思维模式与大学英语写作

由于历史和社会发展的不同,中西思维存在着明显的差异,这种差异直接影响到跨文化写作的过程。该文拟从思维的角度探讨思维的差异对大学英语写作的影响,认为在学生写作的过程中,思维差异不仅影响着学生的语言表达,而且对语言的连贯性、逻辑性都有着一定的制约。     

Enabling the language of accessible tourism

The growing body of literature on “accessible tourism” lacks a critical scholarly debate around its specific language use and nomenclatures. To fill this gap, this paper provides a first examination of language. Language provides a unique capability to resist, strengthen and reframe identities of individuals and groups, yet can also reinforce, weaken and perpetuate dominant worldviews of disability. A content analysis examined previous accessible tourism literature with results illustrating that diversity exists amongst the varying terminologies adopted by scholars. Terms were employed loosely, inconsistently and interchangeably, euphemistically with erroneous understandings and nuances. The paper concludes with critical discussion about the power of researchers to (re) produce oppression through language that maligns and misrepresents, or to (re) conceptualise and (re) construct the world we live in with liberating language that facilitates positive social change.     

Marketing expense and financial performance in arts and cultural organizations

Nonprofit arts and cultural organizations use marketing to sustain viability. This study uses data from the Cultural Data Project to examine the effects of marketing on revenue in arts and cultural organizations. The current analysis demonstrates that total marketing expense is positively related to total revenue. Marketing expense used for fund‐raising positively influences donation income, as intended, whereas commercial income is not affected. Alternatively, marketing expense for programs positively influences both commercial income, as intended, and donation income. The novel finding from this study is that marketing expense mainly targeting non‐donor ticket buyers not only increases commercial income but also augments donation income in arts and cultural organizations.     

对外汉语专业课程改革刍议

课程改革是对外汉语专业建设的一个重要方面,是决定学科发展和人才培齐规格的关键因素.目前,对外汉语专业课程设置欠合理,课程特色不够鲜明.因此应首先从学科定位入手,积极优化课程设置,同时教学内容应突出对比和比较的原则,以彰显对外汉语专业的特色,提高人才培养的核心竞争力.     

英汉习语中西文化差异探源

习语是一个国家的语言和文化的结晶。通过对英汉习语语言特征、文化差异的对比和分析,全面地了解英汉言语风格和文化差异,深刻地了解认识英汉民族文化内涵,将对中西文化交流起到积极地促进作用。     

从语言游戏视角看中国英语的共核性和区域性

"语言游戏"是维特根斯坦后期哲学的一个核心概念。"中国英语"语用变体具有共核性和区域性。"中国英语"可以认为是在应用英语进行国际交往时,它的使用者对英语语言规则与词汇的使用,发生了语用变体,这种语用变体是由中国人的生活形式使然。     

从学习者的视角探讨高校英语专业文化教学

文化教学是语言教学的重要组成部分。在高校英语专业文化教学中,应改革文化教学的模式与内容,加强英语师资的建设,以切实提高高校外语教学水平,培养跨文化交际人才。     

从学位论文英文摘要的人际主位功能看不同学科的语言特征

以随机抽样50篇学位论文的英文摘要为研究样本,研究发现,不同的学科在论文撰写中具有不同的语言特征,工科论文的语言更具有客观性和科学性,文科论文的语言具有一定的主观性,管理学科论文的语言比较接近文科,但又不同于文科。     

英语诗歌欣赏的意义

英语诗歌是一个包含丰富社会生活内容和艺术内涵的世界,欣赏它,读者可以了解英语国家的历史与现实,可以培养自己的文学趣味和接受审美教育等。     

关于高职C语言教学改革的探索

根据高职院校C语言课程教学的现状,结合作者教学实践经历,从教材选择、学习兴趣培养、教学方法与手段和考核方式培养等方面,提出了改进高职院校C语言教学的建议。