上市公司如何在非理性世界中确定股权回报率

确定股权回报率是进行长期投资决策的关键步骤,但在现实非理性世界中难以直接运用传统财务理论所推荐的资本资产定价模型来确定股权回报率。针对FAR与NEER方法,本文首先探讨这两类方法的理论依据并揭示其本质内涵,然后说明:在非理性世界中,如果上市公司管理者追求公司价值最大化目标,那么就应该基于公司项目的基本风险来确定股权回报率;相反地,如果管理者追求近期股价最大化,那么就应该基于市场投资者的预期来确定股权回报率。     

An effective going concern prediction model for the sustainability of enterprises and capital market development

The purpose of this study is to construct a two-stage effective and innovative going concern prediction model to predict going concern doubt for the sustainability of enterprises and capital market development. Samples of this study are the companies listed on the Taiwan Stock Exchange or the Taipei Exchange, totalling 196 companies and including 49 companies with going concern doubt and 147 normal companies (with no going concern doubt). The data are taken from the Taiwan Economic Journal (TEJ) and the Market Observation Post System during the period from 2001 to 2016 (totalling 16 years). This study adopts a two-stage way to construct the going concern prediction models. In Stage I, the traditional statistical method of stepwise regression (SR) and the data mining technique artificial neural network (ANN) are applied to select the important variables. In Stage II, two decision tree algorithms (data mining techniques): classification and regression tree (CART) and C5.0 are used to establish the prediction models. The results show that the SR + CART model has the highest going concern prediction accuracy, with an overall accuracy of 87.42%.     

Linking Public Investment to Private Investment. The Case of Spanish Regions

Public investment constitutes one of the main instruments of regional policies. The existence of a direct link between infrastructure and regional income per capita is usually accepted. Literature also describes a positive effect of public investment on private capital accumulation. This paper seeks to provide new empirical evidence on this latter relationship for the case of Spanish regions over the period 1965–1997 using panel data methodology. The results show a positive effect of productive and social public investment (especially in education) on private investment. The spillover effects generated by the productive infrastructures located in other regions do not seem to encourage the private investment in neighbouring regions. Public consumption and interest rate exert a negative influence on private capital accumulation. These results are robust to changes in the econometric specification.     

基于信息熵的三种灰色关联度在房地产住宅消费决策中的优化与比较

介绍了房地产住宅消费决策优化与比较问题的理念,阐述了灰色关联决策的基本原理和三种灰色关联度的决策方法,基于信息熵的基本原理确定了各个目标因素的权系数,建立了相应的决策模型,针对示例方案进行了分析,并作了系统的总结。     

Diversity in foresight: Insights from the fostering of innovation ideas

Foresight activities have often provided support for objectives such as priority-setting, networking and consensual vision-building. In this paper, we draw upon complementary evolutionary perspectives and discuss these objectives from the viewpoint of diversity which may be vital in contexts characterized by technological discontinuities and high uncertainties. We also argue that although the scanning of weak signals has been widely advocated in such contexts, the solicitation of ideas for prospective innovations may provide more focused, action-oriented, and comparable reflections of future developments. For the analysis of such ideas, we develop a collaborative foresight method RPM Screening which consists of phases for the generation, revision, multi-criteria evaluation, and portfolio analysis of innovation ideas. We also report experiences from a pilot project where this method was employed to enhance the work of the Foresight Forum of the Ministry of Trade and Industry in Finland. Encouraging results from this project and other recent applications suggest that RPM Screening can be helpful in foresight processes and the development of shared research agendas.     

网络口碑信息对消费者购买决策的影响：一个实验研究

本文通过实验法考察了网络口碑信息对消费者购买决策的影响，就网络口碑的影响力在口碑信息类型、传播方向和产品涉入度不同的情况下会表现出哪些差异等问题作了分析。实验结果支持了所提出的6项假设，网络口碑信息对于消费者购买决策的影响力可能会随着口碑传播方向、信息类型以及产品卷入度的不同而呈现出显著差异的预测得到了证实；信息类型、传播方向和产品卷入度之间所存在的交互效应也会明显地作用到网络口碑对消费者购买决策的影响效果。     

推行预约定价制,有效遏制跨国公司利用关联交易避税

预约定价制以事先确认制度代替了传统转让定价的事后调整制度。由于其无以比拟的优点,预约定价制成为近年来转让定价税制中发展最快的一个领域。我国由于跨国公司滥用转让定价所造成的损失非常严重,因此,应参考发达国家的预约定价规则和做法,制定适合我国国情的预约定价制度,并全面推行之,以有效遏制跨国公司利用关联交易避税行为。     

基于判别分析的R＆D项目中止决策

R＆D项目中止决策是R＆D管理过程中一项非常重要的工作，有效、及时的中止决策对于优化科技资源配置、提高创新效率有着非常重要的意义。本文在对已有的R＆D项目中止决策方法简要回顾基础上，根据R＆D项目中止决策实质，给出了一种基于已有数据判别分析的R＆D项目中止决策方法和步骤，并进行了示例计算。结果表明，该方法较为简便有效，易于操作。     

冲动性购买行为的实证分析及其营销策略

消费者的冲动性购买行为是多种因素共同作用的结果。其中，外在刺激起主要影响作用，个人内在因素也有不可忽略的影响。这一研究结果对企业的意义在于：消费者的冲动性购买行为是可诱导、可激发的；企业可以针对冲动性购买行为的影响因素采取相应的营销措施和手段，有效地引导或诱导消费者冲动性购买欲望，从而推动和促进冲动性购买行为的最终实现。     

增强高校人文社会科学研究竞争力初探

本文分析和研究了高校人文社会科学研究竞争力评价指标体系,并以部分财经类高校为研究案例,提出了增强高校人文社会科学研究竞争力,实施“三优”战略的决策建议。