瑞风,错位营销决战全国

如何有效进行精准定位,采取与竞争对手定位截然不同的错位营销决胜市场,这是企业面对强大竞争对手实施营销创新最终得以取胜的法宝。     

关于旅游规划中商业行为的思考

旅游规划是旅游业发展的前期工作，旅游业要发展，规划要先行，然而旅游规划中的商业行为容易将规划工作引入误区，必须认真研究，制定对策，使旅游规划真正起到指导旅游业发展的作用。     

建设项目选址的规划论证

区域重大建设项目选址涉及到区域社会、经济、环境等各个方面,其选址的合理与否关系到区域社会经济的持续、快速、健康发展.科学的分析论证可加强建设项目的可操作性,也可使其规划管理依据更加充分、决策更加科学合理.基于此认识,提出了建设项目选址符合城市规划论证的主要内容,并以330千伏西安西南郊变电站选址为例进行了详细的说明和论述.     

风景道的规划设计:以鄂尔多斯风景道为例

文章首先简述了国外风景道规划设计的发展,然后对在中国发展风景道的特殊意义,以及国内已进行的风景道实践探索和理论提升进行了论述,并从总体理念与原则、目标与形象定位、景观及植物配置、游憩服务设施、交通和信息标示系统、声音景观设计等方面对鄂尔多斯风景道规划设计进行了较为详细的阐述,最后对我国风景道实践和理论的发展提出了建议.     

上海都市旅游规划的时空审视及其战略取向

时间和空间是物质存在的方式,也是旅游活动存在的方式.脱离了时间的空间,或者脱离了空间的时间,在实际上都是不可能存在的.针对上海城市对空间的重视程度高于对时间的关注之倾向,本文立足于二元一体的时空坐标,从辩证思维视角,对上海都市旅游作属性定位,提出了上海都市旅游的战略选择取向应当立足于"通过空间展示时间"的观点,进而在时空坐标战略钟的选择中,提出上海城市建设以及都市旅游发展战略选择的合理取向的某些构想.     

Pragmatism, Pedagogy and Philosophy A Model of Thought and Action in Action in Primary Technology and Science Teacher Education

This article reports on one outcome from a three-year study with pre-service primary teachers at Goldsmiths' College, University of London. The purpose of the study was to evaluate the influence of participants' prior educational experience and beliefs about the relationship between design & technology (D&T) and science on their lesson planning for these subjects during school placements. Data from the study support a three-domain model of pre-service teachers' thinking and action. When operating within the pragmatic domain, participants are primarily concerned with survival in the classroom, resulting in short-term planning which may contradict their epistemological and curricular beliefs. In the pedagogical domain, the focus shifts from the pre-service teacher themselves and their immediate survival to the learning potential of the activities they plan. There is evidence that some participants have progressed to operating within a philosophical domain, leading to clasroom practice which reflects and re-conceptualises pre-service teachers' core beliefs about the nature of, and relationship between, D&T and science. This revised version was published online in July 2006 with corrections to the Cover Date.     

土地利用总体规划与城市总体规划衔接阻力源分析与实务研究

根据笔者近些年来参与＂两规＂编制的实际经验,首先阐述＂两规＂的联系,其次着重分析二者衔接的阻力源,然后在此基础上提出了研究的重点——＂两规＂衔接的实务,最后论述了＂两规＂实现衔接后的现实意义。     

面向持续竞争优势的企业战略定位研究

文章分析了企业陷入竞争误区的三个主要原因:方法重于方向、模仿重于创新、竞争重于合作;探讨了企业通过正确地进行战略定位以获得持续竞争优势的三种关键行为:围绕顾客创造特色、权衡利弊作出取舍、整合要素实现匹配.     

Can integrated infrastructure investment plans contribute to more effective public spending? The case of Mozambique

All countries, especially developing countries with limited financial resources, face difficult decisions in prioritising public funds for investment projects in the face of multiple demands in order to achieve strategic public goals. Effective investment often requires coordination between different institutions and the management of political pressure to divert investment in support of private interests. It also requires the identification of appropriate sources of funds for different purposes. The preparation of an integrated infrastructure investment plan (IIIP) that uses structured approaches to review investment proposals has been suggested, and adopted in some cases, as an instrument to address these challenges and bridge the gap between national planning and sectoral budgeting. This article considers the experience of Mozambique in deploying an IIIP as well as some recent events and concludes that the instrument may be helpful as part of a system of investment planning and allocation but that it has significant limitations.     

目前我国土地利用规划决策新趋势

土地利用规划是一项多学科、多部门、多时序的系统工程,其规划决策过程中涉及到许多半结构及非结构化问题,需要地理信息系统和决策支持系统的共同作用。本文从九个方面对我国当前土地利用规划决策支持新趋势进行了探讨。