Determinants of reverse marketing knowledge transfer potential from emerging market subsidiaries to multinational enterprises’ headquarters

Emerging markets (EM) are becoming increasingly important for multinational enterprises because of their high growth potential and future prospects. The unique circumstances in EM lead to increased pressure to offer creative marketing solutions that can be leveraged across the multinational network. Setting up subsidiaries to tap into these markets offers companies the opportunity to integrate in the local community and access its knowledge-base for local and global innovations. Literature, however, reveals that EM subsidiaries have been largely ignored concerning their potential for reverse knowledge transfer (RKT), and marketing initiatives are expected to be developed in mature, developed markets. Our paper fills this gap in research and contributes to extant literature by identifying factors at unit, relationship and knowledge levels influencing RKT potential specific to marketing knowledge from EM subsidiaries. The conceptual discussion leads to study propositions and conceptual framework.     

Nested identities as cognitive drivers of strategy

Research Summary: Organizations face tensions to conform to industry norms for legitimacy yet differentiate for competitive advantage when implementing strategies. We suggest this tension is due to and resolved through organizations’ cognitive negotiations of multiple levels of identity. Through an inductive study in the recreational vehicle industry, we find that organizations concurrently draw on identities at the organizational, industry, and strategic group levels to formulate and enact specific competitive actions. Specifically, we find that organizational identity relates to decisions on product offerings; industry identity relates to downstream strategy; and strategic group identity relates to upstream strategy, firm boundaries, and expansion mode. Our findings highlight the importance of strategic group identity and inform a grounded model describing how organizations draw upon different levels of identity to influence strategy. Managerial Summary: Many managers experience tensions of differentiating their firms’ competitive actions from rivals, while conforming with industry norms and practices. In this article, we argue that a manager can navigate these tensions by understanding their firm, strategic group, and industry identities and how these identities interrelate. Through a qualitative case study of the U.S. recreational vehicle industry, we show that each level of identity influences different competitive actions, with firm identity connected to product offerings, industry identity related to managing downstream distribution, and strategic group identity related to firm boundary and acquisition strategies. Overall, strategic group identity is the most critical for managers as this level filters how they view competitors and provides the rules of competition.     

Multimarket Contact and Rivalry over Knowledge‐based Resources

Research summary: Research shows that multimarket contact (MMC ) reduces rivalry involving downstream activities. Yet, studies showing that MMC can increase the threat of imitation suggest a need to better understand how MMC affects upstream rivalry over knowledge‐based resources. In this study, we argue that MMC increases rivalry over knowledge‐based resources since the deterrent threat of retaliation that typically leads to mutual forbearance in downstream activities will not be sufficient to restrain firms from protecting their knowledge from imitation in upstream activities. In support of these arguments we find that MMC increases the likelihood that a firm initiates patent litigation against a rival. This study suggests the relationship between MMC and rivalry may depend on the competitive domain and the type of resources over which firms are competing . Managerial Summary: How does market overlap or MMC affect rivalry between two competitors? Prior studies have largely found that an increase in market overlap decreases rivalry in less knowledge‐intensive context because of the deterrent threat of retaliation. However, in this paper, we argue that an increase in market overlap may not reduce rivalry in more knowledge‐intensive context because of heterogeneity in capabilities to protect knowledge. We find that a firm is more likely to initiate patent litigation against a rival as market overlap increases. Our findings suggest that the incentive to protect value across multiple product markets may surpass the motivation to cooperate with rivals and that managers should have a more nuanced view of how market overlap with competitors affects rivalry in more knowledge‐intensive contexts . Copyright © 2017 John Wiley & Sons, Ltd.     

The impacts of international tourism demand on economic growth of small economies dependent on tourism

This paper studies the impacts on economic growth of a small tourism-driven economy caused by an increase in the growth rate of international tourism demand. We present a formal model and empirical evidence. The ingredients of the dynamic model are a large population of intertemporally optimizing agents and an AK technology representing tourism production. The model shows that an increase in the growth of tourism demand leads to transitional dynamics with gradually increasing economic growth and increasing terms of trade. In our empirical application, an econometric methodology is applied to annual data of Antigua and Barbuda from 1970 to 2008. We perform a cointegration analysis to look for the existence of a long-run relationship among variables of economic growth, international tourism earnings and the real exchange rate. The exercise confirms the theoretical findings.     

基于系统动力学的危险化学品运输风险因素研究

为了降低危化品运输事故频次,规避危化品在运输过程中的风险,基于系统动力学模型,从人、机、环、管4个维度构建危化品运输风险因素指标体系,使用AHP法对指标权重进行赋值,结合风险因素间的因果关系构建参数方程,利用Vensim软件仿真模拟危化品运输风险水平的变化趋势,确定单因素变量值和人、机、环、管风险子系统权重的变化对危化品运输风险系统动力学模型的影响程度。结果表明：安全意识薄弱、设备故障等风险因素的变动以及人、机、环、管风险子系统的权重变动都会影响危化品运输风险水平,人、机、环、管4个子系统对危化品运输风险的影响程度从高到低依次是人、管、环、机。研究结果可为降低危化品运输过程中的风险和制定危化品运输事故预防策略提供一定参考。     

基于CFD-DEM的渗蚀研究:细粒含量与围压的影响

为了揭示渗透水流对砂土渗蚀破坏的规律,利用流固耦合方法(CFD-DEM)建立具有应力边界的长方体砂土试样,进行了不同围压和细粒含量条件下间断级配砂土的渗蚀模拟.结果表明,1)对于高细粒含量试样,围压越高渗蚀颗粒流失量越高,但对于低细粒含量试样,围压对渗蚀的促进作用并不明显.2)当细颗粒含量较高时,细粒流失会引起力链屈曲...     

创业市场信心与创业行为关系的动态解析——基于GEM与WBD的混合横截面数据的经验证据

本文以行为理论为基础,从动态视角出发,探讨完整经济周期下,创业者创业市场信心与创业行为间关系的变化趋势。同时,分析创业者所处国家的经济发展水平与发展导向及自身社会经济地位在创业市场信心对创业行为正向作用变化趋势中的调节效应。本文根据2006—2015年全球创业观察（GEM）与世界银行数据库（WBD）,构建混合截面数据来探索创业者创业市场信心的反应及其差异。研究发现：(1)在经济衰退期内,创业市场信心对创业行为的正向作用会显著减弱。在随后的经济扩张初期,创业市场信心对创业行为的正向作用会明显增强;(2)处于发展中国家及高经济外向度国家的创业者,创业市场信心对创业行为的正向作用的减弱与增强均会更加剧烈。另外,补充研究发现：(3)仅在经济扩张初期,创业者社会经济地位能积极调节时间对创业市场信心与创业行为间关系的调节效果。本文揭示了创业市场信心与创业行为间关系的变化趋势及该变化产生的边界条件,在一定程度上丰富了创业心理驱动要素对创业行为影响的动态研究,并促进实践界关注经济衰退对创业市场信心冲击而带来的创业活动萎靡的潜在风险。     

Dynamics of judicial service supply chains

Behavioral issues, coupled with temporary capacity imbalances, dictate the characteristics that a service supply chain assumes in the long run. The paper looks at a service chain in which two factors, backlogs and incentives, influence human agent processing times and, hence, service supply chain capacity. The paper finds that servers within the supply chain change their processing speeds in order to maintain a backlog of cases that is acceptable and credible. The backlog must not be too small, so as to avoid the impression that work is scant and there is idleness; but it must not be too large, so as to avoid the impression of laziness. Simultaneously, the paper finds that there are implicit incentives in the formal hierarchy that impinge upon throughput rates at certain stages of the supply chain: agents upstream try not to overwhelm their bosses' stations downstream with excess work. Hence, this paper looks at the effects of perceived backlogs within service supply chains and also at capacity unbalances that stem from such incentives. The study explores these issues in the context of a managerial intervention in a judicial service supply chain. The study identifies the structure of a seemingly unstructured decision execution that leads to the observed outcomes. The research results in a preliminary system dynamics model that suggests several operational steps to overcome bottlenecks and incompetency.     

Analysing tax evasion dynamics via the Ising model

We develop a model of tax evasion based on the Ising model. We augment the model using an appropriate enforcement mechanism that may allow policy makers to curb tax evasion. With a certain probability tax evaders are subject to an audit. If they get caught they behave honestly for a certain number of periods. Simulating the model for a range of parameter combinations, we show that tax evasion may be controlled effectively by using punishment as an enforcement mechanism.     

汽车空调风道出风情况的CFD分析与优化

文章建立了某车型汽车空调风道结构的三维数学模型,利用商业软件Fluent进行模拟,得到了风道出风口风量大小和风量的分配情况,并与设计值进行了比较;在此基础上,分析了风道出口扫风情况,提出了解决方案,对改进和优化风道结构,提高汽车空调整体性能具有一定的参考价值。