Measuring Market Orientation: Exploring a Market Oriented Approach

This paper demonstrates that applications of existing approaches to measuring market orientation are myopic, non-comparative and over-reliant on the views of single respondents. Consequently, a multi-perspective, multi-informant approach for measuring market orientation is generated which focuses on gauging customers', competitors' and intra-organizational members' perceptions of the market orientation of an organization. To evaluate the psychometric properties of this approach an application of this design in a survey of manufacturing industry is subjected to tests for inter-rater reliability, scale reliability, content validity, criterion-related validity and construct validity. The conclusion of this evaluation is that the developed measure is both a reliable and valid means of gauging market orientation. The paper concludes with a series of implications for both theorists and practitioners.     

论"入世"后我国农产品市场不利因素的逆转性

“入世”对我国农产品市场虽然会造成诸多不利因素，然而，这些因素将会得到逆转。这是因为：一方面，“入世”后，这些因素客观上具有逆转的必然性；另一方面，通过调整农村产业结构、扩大集约化规模经营以及实施各种利农政策，从主观上说，这些不利因素亦具有逆转的可能性。     

论旅游市场营销环境与旅游业可持续发展

随着科学技术的高度发展,旅游者的选择性强,旅游活动范围大,使旅游供给者面临越来越激烈的竞争。旅游企业要求得生存和发展必须要对旅游市场进行准确定位,在可持续发展观念指导下开展市场营销活动。创造良好的、协调发展的旅游市场营销环境是实现旅游业可持续发展的基础和保证。     

浅析石油化工项目产品市场分析

市场分析是项目前期的重要工作之一，目前尚未赢得人们足够的重视。国外的投资咨询公司对石油化工项目的产品市场分析有其一套比较完整的操作程序和评估体系，以BOPP为案例介绍了市场分析的思路和方法，并且指出市场分析作为一种新的理念，必须进一步深化和细化，逐步加以完善。     

标准化在油藏监测工作中的作用

以油藏监测工作中的油藏压力监测为例，介绍了标准化工作在压力资料录取及解释分析中的作用。并用实例说明了标准化作业在油田开发方案的制定及油藏压力监测中的应用。     

Are Fundamentals Priced in the Bond Market?*

To date, the discussion of the Lev and Thiagarajan 1993 fundamentals in the prior literature has been exclusively in the context of the stock market. Our study is the first to examine the value‐relevance of these fundamentals for default risk. By focusing on the market for new bond issues, we examine the value‐relevance of the fundamental score using expected rather than realized returns. Also, by focusing on the bond market we provide a different perspective than that brought by prior studies relying solely on stock prices. We find the fundamentals to be priced in the market for new bond issues as indicators of expected future earnings and to be value‐relevant in enabling the market to discern differences in bond credit quality over and above the published bond ratings.     

Predicting the geo-temporal variations of crime and disorder

Traditional police boundaries—precincts, patrol districts, etc.—often fail to reflect the true distribution of criminal activity and thus do little to assist in the optimal allocation of police resources. This paper introduces methods for crime incident forecasting by focusing upon geographical areas of concern that transcend traditional policing boundaries. The computerised procedure utilises a geographical crime incidence-scanning algorithm to identify clusters with relatively high levels of crime (hot spots). These clusters provide sufficient data for training artificial neural networks (ANNs) capable of modelling trends within them. The approach to ANN specification and estimation is enhanced by application of a novel and noteworthy approach, the Gamma test (GT).     

Inferential Causal Models: Integrating Quality & Quantity

In-depth data analysis plus statistical modeling can produce inferentialcausal models. Their creation thus combines aspects of analysis by close inspection,that is, reason analysis and cross-tabular analysis, with statistical analysis procedures,especially those that are special cases of the generalized linear model (McCullaghand Nelder, 1989; Agresti, 1996; Lindsey, 1997). This paper explores some of the roots of this combined method and suggests some new directions. An exercise clarifies some limitations of classic reason analysis by showing how the cross tabulation of variables with controls for test factors may produce better inferences. Then, given the cross tabulation of several variables, by explicating Coleman effect parameters, logistic regressions, and Poisson log-linear models, it shows how generalized linear models provide appropriate measures of effects and tests of statistical significance. Finally, to address a weakness of reason analysis, a case-control design is proposed and an example is developed.     

Regulating Banks through Market Discipline: A Survey of the Issues

Abstract.  The interest in the application of market discipline to regulate the financial industry has boomed recently due to the proposed New Capital Accord. This paper reviews the potential role market discipline can play in financial regulation. We start with a discussion of the rationale for financial regulation and with a brief history of the current regulatory mechanisms. Next, a definition of market discipline as a regulatory mechanism is advanced. We evaluate the disciplining power various market participants have. Finally, we argue that more external risk management disclosure is a condition sine qua non in order to enable market discipline as a regulatory mechanism. In this respect, the Basle Committee has taken the right approach.