A new dualistic approach to brand attitude: The role of passion among integrated resort customers

Integrated resorts have recently become a very popular destination for tourists. However, there is a lack of knowledge about general customers’ behavior in the integrated resort setting. Thus, this study focused on the perceptions, emotions, and behavioral intentions of recreational customers who had previously visited an integrated resort. The authors examine the structural relationship among the cognitive (i.e., passion and motivation), affective (i.e., affective attitude), and conative intention outcome of general integrated resort customers. Structural equation modeling analysis of 401 survey participants showed that the link between extrinsic motivation and obsessive passion reduced affective attitude. By contrast, the association of intrinsic motivation and harmonious passion promoted affective attitude. The conative intention outcome of customers is directly influenced by intrinsic motivation and affective attitude. This study contributes to academic and practical implications in the integrated resort brand marketing by focusing on recreational customers’ behavior.     

百香果副产物综合利用研究进展

百香果的果皮、种子、花、叶等副产物富含多种生物活性物质,具有极高的营养价值和经济价值,然而这些副产物几乎都被当作废物丢弃,造成极大的污染和资源浪费.因此有必要对百香果副产品进行综合利用,从而提高百香果附加值.本文综述了近几年来百香果皮、种子、花、叶等副产物在食品、农业、医药、化妆品及工业中的利用研究进展,以期为百香果副...     

Workplace gossip and frontline employees’ proactive service performance

Managers are interested in promoting frontline employees’ proactive behavior because proactivity is crucial for organizational success. This study examined the link between perceived workplace gossip and employees’ (targets’) proactive service performance by focusing on the mediating role of employees’ harmonious passion and the moderating role of perceived job social support. Using time-lagged survey data from 218 supervisor-subordinate dyads in a commercial bank in China, we found that perceived workplace gossip negatively influences employees’ proactive service performance, and that this relationship is mediated by reduced harmonious passion. In addition, perceived job social support attenuates the negative relationship between perceived workplace gossip and harmonious passion, with harmonious passion having a mediating effect on the relationship between perceived workplace gossip and proactive service performance. These results provide new directions for understanding workplace gossip, harmonious passion, proactive service performance, and job social support. The theoretical and practical implications of our findings are discussed.     

袭儒家之精华,顺时代之风气——浅谈儒家思想和南朝时风与梁代四萧文论思想的互动

南朝梁代的萧衍、萧统、萧纲和萧绎,既是当时统治阶级的成员又是著名的文学家。他们的文学思想一方面秉承传统儒家的“诗教观”,同时迎合南朝梁代“尚藻饰、重形式”的时风,可谓兼容并包。该文主要从以上两个方面切入,浅谈儒家思想和南朝时风与梁代四萧文论思想的互动。     

How and when entrepreneurs’ passion lead to firms’ radical innovation: moderated mediation model

ABSTRACT

The extant literature affirms that passion is important for entrepreneurs’ success. However, the related studies have failed to explain how and when entrepreneurial passion (EP) affects firms’ radical innovation (RI). The current study explores the connections between EP and firms’ RI and mediation of exploratory learning (EL) in this relationship. Moreover, we investigate the moderating role of the Zhong–Yong thinking (ZYT) of Chinese entrepreneurs. Findings from 310 new Chinese enterprises demonstrate that EP directly influences RI and indirectly through EL. ZYT of entrepreneurs can likewise reinforce the connection between their EP and RI via EL. Lastly, we discuss the theoretical and practical implications of our findings.     

A Humean theory of choice of which rationality may be one consequence

For the reader who considers economic theory of choice as a special case of a more general theory of action, Hume's discussion of the determinants of action in the Treatise of Human Nature (1739?–?40), in the Enquiry on Human Understanding (1748) and in the Dissertation on Passions (1757) deserves attention. However, according to some modern commentators, Hume does not seem to have given any evidence that would favour what nowadays we would consider as the kind of rationality involved in modern theories of rational choice. On the contrary, this paper arrives at the conclusion that consistency between preferences and choice, like the usual properties of completeness and transitivity, may be considered as outcomes of a mental process, described by means of a decision algorithm that aims to represent Hume's theory of choice.     

再论中国地方政府主导型市场经济

本文着重研究以强烈扩张冲动为主要特征的中国地方政府主导型市场经济。笔者将企业经营者个人控制权理论运用于地方官员，认为官员个人控制权扩张有三条途径，而中国目前地方官员主要运用横向扩张途径以获得自我晋升。中国地方政府强烈的扩张冲动，不同于西方的地方自治和中外历史上的封建诸侯，而是产生于以下全部的必要条件和充分条件：在中国初期市场经济②的特定条件下，必要条件是地方官员横向扩张个人控制权特别强劲的动力，充分条件是地方资源完全的“内公外私”产权③与公共选择制度两者约束的显著失效。     

A relational performance model for developing innovation and long-term orientation in retail franchise organizations

A relational performance model is developed to show how innovation and long-term orientation can be evaluated and monitored within franchised retail service organizations. Using principles of justice from social exchange theory as a guide, our performance model measures how franchisee entrepreneurial passion (EP) and perceptions of fairness help to promote innovation and long-term commitment across retail franchise organizations. We test our model using data collected from one large U. S. retail service organization ($5B+ annual revenue) and its independent franchise operators. We discover that targeting distributive justice (or fairness) helps to leverage the EP of the independent operators for promoting innovation, while both procedural and distributive elements of the organizational justice climate help to enhance franchisee's long-term commitment. Moreover, we find that retail franchise operators perceive organizational justice differently than do corporate district managers, which suggests several important implications for both research and practice.     

Leading ethically to shape service-oriented organizational citizenship behavior among tourism salespersons: Dual mediation paths and moderating role of service role identity

While ethical leadership may have boundary-spanning effects on different stakeholders even beyond the organizational boundaries, the role of ethical sales leadership in promoting sales and service behavior outcomes has not been fully researched. Our research aims to unfold how and when sales managers’ ethical leadership evokes service-oriented organizational citizenship behavior (OCB) among salespersons in the tourism setting. Grounded on the dataset from managers and employees working in sales departments of tour companies in Vietnam, the results reveal the role of adaptive selling and service harmonious passion as dual mediation channels for the link between ethical sales leadership and service-oriented OCB. The findings further lend credence to the moderating role that service role identity plays for the impacts of ethical sales leadership on these two mediators.     

A new dualistic approach to brand passion: Harmonious and obsessive

Brand passion is increasingly seen as the ultimate emotional connection between the consumer and a brand. Limited previous research relied exclusively on Sternberg's triangular interpersonal theory in developing the brand passion concept. This research paper integrates consumer brand identity theory, refines the definition of brand passion, and proposes a dualistic approach to brand passion which distinguishes between two different types of brand passion: harmonious and obsessive.