生态建设与环境保护的政府投资战略研究

作者认为，政府投资于生态建设和环境保护的动力受其两类投资战略是否确定的影响：一是受生态安全投资战略是否确定的影响，二是受生态与环境经济投资的乘数效应战略是否确定的影响。本文探讨了政府对生态建设和环境保护的这两种投资战略和有机结合的三种方式及其相应的投资力度等问题。     

探讨台湾中小型家族企业在大陆市场之经营策略

有鉴于家族企业的经营策略形成有别于一般企业的形成模式，本研究探讨台湾中小型家族企业经营策略之形成模式，利用观念性研究架构、专家问卷以及企业问卷的设计，量化并综合性讨论，归纳出台湾中小型家族企业的经营策略成功因素，为台湾家族企业经营策略提供新的思考，以便在市场机能与商业利益的引导下，研拟具体措施协助台湾中小型家族企业，成功融入不同的文化，以达到永续生存与成功获利的目的。本研究透过文献分析与实证分析结果的汇整，得出三个结论：独立自主的家族管理者是家族企业成功生存的关键；良好的内部凝聚力是家族企业经营的必要条件；良好的外部顾客关系是家族企业的成功要素。     

交互式多媒体教学：电子白板与多媒体相结合

多媒体教学已是现代教育技术的必备手段之一，然而随着实践的深入，它的缺点越发明显，如学生不易抓住重点、师生交互性不够等。电子白板与多媒体教学相结合可以达到，交互学习的效果，可以构建新型教学模式，充分体现板书的优点，提高学习效率、改善学习效果。     

影响农村和谐的因素及其法治对策

农村民主政治不健全、经济文化落后、法律制度不完善、社会矛盾激化是影响农村和谐的主要因素。构建农村和谐,必须加强农村法治,用法治来健全农村民主政治,发展农村经济文化,完善农村法律制度,化解农村社会矛盾。     

施工现场质量管理体系刍议

对施工现场质量管理体系的概念、内容以及建立健全质量管理体系基本方法进行了分析,并根据作者的工作经验列举了建立健全质量管理体系及运行中应注意的问题.     

多品种小批量精益生产方式适应性分析

精益生产方式是在丰田生产方式基础上发展起来的一种强调彻底消除浪费、减低成本和持续改善的准时化生产方式。其目的是通过流程整体优化与持续改进,均衡物流,高效利用资源,最大限度消除浪费,降低成本,缩短周期,以最少的投入向顾客提供最完美价值的目的。     

Reconceptualizing value creation: Exploring the role of goal congruence in the Co-creation process

As companies gradually shift from the exchange view to the resource integration view, the creation of value also shifts from the customer sphere to the joint sphere. As a result, the customer and service provider are responsible for co-creating value through resource integration. However, it raises the question of whether customers are capable of contributing to the co-creation of value. Our study proposes a framework of how goal congruence plays a pivotal role in the resource integration process between all actors in the joint sphere. When the level of goal congruence between customer and service provider actors is high, it stimulates the exchange of valuable resources from all actors, which leads to the actual experience of co-creation resulting in value-in-use and improves service outcomes, i.e., customer satisfaction and loyalty. Data were collected through a field survey from salon-and-spa customers (n = 530) and PLS-SEM was employed to test the hypotheses and further analysis. The results show that goal congruence impacts customer satisfaction and loyalty through value-in-use. Therefore, suggesting service providers to properly socialize their goals will be a good strategy to increase customer capability to co-create value and ultimately enhance customer satisfaction and loyalty.     

Unveiling ways to reach organic purchase: Green perceived value,perceived knowledge,attitude, subjective norm,and trust

This paper aims to investigate organic food consumption based on the perspectives of an extended research model by integrating the theory of consumption value (TCV) and the theory of reasoned action (TRA). First, we tried to find out how five consumption values of functional, social, emotional, conditional, and epistemic in classic TCV influence consumption choice especially in the sustainable consumption domain of organic food, interpreted as green perceived value (GPV) in the reflective-reflective second-order latent. Second, as an attempt to extend the classic TRA, this study included trust and perceived knowledge in the research model in addition to the subjective norm, attitude, and behavioral intention. A partial least square structural equation method (PLS-SEM) was adopted to examine our research model with 251 samples. Our results revealed that GPV significantly affects consumer attitudes. Consumer attitudes and subjective norms also have a significantly positive effect on purchase intention. As an extended TRA, GPV has a significantly positive effect on trust while trust significantly impacts purchase intention. Further, perceived knowledge positively influences attitude and trust. By jointly considering TCV and TRA, this study proposes several implications emphasizing how GPV and perceived knowledge affects consumers’ organic food consumption choice based on the role of increased trust.     

“逆全球化”探源:基于双边投资协定深度决定因素的研究

近年来全球化进程受阻,“逆全球化”根源有待进一步探讨。本文首次利用贸发会议“IIA绘图”数据,构建涵盖101项关键条款的双边投资协定(BITs)深度评价体系,测算了全球2539份BITs深度数据。通过理论和实证研究发现,东道国区位优势和母国所有权优势是决定BITs深度的重要因素。具体来看,东道国劳动力和自然资源禀赋的区位优势对BITs深度具有显著抑制作用,母国资本、技术和制度质量的所有权优势对BITs深度具有显著促进作用,同时母国资本和技术水平对BITs深度的影响存在异质性。进一步研究表明,2008年金融危机后,东道国劳动力资源对BITs深度的抑制作用增强,母国资本和技术水平的促进作用减弱,导致世界经济呈现“逆全球化”趋势,提高母国制度质量是实现经济全球化发展的有效途径。