我国城市商业街的发展战略构想

现代商业街是城市的精华，也是最具活力的公共空间。近年来，全国各地不断掀起商业街的新建和改造热潮。应当分析我国商业街的发展现状及存在的问题，借鉴西方国家商业街发展的成功经验，有针对性地选择城市商业街发展战略。     

基层财政解困:一个财政体制变迁的分析框架

基层财政困难已影响到部分地方经济发展与社会稳定,是迫切需要解决的问题.基层财政陷入困境的最直接根源是财政体制不规范,事权与财权高度不对称.解困的根本出路在于规范政府间财政关系,进行财政体制创新.但财政体制变迁不能局限于边际微调,须考虑政府财政级次问题.本文提出推行"省管县"体制与撤消乡镇级政府两项改革,将政府层级由五级简化为三级,对应形成三级财政.并以这三级财政为架构,重新设计财政体制,合理配置政府间事权财权,以推动基层财政彻底解困.     

企业经营业绩评价探析

企业业绩评价是经济体系中的核心问题,正确地进行企业经营业绩评价,无论对于企业的所有者还是经营者,都具有十分重要的意义。本文结合现代经济、技术发展的要求,提出了企业经营业绩评价的目的、主体和客体。同时,分析了当代企业经营业绩评价的主要方法,即经济增加值和平衡记分卡。最后指出在当前知识经济迅猛发展的环境下应以战略为切入点,以责任中心为基础来完善企业的业绩评价体系。     

The conservative equal costs rule, the serial cost sharing rule and the pivotal mechanism: asymptotic welfare loss comparisons for the case of an excludable public project

We examine the asymptotic behavior of two strategyproof mechanisms discussed by Moulin for public goods – the conservative equal costs rule (CER) and the serial cost sharing rule (SCSR) – and compare their performance to that of the pivotal mechanism (PM) from the Clarke–Groves family. Allowing the individuals’ valuations for an excludable public project to be random variables, we show under very general assumptions that expected welfare loss generated by the CER, as the size of the population increases, becomes arbitrarily large. However, all moments of the SCSR’s random welfare loss asymptotically converge to zero. The PM does better than the SCSR, with its welfare loss converging even more rapidly to zero.     

论我国企业品牌延伸的实施策略

品牌延伸的具体实施策略是影响延伸效果的重要因素，而延伸实施中最常见和有效的措施就是一般营销策略和副品牌策略。对于国内品牌来说，由于自身状况和国内经济环境的影响，延伸实施中还需要更多关注品牌定位的维护、品牌知名度的提升以及延伸领域的选择等重要问题。     

高等教育大众化与高等教育可持续发展问题探析

高等教育大众化是实现高等教育可持续发展的必然选择.我国在推进高等教育大众化的进程中取得了巨大成绩,也出现了不少矛盾和问题.其中,教育质量能否保障,高校能否持续发展等成为全社会关注的焦点.正确处理高等教育大众化与可持续发展的关系和选择、建立高等教育大众化的发展战略及运行机制是问题的关键所在.     

实施PPET战略，发展西部民族地区生态旅游

To help the poor and to develop tourism are two mportant problems in poverty-stricken areas. However,they were isola ted for years. The PPET strategy was put forward in this paper based on PPT. The feasibility and the realistic meaning of the strategy in developing the ecotourism, overcoming poverty, and achieving prosperity of minority areas in western China are analyzed by taking Xinlong county of Ganzi Tibetan Autonomous Prefecture in Sichuan Province as an example.     

The contingent value of marketing strategy innovativeness for product development performance in Chinese new technology ventures

This study extends research on entrepreneurial behavior by investigating the relationship between the marketing strategy innovativeness (MSI) and new product performance in technology-based new ventures in China. Specifically, premised on contingent resource-based view we argue that MSI is a firm capability that must be bundled with external managerial relationships and be deployed in the appropriate environment to ensure its success. We found that the team's extra industry relationships and market dynamism enhanced the impact of MSI on new product performance. In contrast, top management team's intraindustry relationships, financial relationships, and technology dynamism hindered the impact of MSI on new product performance.     

价格信息发布、消费者偏好差异与价格离中现象

本文运用博弈论方法研究互联网市场信息服务商的收费策略。互联网市场信息服务商的收入,来源于向厂商收取的信息发布费用。和向消费者收取的信息订阅费用。本文解释了,为什么目前大多数提供价格信息的网站只向厂商收取信息发布费用,而对消费者提供完全免费的服务。本文所建立的模型显示,如果互联网市场的规模足够小,消费者的信息订阅策略对信息服务商的收费足够敏感,则完全免费策略是信息服务商的最优策略。     

我国上市公司的多元化战略与公司绩效

本文以2004年深沪两市的696家非金融公司作为样本,通过建立有效的多元化经营指标,考察了中国上市公司多元化战略与其绩效(CROA)的关系。实证研究表明,多元化有一定的正面效应,即能够降低公司经营风险,但是从整体上来看,多元化的成本仍然大于收益,导致多元化程度与公司绩效负相关。这一实证结果与多元化给企业带来巨大成本的理论一致。