图像的薛定谔变换初探

介绍了图像的薛定谔变换的定义,并研究了图像的薛定谔变换性质在图像处理与分析的应用。在图像中多个目标的内部和外部区域,利用图像的薛定谔变换得到,实现多目标轮廓的自动提取,以及实现图像修描。最后用实验证明了该方法的有效性。     

图式理论与高中英语阅读教学

图式理论是认知心理学中用来解释心理过程的一种理论模式。文章通过分析图式理论与英语阅读教学的关系,着重论述了图式理论在高中英语阅读教学中的实际应用。     

乡村意象与乡村旅游开发刍议

将“意象”的概念引入到乡村旅游,分析了乡村意象的丰富内涵。乡村意象是乡村的一种整体氛围,主要表现为乡村景观意象和乡村文化意象。同时,在分析乡村旅游的涵义及特点的基础上,论述了乡村意象与乡村旅游的联系,并对我国乡村旅游的开发提出了几点建议     

旅游感知形象与旅游地形象塑造

在区域旅游发展中,目的地旅游形象塑造至关重要,是目的地对旅游者最为重要的拉力之一。从心理学、地理学、社会学、人类学的角度探讨了人类的旅游感知形象与目的地旅游形象塑造紧密相关。旅游感知形象受观看方式、文化环境、媒介、人口统计学特征等因素的影响,是社会文化熏陶的结果。只有认真研究不同的旅游地形象感知图式的属性,才能塑造出满足旅游者心理期待和想象的旅游地形象。     

河南旅游形象提升问题研究

河南的旅游业起步较晚,而旅游形象建设与其他省市相比更显滞后,随着市场竞争的加剧,旅游形象越来越突显出它的作用。河南旅游形象必须从前瞻性景观控制与规划战略、交通体系的建立与精品线路的打造战略、对外形象塑造与宣传战略、人性化的服务战略、环境保护与利益平衡战略、制度保障和形象监控战略等方面下工夫。     

节事活动旅游形象感知研究：对旅游动机与熟悉度作用的检验——以2010年世博会为例

旅游形象在旅游决策过程中已经得到国内外学者的肯定,但缺乏把旅游形象运用到节事活动的研究中．更缺乏对节事活动旅游形象感知行为的研究。世博会作为超大型节事活动,运用结果方程模型,选取重庆市民对世博会旅游形象的感知来研究节事活动旅游者的旅游决策过程,特别是探讨旅游动机与熟悉度对节事活动旅游决策过程的作用。研究结果显示,旅游动机与节事活动情感形象以及旅游动机与旅游意向之间并无显著的关系,而节事活动认知形象与情感形象对旅游意向具有直接的影响效果,其中节事活动认知形象和对节事活动的熟悉度在模型中是具有主导性的关键因素。     

汕头城市旅游形象再设计

城市旅游形象设计是一项复杂的系统工程,本文基于对汕头旅游资源特色和旅游客源市场特征的分析,借鉴CIS（city identity system）理论,从理念形象、视觉形象和行为形象三个方面对汕头城市旅游整体形象进行了再设计。     

The moderating role of nationality on destination experience

ABSTRACT

Differences in tourists’ cultural values are significant factors in their product and service choices, yet they have generally been neglected in the literature. Therefore, this study examined how tourists’ nationalities influence their perceptions of service quality, affective image perceptions, and revisiting intentions. Activities were found to be more determinant on a destination’s affective image for Russian tourists, whereas accommodation, hospitality, and language communication services had a larger effect on German tourists.     

The U.S. tourists’ perceptions of destination China over two transformative periods

This study conducted a textual analysis of The New York Times to examine the U.S. tourists’ perceived image of China as a destination by comparing the two periods of January 1980–May 1989 and January 2005–December 2015. The study found a drastic shift of the U.S. tourists’ affective image of China as a destination from being favorable and positive in the early period to being unfavorable and negative in the recent period. The affective image was characterized by the two domains of Exoticism and Sense of Superiority in the 1980s, as compared to the two domains of Ordinary and Negative National Image in the recent 10 years. Paradoxically, such a sentimental shift on the part of the U.S. tourists occurred while their perception of China’s destination attributes either did not change or grew more positive.     

Destination Image of Taiwan From the Perspective of Hong Kong Residents: Revisiting Structural Relationships Between Destination Image Attributes and Behavioral Intention

Destination image plays an important role in how tourists make their travel and purchase decisions. This study examines the perceived image of Taiwan as a travel destination from the perspective of Hong Kong residents. The Hong Kong outbound tourism market is important for Taiwan. Using a self-completed questionnaire, this research examines the destination image of Taiwan among 213 Hong Kong residents. The results indicate that affective image is a stronger predictor of travel intention than cognitive image. Affective image also plays a mediating role in the relationship between cognitive image and behavioral intention. Hence, affective image is an important intangible quality for today’s destinations.