Journeys for Experiences: Japanese Independent Travelers in Scotland

Summary

This paper reviews the motives of Japanese independent travelers and offers a conceptualization-Journeys for Experiences. A desegregation of the independent traveler market is broken down into the three effected segments: Careerists, Collectors andMainstreamers. These segments are compared to generic segments of the Japanese market, and the effectiveness of Japanese tourism policy reviewed in terms of this segmentation. Also identified is the need for target marketing and image differentiation in promotion, in order to match the differential importance of motives by each segment toward the product offered both in terms of perceived and consumed experiences.     

心理契约视角下知识型员工激励系统的优化

心理契约是联系员工和组织的心理纽带,是正式劳务合约的有益补充。它改变了传统经济学从"自私自利"的角度研究雇员,把经济契约和心理契约有机结合,有利于提高雇员的积极性,促进组织的高效率。以知识型员工作为研究对象,结合知识型员工及其心理契约的特点,提出优化知识型员工心理契约激励系统的路径。     

Corporate philanthropy, attitude towards corporations, and purchase intentions: A South Korea study

This study proposes a model integrating attributions about perceived motives of corporation philanthropy (CP), attitude towards the corporations conducting CP, and subsequent purchasing intention. The model is tested in South Korea where the culture and business environment are different from that in North America. Data are collected from two different stakeholder groups of South Koreans (127 managers and 229 consumers: total sample of 356). The results based on the total sample indicate that only when corporations are perceived as conducting CP for public-serving (altruistic) motives, the CP significantly influences attitude towards the corporations. When the sample is divided into the two different stakeholder groups, non-identical patterns of relationships between motives and attitudes are observed. Managers show favorable relationships between motives and attitude, while consumers become skeptical for the reactive motive. The functional relationships between motives and attitude proposed in the model are partially supported with the South Korean data.     

基于师生心理契约量表的高校本科生学习行为评价及引导

“大数据时代”的时代背景下,统计学作为一门搜集和分析现象数量特征的方法论科学正面临着一轮新的机遇与挑战,因此培养高素质创造型统计学人才成为经济和社会发展的关键。基于此,以统计学专业为例,选取东、中、西部三所财经类高校统计学专业师生为调查样本,采用师生心理契约量表,分别从教师与学生视角评价学生各类学习行为履行情况,讨论统计学专业本科生学习行为中的优势与劣势,测度对综合学习素质影响大和与其相关性强的因素,探讨教师与学生评价的契合程度,并据此提出了具体的提高本科生学习素质的策略性意见,为各高校有针对地改进学生管理模式和提高学生培养质量提供参考建议。     

B2B Channel Partner Programs: Disentangling Indebtedness from Gratitude

Many suppliers invest heavily in channel partner programs that incentivize selling and learning. The authors conduct a multi-wave field study to investigate the roles of indebtedness and gratitude in transforming these investments into returns. The results show that indebtedness has negative effects on commitment to the supplier, as well as the reseller's sales effort. Gratitude however attenuates the effects of indebtedness on sales effort and commitment, and thus offers a buffer against indebtedness’ negative effects. Indebtedness and gratitude thus play key roles in channel partner programs. In addition, the results highlight the importance of perceived motives as they differentially predict these two states. Benevolent motives are found to increase gratitude, though ulterior motives do not detract from it. Ulterior motives do however increase indebtedness. Finally, the results also reveal how entitlement negatively impacts channel partner programs: It decreases the positive effect of perceived program value on partner gratitude while increasing the effect of ulterior motives on indebtedness. This study thus assesses the simultaneous yet contrasting role of gratitude and indebtedness, as well as the complexity associated with realizing the full benefits of channel partner programs. The findings have implications for suppliers, marketers, and further research.     

我创新因为我是主人翁:心理所有权对创新行为影响机制的被调节中介研究

以华南地区40个制造型企业的529名员工为样本,通过构建被调节的中介模型,分析心理所有权对创新行为的影响以及该影响的具体作用机理。研究发现:心理所有权对创新行为存在显著正向影响;义务感知在心理所有权对创新行为的影响过程中具有显著中介作用;工作压力在义务感知对创新行为的影响过程中具有显著负向调节作用;工作压力对整个中介模型具有显著负向调节作用。     

雇佣模式对员工创新行为的影响机制研究

雇佣模式如何影响员工创新行为已成为企业内外广泛议论的话题。从创新行为的组织影响因素出发,逐渐渗透到个体影响因素,探究工作安全感、组织认同感在雇佣模式与创新行为之间的中介作用,以及雇佣模式与心理契约感知不同维度对创新行为的交互作用。通过对439名不同地区员工调查发现：与无固定期限员工相比,固定期限员工更倾向于表现出较少的建言行为、组织公民行为和角色创新;工作安全感和组织认同完全中介了雇佣模式对建言行为的影响,部分中介了雇佣模式对组织公民行为和角色创新的影响;固定期限员工在交易型和平衡型心理契约感知下,表现为相对消极的组织公民行为和角色创新。     

中国封闭式基金投资心理及其对市场的影响——基于锚定启发式偏差的实证研究

本文根据行为金融学的理论,通过构造合理反映投资者心理预期的指标,利用最小二乘法和Granger因果检验法对中国封闭式基金的投资看涨情绪变动指标和市场走势的相关关系进行检验,以考察封闭式基金是否具有锚定启发式偏差,并进一步考察其投资心理预期对未来市场走势的影响。研究发现,中国封闭式基金具有锚定启发式偏差,并且封闭式基金这种投资心理会对市场的短期走势产生显著影响。     

Examining a positive psychological role for performance measures

Emerging evidence suggests that performance measurement systems may generate positive psychological effects, leading to higher levels of managerial performance. We extend this literature by examining the extent to which diagnostic vis-à-vis interactive utilisation of performance measures may be associated with decreasing role ambiguity and increasing psychological empowerment with positive consequences for performance. We find that the interactive utilisation of non-financial performance measures can be particularly important for generating a positive psychological experience and (indirectly) increasing performance. Our study contributes further evidence of the psychologically beneficial role played by management control systems.     

浅谈高职学生顶岗实习期间的心理状况及可行性对策

顶岗实习是实现高职教育人才培养目标的一项重要环节。但在高职学生顶岗实习的过程中,由于管理不到位而心理呈现出一些问题。本文通过了解和亲身经历高职学生诸多实习心理健康问题状况,提出了一些可行性对策,使学生顺利地完成实习教学环节,并为其今后的职业发展打下良好的基础。