brand. In addition, the existence of private labels improves the advertising efficiency, especially for newly introduced brands. The economic role of private labels is not limited to taking a free ride on the manufacturer’s advertising efforts, and this role cannot be replaced by another advertised brand.     

Keep it vague? New product preannouncement,regulatory focus,and word-of-mouth

This paper aims to examine the interaction between firm's new product preannouncement (NPP) strategies and consumers' regulatory foci on their WOM intention and the underlying mechanisms. In three experiments, we find that (1) the promotion-focused (prevention-focused) consumers have higher WOM intentions for vague (specific) NPP; (2) curiosity (outcome expectancy) mediates the effects of the NPP strategies on WOM intention for promotion-focused (prevention-focused) consumers; and (3) brand familiarity plays a moderating role, such that the interaction effect between NPP strategy and regulatory focus on consumers' WOM intention holds for a low-familiarity brand only. Our research contributes to a better understanding of NPP strategies and provides actionable strategic support for firms to conduct NPP.