电子商务审计方法和技术

由于企业电子商务的网络性,直接造成电子商务审计线索的"不可见"性.电子商务审计下的技术方法已大大突破了原有方式下所运用的审计技术方法.对电子商务审计除了使用传统审计方法和以计算机为主的网络审计软件系统进行辅助审计外,更有效的是自身所特有的方法体系.     

培养高职高专院校电子商务人才的实践能力

随着电子商务的迅猛发展,我国电子商务的发展正从外部的信息发布、网上交易向与企业内部业务整合的方向发展。企业对电子商务人才的需求,也将从单纯的技术型网站建设维护人才向复合型懂技术的商务人才转变。培养应用型的电子商务人才是高职高专教育的当务之急,加强高职高专院校电子商务实践教学的认识,构建高职高专院校电子商务实践教学模块对于培养高职高专电子商务人才具有重要意义。     

Organizational capabilities in e-commerce: An empirical investigation of e-brokerage service providers

E-commerce not only has tremendous potential for growth but also poses unique challenges for both incumbents and new entrants. By examining drivers of firm performance in e-commerce from a capabilities perspective, the authors conceptualize three firm capabilities that are critical for superior firm performance in e-commerce: information technology capability, strategic flexibility, and trust-building capability. The extent and nature of market orientation is conceptualized as a platform for leveraging e-commerce capabilities. The authors test the effects of e-commerce capabilities on performance (e.g., relative profits, sales, return on investment) using data from 122 e-brokerage service providers. The results indicate that information technology capability and strategic flexibility affect performance given the right market orientation. Amit Saini (asaini2@unl.edu) is an assistant professor of marketing at University of Nebraska-Lincoln. He conducts research in the area of marketing strategy, technology-marketing interface, e-commerce strategy, and customer relationship management. He has presented papers at major conferences, and his research appears in theJournal of the Academy of Marketing Science and American Marketing Association—Marketing Educator’s Conference Proceedings. His industry experience includes sales management and quantitative market research. Jean L. Johnson (Johnsonjl@wsu.edu) is a professor of marketing at Washington State University. Her research includes partnering capabilities development in, and management of, interfirm relationships and management of international strategic alliances. Her research appears in journals such as theJournal of Marketing, the Journal of International Business Studies, theJournal of the Academy of Marketing Science, and theInternational Journal of Research in Marketing. She serves on the editorial boards of theJournal of Marketing, theJournal of the Academy of Marketing Science, the Journal of Retailing, theJournal of Business and Industrial Marketing, and reviews for others. She spent several years in the advertising industry and has lived, taught, and conducted research in France and Japan. She has been selected to cochair the 2006 winter American Marketing Association (AMA) conference.     

中国房地产网站分析及对策建议

房地产网站是保证房地产电子商务顺利开展的重要条件 ,认清房地产网站的现状并在此基础上确定相应对策 ,是非常必要的。     

Non-commitment in performance evaluation and the problem of information distortions

Auditing is modeled in a sequential game without commitment. The manager must decide whether and where to audit a worker's output, taking into account all interim information he has obtained. The worker will work just hard enough (and show it) to divert the manager from making an audit or cover up, withholding information about his work to make an audit more difficult. This usually raises the costs of setting work incentives, so incentives are softened, sometimes drastically. Moreover, when a worker's on-the-job information is valuable for entrepreneurial decisions, work incentives must be softened to improve the internal flow of information.     

Can the Risks of the Kyoto Mechanisms be Reduced Through Portfolio Diversification? Evidence from the Swedish AIJ Program

Through Joint Implementationand the Clean Development Mechanism, reductionsof greenhouse gas emissions achieved abroad canbe credited to domestic firms. However, thetechnical, economic and political risksinvolved may prevent the private sector frominvesting in such projects. This paperdescribes three types of risks which emissionreduction projects are exposed to. Eleven pilotprojects carried out under the ActivitiesImplemented Jointly (AIJ) program and financedby Sweden are evaluated. Actual project costsare found to exceed projected costs in allcases. Annual emission reductions also deviatefrom their expected values and vary stronglyover time, supporting the hypothesis that suchprojects are risky business. The riskmanagement tool portfolio diversification isapplied to a sample of Swedish AIJ projects.The results indicate that diversification canreduce the risks of greenhouse gas mitigationprojects significantly. Thus, carbon funds area promising way of lowering the risks of theKyoto Mechanisms for private sector investors.     

电子商务环境下的旅游商品物流体系研究

在物流业整体发展滞后，并日益成为旅游电子商务发展制约因素的情况下．建立完善的旅游商品物流体系是我国旅游电子商务发展的关键环节。文章给出了电子商务环境下旅游商品物流体系的完整架构．包括旅游商品展销系统、旅游商品运输和仓储系统、现代化物流信息系统和递送网络等四个子系统。并讨论了旅游商品的供应链、旅游连锁商业、旅游业虚拟经营与物流管理的关系以及旅游商品物流的现代化和规模化发展趋势。     

电子商务环境下的冷链物流研究

当今信息时代，人们将先进的信息和网络技术应用到物流管理中，极大地促进物流事业的发展，第三方物流事业也应运而生且发展前景广阔。它的优势就在于降低了生产成本。提高了经营效率，加强了竞争力，提升了企业彤象。作为现代物流的一个组成部分，冷链物流也伴随着社会的进步．技术的更新和管理思想的发展而不断地发展。在电子商务环境下如何实施冷链物流是冷链行业面临的重要课题。本文通过对一个成功的第三方冷链物流案例的分析，结合我国国情，提出相应实施策略。     

An empirical investigation of the roles of prior knowledge and learning activities in technology transfer

This study analyzes 120 university–industry technology transfer projects. A significant positive relationship was found between the learning activities performed by the firm during the development and implementation stages of the technology transfer project and the benefits to that firm from the project. In contrast, prior knowledge of the firm about the existing technology was found to have only a marginal contribution to the project benefits. However, further exploratory analysis based on high and low levels of technical and organizational uncertainty revealed more provocative relationships.     

电子商务下的退货逆向物流管理

本文分析了电子商务下在线商品退货的现象，论述企业实施退货逆向物流的重要性，并且提出了退货解决方案——建立退货逆向物流系统。