Why do people use and recommend m-wallets?

In recent years, mobile wallets (m-wallets), a special form of mobile payment, have garnered much attention in various emerging markets. M-wallets were designed to offer customers swiftness, ease of use, efficiency, effectiveness, transparency, and accessibility. Despite these benefits, usage intentions and adoption of m-wallets in most emerging markets have been low, and they have not received widespread acceptance. Notably, existing research related to intentions to use (IUs) mobile payments has largely focused on developed economies and mobile payments in general. Additionally, few studies have examined intentions to recommend (ITRs), even though researchers have recognized that word-of-mouth is an important driver of consumer behavior. In the present study, we addressed the lack of specific findings on use and recommendation intentions in the context of m-wallets by conducting a large cross-sectional survey of 1256 smartphone users based on diffusion of innovation theory (DOI). Results revealed that relative advantage, compatibility, complexity, and observability were significantly associated with participants' intentions toward m-wallets. However, trialability had no association with participants’ intentions to use and recommend m-wallets to others.     

An innovation resistance theory perspective on mobile payment solutions

Mobile payment solutions (MPSs) are experiencing growth and popularity across the globe because of their convenience and other benefits in performing transactions. However, despite these circumstances and the benefits offered, MPSs are still suffering from challenging situations related to their adoption and usage. The main challenge MPSs have faced in retail is because of the presence of consumer resistance toward their use. The present study investigates the different consumer barriers toward the intentions to use and recommend MPSs. The current study examines the adoption and usage of MPSs through the lens of innovation resistance. We developed the research model based on the innovation resistance theory (IRT) and tested it using a large cross-sectional study with 1256 MPS users. The study findings suggest that usage, risk, and value barriers are negatively associated with intentions to use MPSs. On the other hand, only usage and value barriers have a negative association with users’ intention to recommend MPSs. In comparison, the tradition and image barriers did not share any association with the user intentions. The study offers different implications for practitioners and researchers.     

企业实施多角化经营战略的动因及对策分析

多角化经营战略是企业在新的产品领域和新的市场领域形成的战略。本文从阐述企业实施多角化经营战略的动因入手,分析了企业实施多角化经营战略应考虑的对策。     

An integrated model for predicting consumer's intention to write online reviews

For marketers, consumers’ increasing use of online reviews in arriving at purchase decisions is a double edged sword. On one hand, it presents opportunity for manufacturers and sellers to be highlighted for their good work, but at the same time, there remains a possibility of negative review impacting goodwill and reputation. Hence, it is important for managers to identify factors that impact consumers’ intentions to write online reviews. This research delves into this aspect by trying to identify the factors that impact reviews writing intentions of consumers for restaurants. The study extends the theory of planned behaviour with additions of variables such as ego involvement, taking vengeance and helping a restaurant. For this, 252 valid responses were obtained, and structural equation modeling was used to test the proposed model. Results indicate that perceived behavioural control, subjective norms, ego involvement and taking vengeance are significant predictors of intention to write online reviews for the restaurants.     

An examination of restaurant employees’ work-life outlook: The influence of support systems during COVID-19

The main objective of this research paper is to examine the influence of perceived support (i.e., organizational support and social support) on life satisfaction (i.e., current and anticipated life satisfaction), which is hypothesized to increase restaurant employees’ loyalty organizational citizenship behavior (OCB) and decrease their intentions to leave the restaurant industry during the COVID-19 pandemic. Moreover, the moderating effects of employees’ resilience and employment status are also examined. Analyzing the responses of 609 restaurant employees using structural equation modeling (SEM), findings revealed that all direct effects were supported, except for the effect of anticipated life satisfaction on intention to leave the restaurant industry. Lastly, the moderating role of resilience in the relationships between current life satisfaction and restaurant employees’ loyalty OCB and intentions to leave the industry was confirmed. Theoretical and practical implications are discussed in detail.     

基于购买行为模式的产品关注与购买意向的销量转化率实证研究

随着推销模式AIDA转向体验模式SICAS,追求关注与即时沟通推动了营销策略变革.为探测关注、意向与行为的转化轨迹与转化率,选取汽车品牌的公开数据,运用逐步回归与差分分析进行实证研究.结果显示,关注与意向对销量转化的作用效果显著,但后者的单独解释作用较弱,说明未达成行为的意向可能因一时的广告接触或促销刺激而非基于长期关注.因此,建立在高关注之上的深入沟通方能促进销量转化,且须根据体验模式升级沟通方式.     

Exploring the antecedents of intentions to leave the job: The case of luxury hotel staff

The aim of this study is to assess the antecedents of employee’ intentions to resign from their jobs in luxury hotels in India. Two aspects are considered in this context: firstly, the employees’ enthusiasm for the profession and organisation, the nature of the work and its impact on social and family life. Secondly, their level of satisfaction with the job in terms of organisational loyalty, relationship with supervisors, job security, earnings and additional benefits. A theoretical model (see Fig. 1) and seven hypotheses are tested to indicate whether the employees’ level of agreement with statements about the job and their level of satisfaction with the job will impact their intentions to quit. The study further examines if any current employees intend to leave their job. The term luxury hotel is used to represent 5 star and 4 star hotels of India.Findings from the analyses of 884 responses suggest that, when considering intentions to resign from the job, a negative relationship is found between professional and organisational enthusiasm and perceptions about the work being stimulating. No support was found for a positive relationship between the extent work impacted social and family life and the intention to quit. However, results supported the notion that the employee's organisational loyalty has a negative effect on his/her intention to resign from the job. Our findings contradict several other studies in that they suggest the employee's intention to resign from the job increases as job security and earnings improve. The study is distinctive as it explores intentions luxury hotel employees in India to leave their jobs; three is little evidence in the wider literature of similar attempts in the context of the Indian hotel industry. The outcomes have implications for both theory and practice as this is the first such major study in the context of the hotel industry in India where there is a population of over a billion people and an expanding hotel industry.     

企业突破性技术持续采用意愿的驱动机制研究

整合组织动机和期望确认理论，从购买动机视角探讨企业突破性技术持续采用意愿的驱动机制。将购买动机分为效率动机、规范趋同动机和模仿趋同动机，阐述购买动机对突破性技术持续采用意愿影响的微观机理。以198家购买过云计算技术的企业为研究样本，实证检验购买动机与突破性技术持续采用意愿间的关系，并检验满意和认知锁定的中介效应。结果表明：购买动机正向影响突破性技术持续采用意愿，满意和认知锁定在购买动机与突破性技术持续采用意愿之间起中介作用，各购买动机的中介作用路径呈现差异化。其中，效率动机的作用路径被满意和认知锁定部分中介，模仿趋同动机的作用路径被满意部分中介，规范趋同动机的作用路径被认知锁定部分中介。研究结论打开了企业突破性技术持续采用意愿的“黑箱”，对于企业深入理解突破性技术持续采用意愿的驱动机制，促进突破性技术在持续采用过程中发挥真正价值具有重要借鉴意义。     

Emotions in negotiation

In this article, we discuss the ways in which emotions influence the course of negotiation. Emotions play a role in the development of relationships among negotiators; they also facilitate or hinder coordination of strategic exchanges. These functions highlight an interplay between information-processing and emotional expressions: intentions are inferred from statements made and nonverbal gestures sent. They are understood as part of an expression game that emphasizes interaction dynamics. They are also understood in terms of the organizational contexts surrounding negotiation. These are some of the themes that surface in the articles contributed to this special issue. An overview of the articles calls attention to key points but also expands on the themes suggested by the authors. The work reported in this issue provides a basis for a continuing research agenda on emotions in negotiation.