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981.
Isadora do Carmo Stangherlin Marcia Dutra de Barcellos Kenny Basso 《国际粮食与农业综合企业市场学杂志》2020,32(1):30-53
AbstractConsumers seem to have a reduced preference to buy fruits and vegetables with unusual appearance, products with damaged package and close to the expiration date, usually called suboptimal food products. However, this pattern of behavior is an important contributor to food waste levels. Interventions aimed at encouraging the purchase of suboptimal food are scarce, however, needed. Across two studies, we investigated the effect of social norms in driving suboptimal food consumption. Additionally, it was tested if food waste problem awareness is the underlying mechanism in the relationship between social norms and intention to buy suboptimal food. Results show that appeals employing social norms positively affect purchases intentions toward the products. Moreover, food waste problem awareness mediates the effect of social norms on intentions to purchase the product with an unusual appearance. We discuss how social norms can be used to tackle food waste and implications for marketing and policy actions. 相似文献
982.
目前我国自然保护区旅游开发迅猛,而旅游废弃物处理工作严重滞后。通过对芦芽山国家自然保护区的实地调查,在对自然保护区旅游废弃物来源和危害进行科学分析的基础上,提出了自然保护区旅游废弃物收集处理原则、方法,并就设施规划布置及旅游管理对策等提出初步设想。 相似文献
983.
通过探讨园林绿化废弃物经济用途和商品属性分析,提出了加强再生资源经营管理效益,依靠科技使其变废为宝永续利用,完善质量标准体系,形成专业化产业链,可持续发展循环经济,促进经济生态文明建设的建议。 相似文献
984.
985.
In the Pan-Asia domain, especially Taiwan, Japan, South Korea, and the most effectively emerging power house, China, group package tours (GPTs) have been considered as an indispensable gadget for overseas vacationing tourists. A well-trained senior tour guide is capable of bringing up the GPT by offering an intriguing and entertaining interactive service, and vice versa; the presented research reveals the gender differences in terms of positioning tour leaders as advertising endorsers. Technically, the features and cover letters posed on GPT brochures simply justify the credibility of being a capable and well-organized tour leader; nevertheless, female tour leaders seem to be far more satisfying when it comes to satisfying the needs of consumers. In the meantime, there are 440 samples closely examined through the methodology of ‘post-test-only control group experimental design’, which discloses the ground-breaking mystery of why female tour leaders are more favorable than males. Significantly, the updated developing research is able to provide a cost-effective and target-oriented marketing information for any multinational Tourism Bureaus and travel agencies. 相似文献
986.
The main purpose of this paper is to provide aneconometric analysis of the most importantdeterminants of inter-country differences inwaste paper recovery and utilization rates. Byemploying pooled time series and cross-sectiondata over 49 countries worldwide and sevenyears, the paper concludes that relative wastepaper recovery and use depend largely onlong-standing economic factors such aspopulation intensity and competitiveness in theworld market for paper and board products. Wealso find evidence that supports the conjecturethat rich countries tend to recover relativelymore waste paper than is the case in low-incomecountries, reflecting the higher demand forwaste management and environmental policies inmore developed economies. As recovery andutilization rates are determined by economicand demographic characteristics the degree ofpolicy flexibility in affecting these rates maybe limited. In particular, an ambitiousutilization rate target may be very costly toenforce as it can conflict with existing tradepatterns of paper and board products as well aswith other environmental goals. Additionalpolicy targets may therefore be desirable,especially since paper recycling is motivatedprimarily by environmental concerns and seldomis a benign activity in itself. 相似文献
987.
At present the volume of solid waste produced in modern consumer societies is increasing, requiring policy measures to reduce the volume of waste to be dumped or incinerated. In this article a materials balance optimisation model for the recycling of plastics is developed to analyse the impact of policy measures that stimulate recycling. The study presents the structure of the optimisation model and it gives the results of a charge imposed on the dumping and incineration of plastics. The calculations show that considerable effort should be made to reach the recycling targets for plastic that have been set by the public authorities for the year 2000. 相似文献
988.
运用模糊综合评价方法对农业废弃物资源化不同路径的经济、社会和生态效益进行评价、对比分析,以此探求农业废弃物资源化不同路径的比较优势,优化农业废弃物资源化利用结构.评价结果显示:农业废弃物资源化不同路径的生态效益优劣排序为:饲料化>能源化>基质化>肥料化>材料化;经济效益的优劣排序为:肥料化>基质化>能源化>饲料化>材料化;社会效益的优劣顺序为:基质化>材料化>能源化>肥料化>饲料化.在农业废弃物资源化不同路径的生态、经济和社会效益评价的基础上,得出农业废弃物资源化不同路径的综合效益优劣顺序为:基质化>能源化>肥料化>饲料化>材料化.据此,提出了优化湖北省农业废弃物资源化利用结构的建议. 相似文献
989.
Extant literature has reported mixed findings on the effectiveness of praising versus scolding in social marketing messages, such as how to encourage consumer engagement with plastic waste issue. Against this backdrop, this research investigates the moderating role of consumers' mindset in this regard. This research reports two experimental studies and demonstrates that consumers with a growth (vs. fixed) mindset will experience higher levels of outcome efficacy when evaluating a scolding (vs. praising) message. In addition, this research employs different methods of eliciting consumers' mindset and examines different dependent variables (product choice in Study 1 and donation allocations in Study 2). The results of this research thus offer a fresh theoretical perspective on the effectiveness of scolding (vs. praising) in enhancing consumer engagement with plastic waste issue by examining the moderating role of consumers’ mindset and establishing the underlying mechanism. 相似文献
990.
《Journal of Retailing》2015,91(4):644-659
A unique characteristic of emerging economies is the wide variety of dominant channel formats. We evaluate the influence of a brand's marketing mix on channel partners and consumer sales in both full and self-service channels in one emerging economy (Brazil). We use monthly stock-keeping-unit (SKU) level sales, and marketing mix data from the beverage category in southeastern Brazil spanning more than four years. In this study, we specify a panel vector autoregression framework with error decomposition to account for endogeneity between sales and marketing mix, cross-sectional heterogeneity among SKUs, seasonality, and the different aggregation of marketing mix elements across the channels. The results show that structural differences in these channels cause differences in the responses to some of the manufacturers' marketing mix elements. Package size variety, price and merchandising have a greater long-term effect on sales in self-service than in full-service channels. Brands' channel relationship programs support price increases in self-service channels without a corresponding decrease in sales. Distribution gains are important in both channels. In the full-service channel, package size variety has the highest long-term effect among all of the modeled marketing mix elements. Our study highlights that marketing mix strategies popular in the self-service dominant channels of the developed economies are not as effective in the full-service formats that remain important in emerging economies. 相似文献