浅论我国经济型饭店的发展

我国的中高档饭店已经选入一个成熟的发展阶段,而经济型饭店正进入发展期。文章对经济型饭店的发展状况及面临的问题进行了分析,并提出了其发展之路。     

A Comparative Study of the Benefits of Applying Target Cost Contracts Between South Australia and Hong Kong

This article aims to identify and analyze the key benefits of adopting Guaranteed Maximum Price and Target Cost Contracts (GMP/TCC) over and above the traditional lump‐sum contractual arrangement through an empirical questionnaire survey conducted in South Australia and compared with the findings in Hong Kong. The Mann‐Whitney U Test indicated differences in perception between the two groups of respondents on the majority of the identified benefits. The study has provided an in‐depth understanding of the perceived benefits of the GMP/TCC scheme, hence leading to a wider application of those alternative integrated procurement strategies in both regions for reference by the construction community at large.     

中国内地和中国香港的贸易自由化效应研究——基于全球贸易分析模型GTAP的分析

基于全球贸易分析模型GTAP模型和CEPA免税清单"原产地"标准,分析了中国内地和中国香港实施"港产品零关税"和"全面贸易自由化"产生的经济、贸易和产业效应,以及海峡两岸ECFA早期收获和全面实施的影响。研究发现:由于中国内地关税大幅度减免,"港产品零关税"使中国香港进出口增加幅度大于中国内地,中国内地服务业和符合原产地标准的中国香港制造业生产出口增加。如果两地进一步实现"全面贸易自由化",则进出口值、经济增长和福利水平将大幅度提高,并促进两地产业结构调整和升级,但中国内地进口增加幅度大于出口导致贸易余额减少。此外,ECFA早期收获使中国台湾贸易余额增加,而ECFA全面实施将使中国香港作为海峡两岸经贸中转港的地位受到影响。     

穗港澳商都旅游文化特色及发展探微

对一个区域的旅游发展来说,重点是要找出自己最鲜明、最独特的亮点.分析穗港澳旅游文化特色,就是为其旅游发展找准方向,为区域旅游合作构建和谐发展局面.港澳的商都旅游文化已经定型,而广州相形之下则缺乏特色.其原因既有客观的"晕轮效应"和"调色板效应",也有主观的精品意识缺乏等.广州旅游要想在穗港澳旅游竞争中赢得市场,首先要确立都市旅游商业文化的地位和形象,其次要打造自己的特色文化金名片.在攻略方针上主要得从文化软资源、软环境方面下工夫.     

Bank generic strategies: does Porter's theory apply in an international banking center

This study examines banks' competitive strategies and their relationship with performance in a highly internationalized banking center, Hong Kong. The factor analysis results have, by and large, provided support to Porter's three strategy typology. Nevertheless, the empirical findings from the cluster analysis and the subsequent inter-group comparison of performances have cast doubt on Porter's stuck-in-the-middle proposition by demonstrating that banks adopting a multi-strategic approach did outperform other strategically monotonous rivals. While the stuck-in-the-middle proposition is grounded in the premise of inherent inconsistencies for pursuing more than one generic strategy simultaneously, the resource-based view and the present empirical findings hint at the feasibility for well-resourced banks to combine apparently incompatible value creating activities in a synergistic way to achieve integrated flexibility and consequently, a sustainable multi-strategic position. It is suggested that this feasibility very much depends on a bank's organizing and coordinating capabilities that are developed and refined through managerial commitment, learning and experience, as well as a careful assessment of various organizational activities and its inter-relationships within the entire business system.     

Application of an environmental psychology model to in-store buying behaviour

Although the influence of the environment on behaviour has long been acknowledged by many environmental psychologists, not many studies have been done in a retailing context, and so far no study can provide a framework to determine how environmental cues might impact on store patronage. The main objective of this study is to explore the relationship between environment and human behaviour in a retailing context by adopting the Mehrabian Russell Model (M-R Model) so as to test the predictability and applicability of the model through measurement of the information load, the emotional states induced and the approach-avoidance behaviour of shoppers in two types of CD stores in Hong Kong. The findings show that in-store environment stimuli (expressed in terms of information rate) are positively related to the level of pleasure experienced in the store. In turn, environment-induced emotional states in the store are positively related to in-store shopping behaviour. Therefore, shopping behaviour favourable to retailers can be induced through manipulation of the store's atmospheric elements. The findings show that the in-store environment is dynamic in nature and the model is not as simple as that predicted by Mehrabian and Russell in a one-way direction. In-store behaviour also has positive effects on the pleasure felt in the store and the in-store rating of environmental stimuli.