Research continuum on consumer education and brand knowledge: A critical analysis

Consumer education and brand knowledge have emerged as the dynamic tool in the complex marketplace today that actively stimulate the cognitive behavior of consumers toward developing purchase intentions and buying decisions. The general objective of this study is to critically review the previous studies on the role of brand literacy, transfer and perceptions of knowledge, purchase intention, shopping ambiance and customer satisfaction, and illustrate the consumer decision making process induced by the above factors. The literature review reveals that brand education plays significant role as a driver of decision making among consumers, which not only empowers consumers in developing perceptions on the brand but also helps the companies on brand co-designing and knowledge dissemination process. Consumer literacy and brand knowledge helps the consumers in assessing the brand value, competitive advantage, and operational efficiency of the brand toward building purchase intentions. The effects of the increasing levels of customer expertise in the marketplace today is seen as the outcome of consumer education and perceived brand knowledge.     

全球化：前景、潜力与问题

本文扼要阐述了经济全球化发展的前景和潜力,并运用李嘉图模型对全球化可能导致的经济损害作出论证分析进而说明,尽管经济学家在极大程度上趋向于将全球化视为基本良性的现象,但全球化仍然对某些国家（包括发达国家）带来经济损害,及对部分人群可能造成极其痛苦的后果。不过,源自于全球化的不断增长的竞争压力,会加强创新和增长,从长远来看,的确对每个国家有利。     

转账支票两种结算方式浅析

本文分别介绍了转账支票正送与倒送两种结算方式的特点,买卖双方使用支票收付款业务的办理流程及账务处理,并分析了两种结算方式的选择因素及应注意的问题。     

论信托对现物出资财产所有权转移的保护

在公司设立中，现物出资是与现金出资相对应的一种出资方式。我国《公司法》及《公司登记管理条例》对于现物出资财产所有权转移的规定与传统民事主体理论的冲突，使得现物出资财产所有权移转的实际操作陷入了困境。通过对国内外立法例的比较研究，将现物出资财产所有权进行信托，以现物出资财产的独立性公示来明确现物出资的目的及其中的法律关系，利于解决现实存在的问题。     

中国产业结构转型中的障碍突破与经济增长

随着生产要素的加速流动,产业结构对经济增长的影响更趋复杂化。文章主要分析了产业结构转型对中国经济增长的影响特征,以及经济增长的几个障碍,并提出相应的建议措施。     

Asset price,risk transfer and economic activities: Firm-level evidence from China

The paper investigates the extent of the impact from changes in asset price and risk on corporate investment behaviors as well as the real economy. The results support the unidirectional causality effects from asset price fluctuations on the macro-level. By applying quarterly data of Chinese listed companies, we further find the existence of balance sheet effect on the firm-level, which suggests that the changes in asset prices and risk affect the net asset value, and consequently influence corporate investment decisions. More importantly, the balance sheet effect appears to be much more significant after the implementation of new fair value accounting standards in 2007. The impact on the real economy from asset price risk is found to be more prominent as well.     

Modus operandi of transnational transfer pricing for window dressing

A goal of transfer pricing may be to maximize after tax revenue by setting transfer prices that reduce the total tax paid. ＂Transfer pricing＂ is the pricing of products or services provided by one division to other division of the same corporate entity. Most of the corporate entities are using the method of ＂Window dressing＂, which is a technique used in preparation of financial statements of corporate entities. A transnational corporation is any enterprise that undertakes Foreign Direct Investment （FDI）, owns or controls income gathering assets in more than one country, produces goods or services outsides its country of origin, or engages in international production. Profitability of the transnational corporate entities is being manipulated by the technique of transfer pricing. Abuse of transfer prices is a key tool used by the corporate entities to think that they have virtually no profit; hence, they shouldn＇t pay any taxes. India needs to realize the fundamental need for co-operation among tax administrations in order to remove the obstacles that international double taxation presents to the free movement of goods, services and capital between various countries. In this context, one needs to consider that transactions among associated enterprises may take place under different conditions from those taking place among independent enterprises, while enforcing the act of transfer price mechanism. This paper focuses on transfer pricing and its implications in transnational transactions.     

我国财政专项转移支付决策过程分析--以多源流分析为视角

财政转移支付是1994年实行分税制以来平衡中央-地方以及区域间财力不均的制度，我国专项转移支付又始终占据着财政转移支付的重大比重。专项转移支付在确定资金转移地区，资金转移项目以及每个专项拨款多少的标准是如何确定的？这些都取决于专项转移支付的决策过程。文章通过多源流分析视角来探析我国财政专项转移支付的决策过程中存在的问题，了解我国财政专项转移支付的决策过程。     

对国际转移定价避税条件的讨论和反思

转移定价避税交易并非都发生在传统的关联企业之间。一般法规常用的关联企业认定条件存在着范围"窄化"的倾向,应该借鉴国际惯例中"实质重于形式"的原则,扩展我国转移定价法规调整的对象和范围。     

Firm behaviour under pollution ratio standards with non-compliance

This paper compares a firm’s short run optimal production and abatement rules under emission level standards and standards expressed in terms of emissions per unit of output (ratio standards). The models allow for non-compliance with standards, with expected penalties dependant on either level or relative violations of the standard in question. It is shown that ratio arguments make a difference to the optimal decision rules derived for a profit-maximising firm. For example, for a given level of emissions the firm both produces more, and abates more, under a ratio standard, so that ratio and level standards cannot be used interchangeably to achieve the same combination of emissions and output. The implications for the efficiency of pollution control are briefly discussed.