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71.
Positioning is essential in most business to ensure competitiveness, survival and success. This is certainly true for tourism since attracting more revenues entails making tourism destinations more appealing to tourists. Responding to the increase recognition on the importance of positioning, this research was an attempt to carry out a positioning exercise for the state of Kedah via understanding the perception of its market. Among the objectives of this research was: to identify’ Kedah's competitors; to profile the international tourists and identify the segments that exists; to segment benefit sought and evaluate the attractiveness of the resulting segments and last but not least, to provide suggestions on how Kedah should position itself. Clustering analysis using Ward's method revealed 5 distinct clusters representing the type of visitors visiting Kedah: the nature and enlightenment seekers; the social and comfort seekers, the conscientious tourists; the nonchalant and perplexing tourists; and the sedate and cultural tourists. The ranking ofKedah in relation to competitive by these segments, and an abstract measurement of Kedah's image further revealed that despite the many places of heritage in mainland Kedah and Langkawi's portrayal as an Isle of Legend, Kedah has not been perceived as a destination for ‘culture’. Instead tourist sees it as a relaxing destination and a safe heaven. In addition, Kedah is also viewed as a destination that offers value for money with good facilities. In view of globalization and the resulting enhanced competition, This paper concludes that Kedah has to position itself differently based on its strength, perhaps by portraying the image of “the safe place to unwind”. 相似文献
72.
解读"人力资本"的内涵和特征,本文认为应遵循三条基本原则:一是要在人力资本与物质资本的矛盾对立中把握人力资本的内涵;二是要在人力资本与人力资源的内在逻辑中把握人力资本的特征;三是在人力与资本的内在统一中把握人力资本的品质,为此文章,从八个方面进行了具体分析. 相似文献
73.
Philippe Verreault-Julien 《Journal of Economic Methodology》2017,24(3):297-317
How can we use models to understand real phenomena if models misrepresent the very phenomena we seek to understand? Some accounts suggest that models may afford understanding by providing causal knowledge about phenomena via how-possibly explanations. However, general equilibrium models, for example, pose a challenge to this solution since their contribution appears to be purely mathematical results. Despite this, practitioners widely acknowledge that it improves our understanding of the world. I argue that the Arrow–Debreu model provides a mathematical how-possibly explanation which establishes claims of mathematical dependence. The account developed reveals how mathematical knowledge can inform claims about the world, allow ‘what-if-things-had-been-different’ inferences, and thus improve our understanding. 相似文献
74.
探讨语用主体在表达和理解中所起的作用,认为在影响主体表达理解的各种因素中,主体的语用能力起决定性作用,主体的性格、主体的社会角色、主体的情绪在表达理解中也起了一定的作用。并从主体角度,总结了表达理解的差异类型。 相似文献
75.
曾乐春 《国土资源科技管理》2006,23(4):63-67
借助于成熟的西方经济学、城市经济学、土地经济学、地理学等有关理论,探讨在市场经济体制下,城市土地价格调节城市土地资源配置的理论基础.结果表明:城市土地价格通过价格杠杆和竞争机制调控土地资源的总量配置、结构配置、各区配置、时序配置及微观配置等,对优化土地资源配置发挥着基础性作用. 相似文献
76.
HE Zheng-chu 《美中经济评论(英文版)》2007,6(1):45-52
Much of the work in software maintaining and reengineering has concentrated on source transformation, which changes the program source code text or specification source text from one form to another so that these source texts can become more readable and understandable. In this paper we describe our experiences in this area, a convenient tool which can be used to abstract a specification from a program (i.e. from source code text to specification source text) will be introduced, at the same time, a brief introduction of Wide Spectrum Language (WSL) will be given since it will be used to represent our on-screen program in Reengineering Assistant (RA). Additionally, a case study with our RA will be given. 相似文献
77.
撤销权制度中关于撤销权行使的主观要件和客观要件判断是撤销权制度的核心内容之一,我国理论界对此问题的讨论众说纷纭,我认为关于行使撤销权的主客观要件的判断应采用形式标准和实质标准相结合的办法始能起到最佳效果。 相似文献
78.
Jonathan E. Booth Amanda Shantz Theresa M. Glomb Michelle K. Duffy Elizabeth E. Stillwell 《人力资源管理》2020,59(2):135-152
Who responds most strongly to supervisor social undermining? Building on self-verification theory (Swann, 1983, 1987), we theorize that employees with positive views of the self (i.e., higher core self-evaluations [CSEs]) who also maintain higher trust in workplace management are more likely to experience heightened stress and turnover intentions when undermined. We argue that this subset of employees (high CSE, high trust) are more likely to feel misunderstood when undermined by their supervisor and that this lack of self-verification partially explains their stronger responses to supervisor undermining. We find initial support for the first part of our model in a study of 259 healthcare workers in the United States and replicate and extend our findings in the second study of 330 employees in the United Kingdom. Our results suggest that the employees Human Resources often wishes to attract and retain—employees with high CSE and high trust in workplace management—react most strongly to supervisor social undermining. 相似文献
79.
赵善庆 《无锡商业职业技术学院学报》2008,8(6)
开展产学研结合教育首先要从思想上充分认识,其次还要形成各方面正确认识的联动和统一的社会效应,但目前这些已经成为产学研结合教育有效开展的现实障碍。 相似文献
80.
This study describes a new data set and uses it for an exploratory investigation of whether seminars for teachers conducted by the National Council on Economic Education through its International Education Exchange Program (IEEP) had a beneficial effect on the economic understanding of the high school students of these teachers. The data were collected using a non-equivalent control group design that sorted teachers into two groups based on whether or not they participated in an IEEP seminar. Pre- and posttests of economics were administered to the students of these teachers in Lithuania, Ukraine, Kyrgyzstan, and Poland. The exploratory results showed a larger increase in the economic understanding of students of teachers who participated in the IEEP seminars compared with students of teachers who did not. The results also showed that knowledge of economics among IEEP teachers was a factor for improving student achievement in economics. The findings should be viewed with caution because of data limitations. 相似文献