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101.
《International Journal of Research in Marketing》2023,40(1):88-108
Saving has an important impact on consumers’ lives and life satisfaction. However, various indices indicate that consumers do not save enough. This research shows that a simple change in the perception of money by imposing humanlike characteristics (i.e., money anthropomorphism) can significantly increase savings. Specifically, we posit that imbuing money with humanlike characteristics can enhance both saving intention and real saving behavior because humanized money is considered to be capable of experiences such as pain or joy (perception of experiences) and, as a result, is more vulnerable and in need of protection (perception of vulnerability). By inserting money clipart or using first-perception language to describe money, we manipulate money anthropomorphism in six studies. In behavioral studies, we show that these money anthropomorphism manipulations increase real saving behavior by 18%. In addition, several alternative accounts, including warmth perception of money, autonomy toward money, perceived control over money, feeling guilty about spending money, and perceived importance of money, are ruled out. Furthermore, the results show that when the target account to keep money is considered risky, the positive money anthropomorphism on saving disappears. The findings provide important and practical implications for increasing personal savings. 相似文献
102.
体验经济时代的来临要求我们用全新的视角来看待旅游业。笔者在分析了体验经济和旅游业关系的基础上,提出了教育旅游的体验化趋势,并着重探讨了教育旅游产品的开发。 相似文献
103.
对我国财政转移支付立法的思考 总被引:5,自引:0,他引:5
转移支付是财政支出的重要组成部分,如何规范和监督转移支付对我国实现社会公平、构建和谐社会具有重要意义。本文针对我国在财政转移支付制度方面和法律层次方面存在的问题,并结合当代世界主要发达国家在财政转移支付立法方面的成功经验,提出对我国财政转移支付立法的构想。 相似文献
104.
中国的汇率制度改革使得在钉住汇率制度下积聚的巨大货币错配风险逐渐暴露出来。货币错配是否会影响经济金融稳定,通过对亚洲金融危机、日本经济衰退以及本世纪以来亚洲新兴市场国家累积的新风险进行梳理、比较与分析,认为净外币负债型货币错配与净外币资产型货币错配在一定条件下都会影响经济金融稳定。 相似文献
105.
台湾的产业升级经验及其对广东的借鉴意义 总被引:1,自引:0,他引:1
广东与我国台湾地区在经济上具有较大可比性。目前,广东正在大力实行"双转移"、"腾笼换鸟"等政策,以此促进产业升级和转型,以谋求建立更优质高效的经济体系,而在20世纪80年代,我国台湾地区也在为同一目标而努力,并且取得了较为良好的效果。因此,广东可以很好地借鉴我国台湾地区的经验来为己所用,从而在产业升级之路上更快更好地前进。 相似文献
106.
国际大都市地铁商业系统在城市商业系统中占有举足轻重的地位。本文分析了纽约、伦敦、东京、巴黎、新加坡和香港等国际大都市地铁商业开发的成功经验,并从地铁沿线土地及商业规划、土地开发模式、商业网点布局与配套、地铁商业业种业态业制的选择,地铁商业发展的指引及鼓励政策、限制措施等方面提出了对我国的启示。 相似文献
107.
文章基于CFPS2010调查的9628个农村男性数据,研究参军经历对个人收入的影响,并以"家庭成分"作为工具变量去除了内生性问题引起的估计偏误。研究发现:参军经历显著增加了个人收入,在控制其他变量后,农村退伍军人的收入高于没有参军者35.5%。进一步分析表明,(1)农村退伍军人更容易获得城镇就业机会,而城镇就业显著提高了个人收入;(2)农村退伍军人拥有更广泛的社会网络,而社会网络也显著促进了个人收入。因此,文章创新地发现了参军经历通过"城镇就业"和"社会网络"两个中介渠道影响个人收入。 相似文献
108.
我国主题酒店营销探析 总被引:2,自引:0,他引:2
体验经济时代的到来使得国内主题酒店面临新的机遇和挑战,不能准确把握消费者需求、营销理念过时、缺乏新颖的营销策略等问题成为主题酒店不能完全适应现阶段消费者行为和需求转变的障碍。本文提出在主题酒店实施体验营销的观点,并从制定体验营销战略和体验营销组合策略两方面着手分析,使主题酒店能更好地满足消费者的体验需求,实现自身长远发展。 相似文献
109.
Stephan Alberth Author Vitae 《Technological Forecasting and Social Change》2008,75(7):952-983
To further understand the effectiveness of experience curves to forecast technology costs, a statistical analysis using historical data is carried out. Three hypotheses are tested using available datasets that together shed light on the historical ability of experience curves to forecast technology costs. The results indicate that the Single Factor Experience Curve is a useful forecasting model when errors are viewed in their log format. Practitioners should note that due to the convexity of the log curve a mean overestimation of potential cost reductions can arise as values are converted into monetary units. Time is also tested as an explanatory variable, however forecasts made with endogenous learning based on cumulative capacity as used in traditional experience curves are shown to be vastly superior. Furthermore the effectiveness of increasing weights for more recent data is tested using Weighted Least Squares with exponentially increasing weights. This results in forecasts that are less biased, though have increased spread when compared to Ordinary Least Squares. 相似文献
110.
While layoff costs in the U.S. are mostly due to experience‐rated unemployment insurance, layoff costs in European labour markets are primarily a consequence of employment protection laws. In this paper we compare the effects of experience rating and employment protection laws on employment and welfare in a model where unemployment arises due to efficiency wage setting and where labour turnover is inefficiently high. We show that a revenue‐neutral introduction of experience rating reduces labour turnover and increases employment and welfare. The introduction of employment protection laws may also reduce labour turnover but employment declines. 相似文献