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11.
产业业态:始自零售业态的理论演进 总被引:1,自引:0,他引:1
“业态”最初用于表征零售企业为满足不同消费需求进行相应要素组合而形成的不同经营形态,但随着经济社会的发展变化,开始逐渐从零售业扩展到服务业,进而拓展到农业、制造业等领域,“业态”一词逐渐被用作表征一切产业活动的存在形式或实现形式,为有别于传统的“零售业态”,而称之为“产业业态”。现有采用“业态”名称研究零售业以外其他行业或产业的文献,绝大部分都只是引入了“业态”的名称,或简单类比零售业态进行了界定,罕有对“产业业态”概念和理论进行系统研究的文献。本文在大量文献研究评述的基础上,对“产业业态”进行了较为系统完整的界定,展望了产业业态的未来研究方向。 相似文献
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随着电子商务的崛起和深度应用,以百货业为代表的传统零售业受到了极大的冲击,为了研究百货企业在现阶段面临新的市场环境,探索零售行业开展电子商务的必要性和有效途径,本文将就银泰百货战略改革的成功经验,分析传统零售行业的改革方向. 相似文献
14.
The effect of multi-purpose shopping on pricing and location strategy for grocery stores 总被引:1,自引:0,他引:1
Though it is a well-accepted fact that consumers indulge in multi-purpose shopping, most previous models of store choice assume that grocery shopping trips are single-purpose trips. This paper provides the first empirical analysis of multi-purpose shopping using data on actual shopping trips. A latent class factor analytic logit model is proposed, which provides a representation of the market structure of grocery store competition, while integrating; multi-purpose shopping, retail pricing format and location strategy. We conclude that incorporating multi-purpose shopping trips provides a better understanding of the competitive market structure, and discuss the managerial implications for the selection of marketing strategies. 相似文献
15.
Anette Pettersson Ulf Olsson Christina Fjellstrm 《International Journal of Consumer Studies》2004,28(4):317-328
Today the family is seen as a unit for food choice and consumption. The influence of family members on food choice comprises several stages that can be carried out both in the private home and in the public sphere, such as the grocery store. This makes the grocery store a context in which ordinary family life can be observed. The aim was to study families and the interaction between children and adults in the grocery store, focusing on young people's involvement in food shopping. Hidden observation and family interview methods were used. A total of 338 people were observed in seven different grocery stores in Stockholm during the summer and autumn of 2003. Seven family interviews, involving a total of 29 persons, were conducted in Uppsala in the spring of 2003. In the interviews, parents reported avoiding shopping for food together with children as they experienced it as stressful and exhausting. The observations showed that family life in the grocery store comprises not only the food purchase, but also bringing up children and consumer education. Young people's involvement in the food purchase varied depending on their age and the specific product. The different behaviour observed may be interpreted as reflecting the variation in ways of bringing up children at home. Another conclusion is that a public place such the grocery store facilitates pedagogical situations and can work as a tool for informal education. 相似文献
16.
南京商业零售业无论在规模、开放性、业态、区域还是在资本等方面都呈现出快速扩张的局面.只有在市场定位、业态结构调整、企业内部控制、e化物流管理等方面加强管理,南京零售商们才能在竞争中立于不败之地. 相似文献
17.
Internet作为一种新兴的生产力,已成为21世纪企业竞争的焦点。对于连锁经营这种未来主要的 商业资本组织形式来说,面对Internet所带来的巨大变革,制胜的关键就在于建立具有网络时代特征的运 营方式,发展适应的经济模式。 相似文献
18.
This article focuses on the tactical problem of selecting delivery patterns according to which grocery stores are repetitively supplied with products from different order segments by retail-owned distribution centers. The research environment considered consists of logistics processes in DCs, transportation and instore logistics. We identify dependencies on the delivery patterns selected and specify the relevant costs. These costs are reflected in the objective function of a binary selection model. Implementing and applying the model to the real case of a major European retail company yields substantial cost savings potential of 5.3%, amounting to tens of millions of euros per annum. 相似文献
19.
Charlotte Sturley Alison Heppenstall 《International Review of Retail, Distribution & Consumer Research》2018,28(1):27-46
Evolving consumer behaviours with regards to store and channel choice, shopping frequency, shopping mission and spending heighten the need for robust spatial modelling tools for use within retail analytics. In this paper, we report on collaboration with a major UK grocery retailer to assess the feasibility of modelling consumer store choice behaviours at the level of the individual consumer. We benefit from very rare access to our collaborating retailers’ customer data which we use to develop a proof-of-concept agent-based model (ABM). Utilising our collaborating retailers’ loyalty card database, we extract key consumer behaviours in relation to shopping frequency, mission, store choice and spending. We build these observed behaviours into our ABM, based on a simplified urban environment, calibrated and validated against observed consumer data. Our ABM is able to capture key spatiotemporal drivers of consumer store choice behaviour at the individual level. Our findings could afford new opportunities for spatial modelling within the retail sector, enabling the complexity of consumer behaviours to be captured and simulated within a novel modelling framework. We reflect on further model development required for use in a commercial context for location-based decision-making. 相似文献
20.
Objective: This study was to determine if calcium fortification yields a higher price per serving in grocery store products. Researchers compared store brand to national brand grocery products in relation to cost in order to examine if calcium values were similar between store brand and national brand products. Methods: A total of 112 store brand and 211 national brand grocery products were collected from three low (national chain store), middle and high priced (Virginia and North Carolina regional store) grocery venues. Products were compared using price and calcium percentage per serving. ANOVA was used to determine between store brand and national brand for price per serving and calcium content, and between grocery venues. Results: National brand fortified products had a significantly lower mean price per serving when compared to national brand non-fortified products (p = 0.0002). There was no statistical difference between store brand fortified and non-fortified products (p = 0.9256). Low priced store brand products had the lowest mean price per serving ($0.34 ±0.24). Conclusions: This study found store brand products have similar calcium content as national brand products. Product cost was lower at low priced store compared to middle and high priced stores. 相似文献