Do survey joiners and leavers differ from regular participants? The US SPF GDP growth and inflation forecasts

If ‘learning by doing’ is important for macro-forecasting, newcomers might be different from regular, established participants. Stayers may also differ from the soon-to-leave. We test these conjectures for macro-forecasters’ point predictions of output growth and inflation, and for their histogram forecasts. Histogram forecasts of inflation by both joiners and leavers are found to be less accurate, especially if we suppose that joiners take time to learn. For GDP growth, there is no evidence of differences between the groups in terms of histogram forecast accuracy, although GDP point forecasts by leavers are less accurate. These findings are predicated on forecasters being homogeneous within groups. Allowing for individual fixed effects suggests fewer differences, including leavers’ inflation histogram forecasts being no less accurate.     

Value from technology licensing – The role of monitoring and licensing experience

Technology licensing is an important form of exchange in business-to-business markets. Licensees consider licensing technologies as a key mechanism to expand their technological asset base and to innovate. Even though exchange is the central focus of marketing academia, technology licensing contracts as a form of exchange have been largely overlooked. We take some steps to fill this void by studying the role of governance in licensing contracts. We rely on governance and specifically agency theory to study two-sided moral hazard problems in technology licensing. The two-sided nature of the problem is reflected in the presence of both upstream monitoring (i.e., the licensee monitoring the licensor) and downstream monitoring (i.e., the licensee being monitored by the licensor). We demonstrate that the effects of monitoring on licensee value creation are conditional on the licensee’s experience in licensing. Specifically, we observe that, conditional on the licensee having accumulated a high level of licensing experience, upstream process monitoring and downstream output monitoring increase licensee market value while downstream process monitoring reduces licensee market value. Interestingly, we find no support for similar moderating effects of partner-specific experience. We rely on a unique database of original licensing contracts, historical data on past licensing contracts, and stock price data to analyze the value created by individual licensing contracts. The combined results may help licensees draft more valuable contracts.     

The role of social media in internet banking transition during COVID-19 pandemic: Using multiple methods and sources in qualitative research

Social distancing practices and staying at home have increased the time people spend on social media with the purpose of exchanging and consuming information about completing their routine practices safely. The Covid-19 pandemic has disrupted in-person banking operations and increased the physical threat for both retail bankers and customers. Consequently, the world has moved toward internet banking with the purpose to continue routine transactions for paying bills, purchasing groceries, and shopping of brands. The present study aims to explore how the fearful environment of Covid-19 pandemic increased the social practices of internet banking and what challenges are faced by different customers during their use of internet banking. By understanding these experiences, system developers and marketers can improve their internet banking apps to address the needs and expectations of different customers. The study has opted for a relativist ontological position and social constructionist epistemological position to understand different realities in the same context and how customers experience internet banking in a fearful environment. The study used multiple qualitative research methods: Gibbs reflection cycle, semi-structured interviews with internet banking users, and focus group interviews with executives of public and private sector banks. Social actors through social media played a role with respect to understanding the nature of uncertainty during Covid-19 pandemic that changed customers’ behavior from traditional banking to internet banking. Information was shared through social media to avoid ATMs, debit and credit card exchange with cashiers, and cash exchange as these are no longer safe options for both bankers and customers. The major theoretical contribution of this study is to merge social practice theory and affordance of technology theory in the context of internet banking adoption. This study has discussed practical implications for marketers and system developers of retail banks.     

Narrative construction of expatriate experience and career cycle: discursive patterns in Finnish stories of international

Expatriate experience is not only a disconnected occasion for cross-cultural anxiety and adjustment but also an important event in the process of self-development and learning. Following this view and arguing for a discursive approach, the paper focuses on ways in which expatriates themselves tell and interpret their development and movement across expatriate career cycle. Meaning systems connecting expatriate job with previous and following work experiences in career stories of Finnish engineers and managers were identified using a combination of narrative and discourse analysis. No evidence was found of an autonomous expatriate discourse but, in contrast, expatriate career cycle was narrated using available organizational repertoires of development and career. Describing and discussing the meaning-making properties of three identified discourses - bureaucratic, occupational and enterprising - the paper emphasizes the organizational environment of expatriate experience while acknowledging the limits of these contemporary career vocabularies in addressing individual learning and change in cross-cultural settings.     

发展品质旅游的新思考

本文提出了在旅游业中发展品质旅游的新思想。文中给品质旅游赋予的内涵是：品质旅游是能带给游客真正体验的旅游，品质旅游应该是高质量的旅游而不一定是高档次的旅游。作者做了下面的研究：首先，从旅游者的角度分析了寻求品质旅游的游客消费特征；然后，从旅游企业的角度探讨了品质旅游对旅游产品开发的要求；最后得出结论——发展品质旅游是旅游业发展的重要方向。     

基于体验视角的忻州顿村温泉旅游

本文以国内外温泉旅游相关研究入手,通过分析忻州顿村温泉旅游的发展现状、存在的问题、发展的机遇以及面临的各种挑战,进而提出科学规划温泉资源的开发、改革管理体制、深入挖掘温泉文化内涵、创新温泉旅游产品以及加大宣传力度等相应的发展对策,从而使顿村温泉旅游产品更具竞争力,赢得更广阔的市场。     

CEO学术经历对企业绿色创新的驱动效应——环境注意力配置与产学研合作赋能双重视角

从高阶理论出发,结合注意力基础观和资源基础观,围绕CEO学术经历对企业绿色创新水平的驱动效应及其具体作用机制进行深入研究。结果表明,与不具备学术经历的CEO相比,具备学术经历的CEO能够显著提高企业绿色创新水平;当CEO在学术经历中取得较高职称、具有工科背景、任职于高层次学术机构时,这种效应更加显著;公司所在地较高的社会信任水平、儒家文化氛围能够增强CEO学术经历对企业绿色创新水平的提升效应。中介效应检验发现,具有学术经历的CEO能够在企业绿色创新中发挥人力资本和社会资本的双重作用,并通过提高环境注意力,促进企业开展产学研合作,提高企业绿色创新水平。结论可为企业从高管选聘视角提高绿色创新水平提供参考。     

服装结构设计新方法探议

本文从服装结构构成方法特点出发,提出以建立服装结构设计经验数据库为桥梁将不同服装结构构成方法有机连接起来的服装结构设计新方法,以突破我国服装教育“瓶颈”,创建民族服装品牌。