一种实用有效的财务绩效评价法——平衡计分卡

平衡计分卡不仅是一个管理系统,也是一个绩效管理和激励系统,它使组织能清晰地规划远景和战略,并落实具体的行动计划。它既为内部业务流程又为外部客户提供及时的反馈,可以持续改进战略绩效和成果。     

基于规范的案例研究方法操作过程设计

案例研究是社会科学研究常用的方法之一。但是,从现有文献看,其实际运用的规范水平却参差不齐。本文在描述案例研究方法适用条件的基础上,分析了我国学者在案例研究中存在的主要问题,并针对实际情况设计出了规范的案例研究方法操作过程以提高该研究方法的推广性和有效性。     

Teaching Managers to Respond Ethically to Organizational Crises: an inquiry into the case method

Many managers now routinely receive training in business ethics using the case method. However the efficacy of this training has not been studied. Organizational crises, in the form of cases which present managers with ethical dilemmas, are commonly used to illustrate principles in business ethics courses. As illustrated in the classroom, these organizational ethical crises often result in severe financial consequences for the organization involved such as litigation or bankruptcy. The present study assessed the potential of the case method for teaching managers to respond ethically to organizational crisis. The author also assessed the role of organizational and ideographic factors in determining which managers would choose to act. Managers who had received classroom training in ethical case analysis were compared to those who had not. The majority in both groups of managers chose to take action when confronted with ethical dilemmas. However, managers who had received ethical training were more likely to act in some ethical situations than managers who had not. The ethical culture of an organization and the gender of the managers was also found to influence managerial action in response to ethical dilemmas.     

网络营销创新定位、运行模型及案例分析

网络营销的创新性质包括创新程度和创新效益两个方面。创新程度反映网络营销创新的影响力度,是过程性指标;创新效益反映网络营销的经济效应,是结果性指标。将创新度和效益度垂直相交构成一个二维平面,并将其分别划分为高低两个级别段,可形成四个定位模块,即触网型创新、网络实验型创新、网络营销专家和运营网络型创新。一般情况下,企业网络营销创新往往从触网型创新出发。进而上升到运营网络型创新阶段,但在网络营销实践中,某些创新运动并不是严格地起于触网型创新,而止于运营网络模型,更有逆向运行的情况存在。     

西部农村经济的“四重资本”短缺:1889个农户证据

对西部地区1889个农户家庭经济状况进行深入调查显示,西部地区农村经济呈现智力资本、体力资本、土地资本和金融资本四重短缺,农业基本处于放弃状态,农村经济呈现无根状态。从农村经济金融的角度建立农业与农村经济增长的内在机制已势在必行。     

逆向选择条件下农业技术产权交易价格契约分析

从农业技术产权交易市场信息不对称现象着眼,通过将不同类型农业技术使用者类比并结合实例,分析了各交易主体的行为逻辑,并在此基础上对不同类型农业技术使用者在逆向选择条件下交易价格契约的决定进行探讨,揭示了不同类型农业技术使用者交易价格契约的设计与选择,最后从逆向选择角度对农业技术产权交易市场的发展提出一些可操作性的建议。     

Teaching HRM in contemporary hospitality management: a case study drawing on HR analytics and big data analysis

In this article, we discuss how hospitality students can leverage new technology and new HRM metrics from a combination of a traditional format case study and innovative data spreadsheets. We offer a teaching case study that combines the strategic dimensions of HRM with practice-driven data analysis anchored in HR analytics and HR big data mining. We argue that this combination helps identify, develop, and promote appropriate managerial skills among students.     

系统工程课程教学模式研究

如何采用适当的方法使学生快速掌握系统工程观念和解决实际问题的能力,是教师非常关心的问题。文章考虑将案例教学法和大作业驱动法结合起来,构建基于案例教学及大作业驱动的教学模式,一方面可以让学生感到课程体系清楚,另一方面课程中所学方法都能够知道用在什么地方及如何使用这些方法,从而提高课程教学质量。     

Risk management in local authorities: An application of Schatzki's social site ontology

Prior research has devoted limited attention to studying changes in organisational risk management (RM) practices. This is despite continuous dissatisfaction from academics and practitioners with organisations' ability to manage risks. We draw on Schatzki's social site ontology to study RM practices of two New Zealand local authorities that both experienced (earthquake) risk events and whose RM practices could be expected to change. We extend recent research utilising Schatzki, by finding that practical intelligibility and general understanding mutually affect each other in the organising of practices. Further, we extend Nama and Lowe’s (2014) addition to Schatzki by highlighting the importance of including teleological structures and accounting devices into the mutually constitutive relationship between general understanding and affectivity. Finally, we contribute to RM literature by proposing that changing the general understanding (in addition to the mere implementation of RM tools) is an important way of making RM change fundamental and sustainable.     

大学生就业现状与高校教育收费的相关关系研究

近些年,大学生就业难已经成为社会所密切关注的问题之一.最近在对大学生就业难问题原因的探讨上,部分学者认为源于教育高收费,“成本困境”才是困扰大学生就业的真正致因抑或“瓶颈”.针对此种观点,本文在实证分析的基础上发现教育收费高并不是导致我国大学生就业难的根源,教育收费并不是大学生就业难的Granger原因,它只与我国大学生就业存在一定程度的负相关,并且这种相关性较弱,而学费高问题应由我国政府投入加以解决.