客户价值的评估方法

关系营销关注的是客户保留,企业要与顾客保持良好的客户关系。作为以赢利为目的的组织,企业很显然应把主要精力放在维护能给企业带来最大利益的客户关系上。本文介绍了几种评价客户关系价值的方法,并讨论了它们各自的缺陷,提出反映客户关系风险水平的经济价值评估法是对客户关系价值的更好的评价方法;同时指出,即使是经济价值评估法也有缺陷,客户关系的总价值应包括经济价值和很难用经济指标衡量的关系利益。最后提出了管理客户关系以最大化客户关系价值的几点建议。     

不完全合同、退出的激励平衡和控制权转移

文章针对创业资本退出时控制权转移问题,构建了基于不完全合同理论的分析框架。首先,文章在合同完全和不完全两种情况下分析了创业投资中的相机控制,得出这种制度安排的根源在于投资双方的激励不平衡的结论;其次,文章分五种情况具体探讨了控制权如何进行转移。     

基于循环经济的企业生产价值链分析

循环经济是一种新的经济发展模式,发展循环生产是实现企业可持续发展的根本途径。本文介绍了循环经济的概念及基本原则,指出了价值链分析的要点,提出了建立企业循环生产的基本模式。     

OWNERSHIP STRUCTURE AND FIRM EXIT ROUTES

ABSTRACT

Our study presents empirical evidence about the role of ownership structure for firm exit probability by explicitly differentiating between distinct exit routes (bankruptcy and forced liquidation, voluntary liquidation, mergers and acquisitions – M&A, and removal from the court register). Based on the population of Slovenian firms in the 2006–2012 period and using multinomial probit, our findings support the predictions of agency theory. Ownership concentration, share of the largest owner, and the difference in shares between two largest owners all decrease the likelihood of exit for all studied exit routes but M&A. The magnitude of their impact is largest for exits, in which owners play a decisive role, i.e. voluntary liquidation and removal. The link between the number of primary owners and exit likelihood is U-shaped with the lowest exit probability for firms with around two owners.     

A landscape approach for assessing the biodiversity value of indigenous forest remnants: Case study of the Manawatu/Wanganui region of New Zealand

To halt the decline of biodiversity in New Zealand, the government has formulated a strategy of maintaining and restoring a full range of remaining natural habitats to a healthy functioning state. Many indigenous forest remnants exist on private land, and these could be utilised to increase biodiversity. Resources for conservation of forest remnants are limited, so they must be used wisely to deliver the greatest possible biodiversity gain. This paper presents a rapid method for valuing the biodiversity of a region's indigenous forest remnants to help prioritise conservation resources. The region is divided into environmentally distinct areas called land environments. A detailed land-cover map is derived from satellite imagery and used to estimate the proportion of natural habitats remaining in each land environment; from this the biodiversity value of any forest remnant may be calculated. The method is rapid and does not require detailed biodiversity information. When combined with conservation costs, it may be used to create a priority list of forest remnants for conservation. The Manawatu/Wanganui region of New Zealand is used as a case study to demonstrate the method.     

资金时间价值解读--关于资金时间价值计算的归纳分析

资金时间价值是现代财务管理的重要价值观念,因此,个人和公司的大部分财务决策都要考虑资金的时间价值。对于资金时间价值的计算,在财务管理教科书中虽然已作了讲解,但作进一步归纳分析仍有必要。本文正是在上述基础上,结合对财务管理的学习,尽可能地利用标有相关现金流量的时间轴对资金时间价值的计算予以归纳分析,描述虽不够完整,但希望对财务管理初学者有一点帮助。     

浅析虚拟资本的信用本质

资本是可以增值的价值,虚拟资本是可以带来货币收入的价值符号.虚拟资本的表现形式是多样的、动态的,银行存款货币是虚拟资本的重要表现形式.以劳动价值论为基础,依照马克思关于资本与虚拟资本论述的逻辑架构进行分析,虚拟资本在本质上是信用关系的载体,反映了授信主体和受信主体之间的责权利关系.     

以顾客价值为中心的战略定位

行业界限的模糊化和顾客需求的多样化和多变化,使得以竞争对手为焦点的战略定位越发显得不足,而以顾客价值为焦点的战略定位走入大家的视野。本文主要从这个角度重点论述了如何进行顾客价值分析,以及如何基于此进行战略定位。     

供应链理念引入企业作业管理的研究

本文首先给出了作业管理体系的内涵，又对供应链管理的内涵和基本内容进行了阐述，然后分析了企业作业管理与供应链管理的耦舍关系。文章重点研究了如何引入供应链理念加强企业作业管理，指出现代企业的竞争将最终反映到价值链的竞争优势上。实现供应链管理与企业作业管理的融合，对促进企业价值链的优化和提高企业市场竞争力具有重要的现实意义。     

供应链中的信息共享与价值增值研究

以一个由一个制造商和一个分销商组成的供应链系统为背景，研究了因信息共享而带来的响应时间缩短对供应链整体及其成员收益的影响。用数理逻辑证明了供应链和其成员因信息共享而实现了价值增值。