Full-cost pricing in the classical competitive process: A model of convergence to long-run equilibrium

In the last 10–15 years a lot of attempts has been devoted to study the calssical process of convergence of market prices toward natural prices. The two forces that one has thought could achieve this target were capital mobility, that determines the dynamics of output, and demand-supply forces, that determine the dynamics of prices. In this article a model of classical competition is proposed in which a full-cost pricing mechanism is adopted in the rule of evolution of market prices. An asymptotical stability result of long-run equilibrium is proved for a two-commodity model with and without a final demand.     

天津滨海新区物流信息平台系统框架研究

在对天津滨海新区的发展趋势以及国内外相关系统分析的基础上,针对天津滨海新区对公共物流信息平台的需求,对其物流信息平台的系统框架进行了设计。     

A corporate balance-sheet approach to currency crises

This paper presents a general equilibrium currency crisis model of the ‘third generation’, in which the possibility of currency crises is driven by the interplay between private firms’ credit-constraints and nominal price rigidities. Despite our emphasis on microfoundations, the model remains sufficiently simple that the policy analysis can be conducted graphically. The analysis hinges on four main features (i) ex post deviations from purchasing power parity; (ii) credit constraints a la Bernanke-Gertler; (iii) foreign currency borrowing by domestic firms; (iv) a competitive banking sector lending to firms and holding reserves and a monetary policy conducted either through open market operations or short-term lending facilities. We derive sufficient conditions for the existence of a sunspot equilibrium with currency crises. We show that an interest rate increase intended to support the currency in a crisis may not be effective, but that a relaxation of short-term lending facilities can make this policy effective by attenuating the rise in interest rates relevant to firms.     

海丰县红色旅游开发策略

红色旅游开发对我国近年来的旅游发展推动作用十分明显。海丰县拥有中国第一个苏维埃政权、彭湃和红宫红场等红色历史事件、红色名人和遗迹等红色旅游资源,通过对其发掘和整理,丰富展示方式和内容,并与本县生态旅游资源、相邻县区红色旅游资源进行优化组合,树立“激情彭湃,南海物丰”的旅游形象,可以强化海丰红色旅游的品牌效应,提高知名度,促进红色旅游的发展。     

用关系营销发展商业银行零售业务

随着银行业开放步伐的加快和国有商业银行改革的积极推进，我国商业银行面临着经营发展战略的转型。零售业务以其利润高、风险小的特点逐渐成为商业银行新的支柱型业务。引入先进的营销理念，大力发展零售业务已成为商业银行谋求生存和发展的根本途径。本文结合银行零售业务和关系营销各自的特点，就在零售业务领域引入关系营销的必要性及实施策略进行深入分析。     

体验经济下的零售业营销创新思考

本文研究了体验经济下的零售业营销创新问题，分析了体验经济封零售业传统经营模式的冲击，及零售业传统经营模式存在的矛盾和问题，提出了一些零售业的体验营销策略。     

实习公司——市场营销专业学生实习实训模式的探索

实习公司是职业院校市场营销专业学生开展实习实训的一种较好的形式。它有利于根据培养目标人才的定位,因地制宜,实行"课堂+公司"的实习模式,使专业理论教学与经营实践相结合,"教育与生产劳动相结合",充分调动学生学习的积极性和主动性,树立职业教育的特色,实现培养实用型人才的目标。     

论E企业的协同电子商务模式

协同阶段是电子商务的高级阶段,一个E企业要实现协同商务,需要根据市场、顾客需求和信息技术发展,建立起它的战略概念模式,根据它的概念模式建立它的商务模式,根据它的商务模式建立它的电子流程模式,然后用协同电子商务平台来实现,并建立其应用架构。     

广西旅游企业市场营销存在的问题与对策

改革开放以后,我国经济得到了较快发展,人民的生活水平不断提高,旅游活动已经逐渐成为我国人民休闲、度假的良好方式,因此,广西的旅游事业得以蓬勃发展,而旅游市场营销是发展旅游事业的重要问题。文章在研究、分析广西旅游市场营销现状和存在的问题基础上,提出解决问题的对策,探究了旅游市场营销的合理发展趋势。     

营销风险预警指标体系及综合评价方法

文章从影响营销活动的各类因素入手,根据其内容、特点及分类,构建了营销风险的预警评价指标体系;从定性与定量相结合的角度出发,应用多级模糊综合评判法对营销风险进行量化评价,对定性分析指标采用专家调查与模糊统计相结合的方法,对定量指标的处理则引入模糊数学的方法,从而实现定性指标与定量指标的结合。