基于相关与偏相关分析的城市居民休闲度假市场开发研究——以南京为例

我国旅游业正向休闲度假型转变。运用相关分析与偏相关分析方法,以南京为例探析城市居民休闲度假旅游需求。研究发现偏爱休闲度假的居民由于地位与收入的不同在旅游资源喜好、旅游活动偏好、购买行为、信息来源渠道、出游方式等方面与一般居民有着明显差异。因此,休闲旅游目标市场的定位应在高学历、中高收入阶层,旅游资源的开发应优先考虑湖泊水滨、森林山地,产品开发应注意项目与资源的耦合且促销渠道应以网络为主,兼顾传统媒介。     

水性油墨发展综述

文章参考中国油墨相关书籍及国外相关期刊杂志,从水性油墨发展的历史、技术发展概况、应用概况,经济概况、技术发展动态和发展趋势对水性油墨进行了综述,对中国的水性油墨的发展历史,现状,及存在的问题进行了简单的分析,使人们对水性油墨有所了解。     

千岛湖新型多功能景观游憩林建设研究

分析了千岛湖森林资源和旅游开发背景后,指出森林旅游业是千岛湖和淳安县的主导产业,是林业的新经济增长点,提出了千岛湖新型多功能景观游憩林建设的三大模式,通过五个试建实例作进一步验证,提出了其发展的前景和建议措施。     

我国城市化与休闲游憩业发展的互动研究

城市化和休闲游憩业都是当前我国城市发展过程中的热点问题.文章在分析城市化和休闲游憩业概念的基础上对两者的相互作用进行了初步的探讨,并提出了相关对策.     

上海农业旅游资源开发现状与发展对策

上海拥有丰富的顾客资源和农业旅游资源,但2006年上海农业旅游收入只有10亿,占全年旅游总收入的不足2%,而发达国家的农业旅游收入已经达到其总收入的25%,因此,上海的农业旅游市场潜力巨大。文章在文献研究和实地调查的基础上,阐述了上海农业旅游资源开发的现状和存在的问题,并试图发现解决问题的方法,为上海及中国农业旅游的开展提供参考与借鉴。     

福州国家森林公园森林景观游憩效益评价

本文针对森林景观具有部分公共商品的特性 ,将TCM法 (即旅行费用法 )的基本原理与方法引入到森林景观游憩效益的评价中来 ,对福州国家森林公园的森林景观的游憩效益进行评价 ,得到其景观游憩效益为 3 .92 0 6 1 4亿元。     

基于CVM方法的福州国家森林公园游憩价值评价

基于CVM方法对福州国家森林公园的游憩价值进行评价,调查结果得出:2015年福州国家森林公园的游憩价值为2.164亿元。游客对公园的满意度和旅游次数与游客的支付意愿呈显著正相关(p0.05),游客的家庭人口数(p0.01)、月收入(p0.01)和职称(p0.05)与游客的WTP值呈显著正相关。基于研究,景区应在生态环境、服务设施和质量上进一步挖掘公园潜在的游憩价值,并在游客森林游憩过程中,普及生态环境知识和宣传教育,提高游客的生态保护意识。     

Valuing high altitude spruce-fir forest improvements: importance of forest condition and recreation activity

High altitude spruce fir forests are typical around the world and are often subjected to multiple forms of recreational use. In this paper, we use household and recreation group data for a spruce fir forest high in the Appalachian Mountains of the U. S. to evaluate the benefits from forest protection (i. e., from improving the forest condition). Our benefits estimation procedures use the referendum-type, contingent valuation (CV) approach of Cameron (1988). We modify the usual practice of obtaining a single willingness-to-pay (WTP) value by using alternative questionnaire scenarios and conducting tests to examine i) household and recreation group value sensitivity to forest condition, and ii) recreation group differences in WTP for forest protection. A first sample of southeastern U. S. households was asked to value a forest protection program for a spruce-fir forest showing no impact from insect disturbance or atmospheric deposition. The second sample was asked to value a protection program for a forest already experiencing impact from insect infestation and air pollution. Logit analysis of the two samples revealed no statistically significant difference in household WTP between the two forest protection programs. Further analysis indicated that consumptive forest users (i. e., hunters and anglers) held forest protection values that were sensitive to a change forest condition, while nonconsumptive forest users (i. e., campers and hikers) held values that were insensitive to the same condition change. Recreation group comparisons revealed that consumptive forest users also held lower values for forest protection than nonconsumptive recreationists. These results demonstrate the importance of estimating public values for forest protection in terms of heterogeneous groups rather than as a homogeneous whole.     

服装设计中的服装材料再创造

本文从服装材料与服装设计的关系、服装材料再创造的意义、历史中的服装材料再创造、服装材料再创造的表现方法,以及在设计中的应用等方面进行了探讨,指出服装材料的再创造,不但体现了艺术领域追求独特的个性风格,而且能够满足多变化、个性化的市场需求,未来必将成为服装设计发展中备受关注的焦点。     

Can futures research contribute to tourism policy?

Following a definition of the basic terms employed, the author examines the interrelationships between planning, policymaking and forecasting. The main trends in futures research are described, and some forecasting methods and techniques conventionally used in tourism studies are considered. Criteria are derived by which tourism policy-makers could measure the usefulness of forecasts presented to them.