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《乌昌地区社会经济发展研究》课题组 《新疆财经》2007,(5):13-17
针对乌昌经济一体化中存在的突出问题,提出进一步推进应重点把握的几个关键点:一是观念上的统一;二是建立跨界管理的实质性的组织、机构,重构行政体系;三是制定统一规划,规划先行;四是把握政府与市场的关系;五是进行体制机制创新;六是争取"国家综合配套改革试验区"的设立。 相似文献
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《Socio》2018
This paper presents a new facility location problem variant with application in disaster relief. The problem is unique in that both verified data and unverified user-generated data are available for consideration during decision making. The problem is motivated by the recent need of integrating unverified social data (e.g., Twitter posts) with data from more traditional sources, such as on-the-ground assessments and aerial flyovers, to make optimal decisions during disaster relief. Integrating social data can enable identifying larger numbers of needs in shorter amounts of time, but because the information is unverified, some of it may be inaccurate. This paper seeks to provide a “proof of concept” illustrating how the unverified social data may be exploited. To do so, a framework for incorporating uncertain user-generated data when locating Points of Distribution (PODs) for disaster relief is presented. Then, three decision strategies that differ in how the uncertain data is considered are defined. Finally, the framework and decision strategies are demonstrated via a small computational study to illustrate the benefits user-generated data may afford across a variety of disaster scenarios. 相似文献
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Research into loyalty schemes focuses primarily on business (strategy) rather than consumer perspectives. This paper investigates consumer motivations in retail loyalty scheme points redemption, through a qualitative study of participants in a major UK retail loyalty scheme. Academic research tends to neglect investigation of points redemption, despite its probable significance to consumers and certain value to businesses. The research identifies planned behavior towards redemption goals, plus interruptions by various circumstances and events. Self-gifting for reward and/or therapy purposes is common. Redemption activities have positive implications for consumer perceptions of the scheme and the retailer and appear to enhance future purchasing behavior. From these findings, this paper draws implications for theory and practice. 相似文献
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《国际粮食与农业综合企业市场学杂志》2013,25(1):57-68
Modified grocery shopping and consumption behaviors have been recent outcomes of consumers' changing attitudes toward food and nutrition. This article identifies a unique segment important to grocery retailers- shoppers who purchase and consume greater varieties of fresh fruit. These consumers are shown to differ from other consumers in their food shopping and preparation attitudes, fruit and grocery expenditures, and their demographics. Opportunities for adapting fresh fruit product offerings, promotions, and services to this segment are explored. 相似文献
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本文以TEM-4改革后至今的6年完形填空试题（2005-2010年）作为研究对象,从考点层次和考点因素的角度,分析和探讨TEM-4完形填空的考点效度及其对英语专业基础阶段教学的启示。分析结果表明改革后的TEM-4完形填空具有较高的考点效度,在考点层次上侧重对受试者句子和语篇层次的考查,而在考点因素方面意义因素占据了主导地位。从2005-2010年TEM-4完形填空的变化趋势来看,TEM-4完形填空正逐步将其考查重点更多地移向语篇层次和意义因素,这一变化将使它的考点效度进一步提高。 相似文献
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殷凤朝 《上海市经济管理干部学院学报》2022,20(1):40-50
结构性供给过剩将生鲜农产品市场由卖方推向买方,生鲜农产品各供应链主体之间互相渗透,农产品供应链流通体系不断优化,其价值不断放大.通过归纳已有相关农产品供应链的研究,将生鲜农产品的流通归纳为批发市场主导、连锁超市主导、生鲜电商主导三种模式,结合深入的实地调查与专家访谈,以农超对接模式为例梳理,识别出生鲜农产品供应链的管理... 相似文献
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券商客户积分分级的模型设计与应用 总被引：1，自引：1，他引：1
中国证券行业服务严重同质化,客户对证券公司品牌的忠诚度低,如何有效衡量客户价值并持续跟踪客户价值量的变化,是券商提供差异化服务和提高客户忠诚度的前提。本文通过研究券商客户分级方法,指出传统客户分类模式的不足,提出了基于客户积分的客户分级模型,并选取4家营业部客户真实交易数据进行实证分析,进一步论证积分分级模式在量化客户价值、挖掘最有价值客户、营销新客户和服务老客户等方面的独特优势,从而为券商提高客户关系管理水平提供崭新的工具。 相似文献
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Matilda Dorotic Peter C. Verhoef Dennis Fok Tammo H.A. Bijmolt 《International Journal of Research in Marketing》2014
The redemption of loyalty program (LP) rewards has an important impact on LP members' behavior, particularly on purchase behavior before and after redeeming a reward. However, little is known about the interplay between members' purchase and redemption behavior when members are not pressured with point expiration and they choose for themselves when and how much to redeem. In this context, the effects of redemption are not straightforward, as little additional effort is required from an LP member to obtain the reward. Analyzing the behavior of 3094 members in such an LP, we find that the mere decision to redeem a reward significantly enhances purchase behavior before and after the redemption event, even when members redeem just a fraction of their accumulated points. Conceptually, we refer to this enhancement as the redemption momentum, which is an alternative and novel explanation of the existence of pre-reward effects that do not depend on points-pressure. In addition to the overall impact of redemption on purchases, prior purchase behavior also enhances redemption decisions. Finally, we find a number of moderating effects on purchase and redemption behavior that derive from the length of LP membership, age, income and direct mailings. Our study's most important managerial implication is that firms should avoid imposing point expiry and/or binding thresholds in order to enhance members' purchase behavior. 相似文献