基于博弈论的生态旅游环境保护规划政府规制效用分析

环境保护机制的缺失,使＂生态旅游离生态更远＂成为我国的尴尬现实。文章构建政府和企业的博弈模型,从政府规制角度对企业制订和实施生态旅游环境保护规划的行为进行分析,得出博弈双方的均衡战略：政府执行有效监管,对不实施环境保护规划的企业予以适当的惩罚,可以促使企业自觉实施生态环境保护规划,从而证明政府规制企业实施生态旅游环境保护规划能取得很好的效用。     

浅析环境保护与可持续发展战略问题

2l世纪的中国将不可避免地遭遇到环境与发展的巨大挑战,严重制约了可持续发展。文本通过环境保护与可持续发展的关系谈论了当前可持续发展的问题与以后的发展战略。     

Hotel environmental management initiative (HEMI) scale development

Owing to a lack of construct reliability and validity of environmental management measurements, advancements in understanding hotels’ environmental management practices have been somewhat limited. The goal of this paper is to propose a uniform and parsimonious scale that captures Hotels’ Environmental Management Initiative (HEMI) with the most common three dimensions in the hotel industry: environmental resource conservation efforts, environmental policy and training, and environmental public relation efforts. After the refinement of the initial items, the scale was confirmed with cross-cultural data obtained from full-time hotel employees in two Asian countries. The twenty-one item HEMI scale demonstrated a satisfactory level of content, convergent, discriminant, cross, and criterion-related validity. The proposed HEMI scale will serve as a useful tool for future hospitality scholars who would like to further explore the impact of hotels’ environmental management initiatives on employees’ attitudes and behaviors toward the environment and their environmental performance.     

Preferences and Willingness to Pay for Green Hotel Attributes in Tourist Choice Behavior: The Case of Taiwan

Although many companies in the hotel industry aim to pursue more sustainable and socially responsible practices, the present literature shows mixed results with regard to tourist reactions to such moves, especially for the service quality perception impacted by implemented green practices and the willingness to pay more for such actions. Unlike previous research examining tourists’ preferences for separate green hotel attributes, this study identifies the determinants of tourists’ choice of green hotel attributes. Additionally, the study measures the willingness to pay (WTP) for such services, in the context of the Taiwanese market, using the stated preference of combined green hotel attribute scenarios. A multinomial logit (MNL) model is employed to estimate the relative influence of behavioral and facility attributes on choice behavior. Furthermore, the study examines determinants influencing respondents’ choice of green hotel attributes. A latent variable class model (LVCM) approach is applied in the estimation of the unobserved heterogeneity, and a total of 390 valid respondents were used in the analysis. The empirical MNL results indicate that while tourists prefer luxury rooms and the provision of personal toiletries, they are also willing to accept reduced service quality. Additionally, sex, income, and age have significant influences on tourist choice behavior. The results of the LVCM model demonstrate that respondents with high levels of the green consumption trait are more likely to choose hotels that have a greater number of environmentally friendly attributes. The implicit amount that tourists are willing to pay for room quality is around US$13, for the provision of personal toiletries is about US$22, and for service quality is US$12, but they also require a discount of approximately US$11 in order to accept the common practices of green hotels. This study is useful in providing the hotel industry and government with quantitative information that can be used to develop and implement better green hotel policies.     

Attitudes toward the use of designated versus non‐designated urban recreation space

Interviews were conducted in Kitchener‐Waterloo, Ontario, at eight different recreation areas. These were classified as either designated or nondesignated recreation areas. The interview was designed to obtain information regarding demographic characteristics of the user, attitudes toward the use of urban recreation areas (both playgrounds and areas that are not designated as recreational in character), reasons for choosing a particular recreation site and what users considered to be part of an ideal recreation area. Information gathered by the interview method was supplemented by a series of observations. Results indicated a significant difference between age and reasons for nonattendance at designated play areas. Differences in use by sex were, however, not significant.     

Outdoor recreation participation and views on resource development and preservation

Abstract

Views on the preservation of resources versus their development for recreation are compared among participants in three types of outdoor recreation: “appreciative”; activities (cross‐country skiing, hiking, and canoeing); “consumptive”; activities (fishing and hunting); and “mechanized”; activities (motorboating, snowmo‐biling, and trail biking). The results from a 1984 questionnaire survey conducted in Edmonton and Calgary, Canada, indicate a stronger preservationist orientation among participants in appreciative activities, whereas (with the exception of hunters) participants in consumptive and mechanized activities hold stronger pro‐development views. These differences cannot be attributed to simultaneous variations in socioeco‐nomic characteristics or environmental attitudes among the recreational groups. The findings suggest that differences in outdoor recreational activity preferences represent an important source of variation in views about appropriate levels of preservation versus development of Alberta's natural and wildernesss resources.     

Voluntary association membership of outdoor recreationists: An exploratory study

Abstract

Research on the political activity of outdoor recreationists has focused primarily on their associational affiliations and concern for the environment. This article reviews literature on theories of collective behavior, recreation motivations, and environmental concern. The study considers outdoor recreation as a social movement and investigates relationships between incentives for voluntary membership in environmental and outdoor recreation associations, motivations for participation in outdoor recreation activities, and environmental concern. Members of associations were found to be significantly different than nonmembers on several variables including value for outdoor recreation, incentives for association membership, intellectual motivations for outdoor recreation, environmental concern, education level, and age. Results suggest that association efforts to obtain instrumental benefits, or public goods that accrue to all of society, are a primary incentive for outdoor recreationists to join voluntary associations. A common thread of intellectual pursuit distinguished members from nonmembers, suggesting that intellectual benefits may help define the relationship between outdoor recreation and associational affiliation behaviors.     

Corporate brand strategy: Drivers and outcomes of hotel industry’s brand orientation

The MNC resellers are vastly competitive and capital-intensive. Based on the corporate brand orientation, the objective is to investigate how the individual dimensions of hotel industry’s brand orientation can improve a corporate experience and subsequently create superior hotel performance and retailer preferences. A model of the integration of the hotel industry’s brand orientation was tested in a survey conducted among MNC resellers from hospitality industry. Structural equation modelling was applied to gain insight into the various influences and relationships. The research makes two main contributions. It makes a theoretical contribution by classifying the integration of the hotel industry’s brand orientation for hospitality industry and from this extrapolate key suggestions for further study. The continuous evolution and economic influence of the hospitality industry require the application of innovative marketing practices.     

The environmental sustainability of protected area tourism: towards a concession-related theory of regulation

Demand for Protected Area (PA) tourism continues to grow, raising concerns for its environmental sustainability. Numerous sustainable tourism guidelines and best practice examples exist for separate aspects of PA regulation and management. However, such efforts are insufficient to reliably and holistically understand how regulation can mediate the relationship between tourism development and PA environmental sustainability. This paper proposes a theory development project, to map the compatibility and interplays among various regulatory approaches, and their consequences for sustainable PA tourism. The project is initiated here by taking the first steps toward a concession-related theory of regulation. The focus on concessions has been chosen because concessions are the most under-researched aspects of PA tourism regulation. Four regulatory aspects are selected and conceptualized in this paper: the approaches to PA planning, the types of monitoring undertaken, the methods of concession allocation and the design of environmental requirements in concession contracts. Methodologically, grounded theory is used, with data collection relying on written sources. The paper develops two sets of narrative statements regarding the prospects for PA environmental sustainability, under particular examples of concession-related regulation. The conclusion articulates several research questions, as an immediate research agenda, and calls for an international research group to be formed.     

Backpackers in Hong Kong – motivations,preferences and contribution to sustainable tourism

This paper examines the backpacker market in Hong Kong, in terms of profile, motivation, preferences, and contribution to sustainable tourism development. The purpose is to provide an understanding of this market to help in marketing and promoting services and products that meet backpackers’ needs as part of expanding Hong Kong’s target market. Currently, Hong Kong relies on tourists from mainland China and recent reports reveal the issue of social conflicts between mainland tourists and Hong Kong residents. Based on a survey of backpackers in youth hostels and hiking trails in Hong Kong, this study revealed that backpackers are pushed by the search for new ideas and pulled by the uniquefood culture of Hong Kong, preferring to experience such a unique food culture in a traditional setting. Moreover, they are less likely to spend on international brands in Hong Kong as part of promoting sustainable tourism development.