文化距离对我国企业国际化空间导向的影响——以纺织企业为例

既有的研究表明,文化距离是企业国际化过程中的重要因素。本文以我国纺织企业为例,对文化距离与我国企业国际化空间导向的相关性进行了度量。研究结论是,文化距离是我国企业国际化空间导向的重要维度,但由于我国企业有其自身的特点,因而影响方式和程度与其他国家有所区别。     

基于全球价值链的我国高技术企业集群国际化路径研究

本文通过对全球价值链及价值链内产业升级理论的分析,结合企业国际化理论,总结出企业集群国际化路径理论,首次提出国际化路径模型,并以该模型为分析框架,比较分析了3种国际成功高技术企业集群的国际化路径,最后,根据我国高技术企业集群自身的特点,探讨了我国高技术企业集群国际化过程中应采取的步骤。     

南京市旅游国际化水平评价及其发展构想

本文试图以南京市为例探讨城市旅游国际化问题。文章在剖析旅游国际化概念与内涵的基础上,对南京市旅游国际化发展现状进行水平评价与问题分析,并提出推进南京旅游国际化基本思路及有关保障措施。研究表明,目前南京市旅游国际化水平不高,国际化发展还存在许多问题;要迅速提升南京市旅游国际化水平,必须开发一批国际旅游产品,完善旅游配套功能,推进旅游管理与服务国际标准化,加强国际旅游营销,推动旅游经营的国际化,引进和培养国际化人才,同时还需要政府政策和有关措施的支持与配合。     

Reassessing Firm Size in International Marketing Research

This study investigates the relevance and importance of firm size as a current research variable in international marketing while being cognizant of the reasons behind previous researcher's focus on firm size. Utilizing two different databases and analyses, this study integrates existing research on the effects of firm size variables on decisions in international marketing and draws a general conclusion. The main research questions center on whether firm size matters in internationalization decisions and whether firm size is a meaningful proxy for specific firm resources. Our results suggest that the effect of size on internationalization becomes less significant over time and that the effect of firm size on choice of ownership is significantly less than that of other firm-specific variables such as R&D intensity and advertising intensity, suggesting that strategic international marketing decisions are more related to a firm's unique assets than to its size.     

面向东盟 推进高等教育国际化的构想

本文通过广西与东盟合作发展高等教育国际化的回顾与反思,提出了广西各高等院校应以新的历史起点为契机,创新思维,解放思想,抓住机遇,乘势而上,面向东盟,全面推进高等教育国际化进程的若干构想。     

Renminbi Internationalization： Progress, Prospect and Comparison

Using principal component analyses, this paper constructs two internationalization indices for the renminbi (RMB) and 32 other major currencies. We find that the RMB's currency internationalization degree index (CIDI) is still low, and far behind the 4 most important international currencies. In 2009, it was ranked 18th among all important international currencies. However, in terms of the currency internationalization prospect index (CIPI), the RMB has remained the world's fifth highest since 2006. Although it is still far behind the US dollar and the euro, surpassing the ranking of the yen and the pound is possible in the near future. The dramatic difference in the ranking between the CIDI and the CIPI is a result of China's tight capital account control, the usage continuity of international currency due to network externalities, and the narrow foreign exchange and imperfect financial markets. Hence, to a large degree, the RMB's potential as an international currency depends on China's capital account liberalization.     

从人才国际化视角评析中国高校商务英语专业建设架构

面对21世纪日益突出的人才国际化的培养需求，中国高等院校肩负着不可推卸的历史使命。商务英语作为一个为国家对外往来提供智力资源的重要领域，其建设与发展直接关系到未来该专业输出人才的质量。在专业的体系设置上，需要照顾到知识与技能双方面的提升；在教材的选编方面，应该重视语料的真实性及结构的系统性；加强师资培训的力度在很大程度上也能为培养国际化人才提供坚实的保障。     

The Internationalization of Spanish- and Portuguese-Speaking Banks

This article investigates which variables affect the location choice of banks from Spanish- and Portuguese-speaking countries in their process of internationalization. The article compares the differences in these variables for public and private banks. The sample consists of 141 banks operating in 58 countries. Results show that internationalization is undertaken by the largest banks, which preferably choose countries with similar language, close to the home country, and with the most opportunity for growth. Additionally, the effects of certain explanatory variables on the probability of expanding to a given country are different for public and private banks.     

Renminbi＇s Potential to Become a Global Currency

This paper is a tentative endeavor to delineate the potential of the renminbi to become a global currency. It first analyzes the critical economic, financial and policy attributes that are required to support a currency to gain an international role. It then examines whether China has the potential to acquire these attributes. The paper concludes by offering some provisional observations on the implications for Asia and the global economy, should the renminbi evolve into a world currency in the coming decades.     

中国文化演出业国际化机遇、挑战与战略选择

后危机时代的中国文化演出业国际化面临重要的发展机遇,具体表现在产业结构调整、经济发展方式转变、演出市场扩大、政策扶持加强、"走出去"战略深化等推动中国文化演出业的国际化步伐。然而在此过程中,我们也需要迎接来自观念、创新、经营、机制等诸多方面的挑战。只有把握机遇,面对挑战,在战略制定、市场定位、项目创新、营销推广等层面进行大胆实践,我国才能推动文化演出业国际化的跨越式发展。