我国大力发展绿色旅游的前景及策略研究

在席卷全球的绿色消费浪潮的冲击下,在国外绿色旅游勃然发展的推动下,我国的绿色旅游将会顺应时代潮流应运而生并显示出迅猛的发展势头。旅游企业不但要全面贯彻“绿色旅游”的理念,在引导旅游供应商提供符合环保要求的旅游产品的同时,也要引导旅游消费者致力于环境保护,形成统一的环保意识,并且节约旅游资源,保护旅游环境,最终实现旅游业的可持续发展。     

Different but Similar: Social Comparison of Travel Motives Among Tourists

Although previous research suggests that people prefer to think of themselves as being authentic (or individualistic) travellers rather than stereotyped tourists, there have been few studies investigating the external validity of such claim. This paper addresses this research gap by investigating tendencies to dissociate the self from typical tourists in terms of travel motivation. Findings suggest that people perceive their own travel motives to be different from those who they perceive as typical tourists and that these tendencies generalize across people involved in different forms of tourism. This paper discusses the results from a social psychological perspective and provides implications for future research and destination management alike. © 2014 The Authors. International Journal of Tourism Research published by John Wiley & Sons, Ltd.     

新疆国内游客综合满意度影响因子及发展对策分析

从旅游业各组成要素的角度,运用灰色综合关联度分析法以及满意度四分图模型对影响新疆国内游客综合满意度的主导因子及其影响力的大小进行了探讨。研究结果表明,各因子对综合满意度的影响程度存在明显差别,可分为三个层次:长途交通、景区游览的满意度与综合满意度的关联度最高,在0.9以上,是目前影响新疆国内游客综合满意度的关键因子;购物和导游是主要因子,关联度在0.8以上;而娱乐、餐饮和住宿的关联度最低,是次要因子。因此,今后应把重点放在各类交通的发展和景区的建设和提高上。处于提升区的购物和导游是目前新疆旅游业发展急待改进的因子,也是新疆国内游客满意度提高的关键所在,要加大对这两方面的投入,争取在短时间内提高服务水平,改善购物环境,以扩大国内旅游客源市场份额。     

江西省海外客源市场空间结构研究

旅游地客源市场空间结构对旅游业发展具有重要影响。通过研究2001-2010年江西省海外主要客源市场数据,分析了海外客源市场的集聚程度,得出江西省海外旅游市场所呈现的一些规律;探讨了江西海外旅游市场是否具有稳定性,并提出江西省在发展海外市场的一些对策。     

基于人类学视角对“旅游体验”的新思考

“体验经济”概念提出后,很快成为全球热点。受其影响,我国旅游学术界和业界也开始了对“旅游体验”的关注。但由于长期受“经济产业”思路的局限,我国的“旅游体验”研究还缺乏系统性和较深层次的思考。旅游作为人类社会的一种精神文化活动,从本质上决定了文化因素是“旅游体验”成败的关键,而文化往往是通过一些符号或物质载体体现出来的,这就涉及到“真实性”的问题。因此。“旅游体验”问题还应结合人类学相关理论从“文化真实”及“主客关系”等方面进行深入分析。“旅游体验”的研究还需把握真实性、社区参与及文化涵化三个重要概念。同时,旅游体验的“虚拟真实性”应作为一个全新的概念被提出和界定。     

旅游开发与徽州古村落公共空间的互动影响研究

独特的地理历史环境孕育了徽州浓郁的文化氛围,但是随着旅游业的发展,也暴露出一系列的问题,其中很关键的一点是旅游开发对村落中原有的公共空间的影响以及村落公共空间的变化对旅游发展的反馈。这个互动过程中受影响最大的就是徽州的村民,如何做到徽州文化的完美呈现,又能尽量保障当地村民在公共空间活动的权益是社会普遍关心的话题。通过徽州公共空间的转移来研究民众生活与旅游发展的冲突,旨在探索中国文化乡村的旅游开发与新农村的公共空间建设的合理途径。     

被处罚的A级景区存在的问题及应对策略

旅游景区的管理与建设对旅游业的发展至关重要。然而,截至2019年7月底,全国有数百家A级景区由于管理与建设不善,受到摘牌、降级等处罚。对照《旅游景区质量等级的划分与评定》可以发现,被处罚的景区主要存在的问题:景区配套设施管理差、旅游交通不畅、游览设施与服务不健全、景区卫生差、景区市场吸引力小等。因此,政府必须与景区相配合,采取相应对策,强化景区建设与管理;提升景区资源、市场吸引力等,以扭转被动局面,推动旅游景区的健康发展。     

归因偏差视角下旅游行为失范成因研究

游客旅游行为失范时有发生,威胁着旅游资源与环境安全。心理归因影响个体行为逻辑,归因偏差是解释心理归因的经典理论。本文引入归因偏差理论,采用实证方法探究旅游行为失范背后的归因偏差因素,为减少旅游行为失范提供心理学依据。研究发现,归因偏差能够引致旅游者心理认知偏差,后者直接引发和助推旅游行为失范。心理环境和群体心理对引致旅游者的心理认知偏差和行为失范具有显著作用,归因偏差成为旅游者弱化旅游行为失范结果的心理屏障,可激发或促进旅游行为失范的发生或持续。研究认为旅游地可从完善硬件监控、控制游客流量、强化失范行为负面教育、发挥在场监督作用等方式削弱归因偏差效应。     

Mixed logit analysis of trade-off effects between international airline fares and fences: a revenue management perspective

As transportation is essential for tourism development, effectively utilizing its perishable resources has become an important issue. This study aims to analyse the relationship between airline fares and using conditions from the perspective of millennial tourists and taking the Taipei–Tokyo market as an example. The study attempts to show a revenue management practice in the manipulation of homogeneous seat service and give millennial tourists a better understanding of their preferences for ticket choices. We categorize availability of flight, advance booking, ticket validity, and changing conditions as main attributes and develop a stated-preference questionnaire with multiple hypothetical scenarios for respondents to select in the experiment. We effectively collect 390 valid samples for a mixed logit analysis and the results show that all applied attributes are statistically significant. Ticket validity is revealed to be the most important fence with the largest willingness-to-pay value and followed by availability of flight, advanced booking, and changing conditions.     

What determines international tourist arrivals in India?

Using data for 18 major tourist originating countries to India from 2001 to 2015, this study examines the major determinants of international tourist arrivals in India. The results indicate that past experiences of the tourists, per capita income in the tourist originating country, relative costs of living between India and the country of origin, and the level of infrastructure development in India are key determinants of international tourist arrivals in India. Furthermore, both transportation and communication infrastructure are important in attracting tourists to India. In particular, evidence suggests that availability of road and air network and telephone connections has favourable impacts on international tourist arrivals in India. These results are robust to the inclusion of additional variables. These results have important policy implications.