新会计准则的四大改进

中国新会计准则体系已于2006年2月15日正式发布,并于2007年1月1日起在上市公司率先实施。通过对新会计准则与原会计准则的比较,把握新会计准则的变化,对于贯彻实施新会计准则体系、提高上市公司质量、促进资本市场和谐稳定发展具有重要意义。本文认为新会计准则的四大改进为:会计目标定位于“受托责任观”与“决策有用观”的融合、会计信息质量强调相关性与重要性原则、会计要素的确认与计量国际趋同、财务报告体系更趋有用性。     

短期事件对旅游的影响:以中国SARS危机为例

通过回顾近年来世界各国发生的短期危机对旅游产生的影响，重点分析2003年的SARS疫情给中国经济特别是旅游业造成的重大损失，讨论了不同的短期危机对旅游的不同影响以及旅游在危机后的不同恢复时间。旅游业对短期危机缺乏足够的防御能力，但通常能较为迅速的走上复苏之路。在这个过程中，适当的危机管理措施和有效的恢复策略是十分重要和不可或缺的。     

降低公共危机防控成本刍议

公共危机防控这一非常态下特殊公共服务所面临的多方面需求与供给能力相对较低的矛盾,是导致公共危机防控成本高昂、难以控制和难以衡量的主要原因.当前,要降低公共危机的防控成本,需要着力于观念形塑、完善政府问责制、实现复合治理和能力建设等方面.     

金融发展理论中“金融发展”涵义的演进

戈德史密斯（1969）和爱德华·肖（1973）分别对发达国家和落后国家的金融发展状况进行了实证研究，得出了落后国家经济之所以落后，主要是因为其金融发展与发达国家之间存在着明显的差异的结论，由此提出了金融深化的观点，标志着金融发展理论的形成。在金融发展理论的指导下，许多落后国家纷纷改革其金融体制，推行金融自由化，以促进其金融发展。然而20世纪90年代以后，全球金融危机的频繁爆发，引起了人们对金融发展理论的反思。金融发展理论的再度兴起，使金融发展的涵义不断得到丰富与发展，金融发展涵义从结构观、制度观向功能观和环境观逐步演进。     

缩小城乡居民收入差距的财政思考

缩小城乡居民收入差距的关键在于提高农村居民的收入增长速度。要实现农村居民收入的较快增长,必须通过一定财政政策的支持,积极发展农业经济,改善农业经济结构,提高农业经济质量,增强农业的竞争力。通过农村税费改革,切实减轻农民负担。加快农村剩余劳动力从农业生产领域向非农产业领域的转移、从农业劳动力过剩地区向劳动力短缺地区转移,藉以提高农业劳动生产率,增加农民收入。     

我国上市公司股权融资偏好及其成因

与现代融资结构理论及西方发达国家的融资实践相比，我国上市公司存在强烈的股权融资偏好。产生这种现象的原因是多方面的：股权融资成本偏低是直接原因，上市公司治理机制扭曲是根本原因，资本市场不完善也是一个重要原因。     

农村义务教育财政投入的经济学分析

劳动力素质低下是农村经济贫困的重要根源,要改变农村“知识贫困”的面貌,必须从农村义务教育抓起,而教育投入问题始终是我国农村基础教育发展中的主要制约因素。本文用现代公共财政论对农村基础教育这一社会服务化产品进行了公共财政定位,针对现行农村义务教育体制存在的问题进行了剖析,最后得出结论:农村义务教育主要是政府的责任,应当由政府财政支出作为保证。只有采取措施,完善政策,切实强化中央及地方各级财政的支持和投入力度,中国农村基础教育才会改变目前的弱势状况,出现蓬勃发展的新局面。     

陕西农村金融发展与农民收入增长实证分析

农村金融发展是推动农村经济增长、提高农民收入的重要因素。数据表明：陕西农村金融发展。没有支持现行农村金融发展促进农民收入增长的假设，现行经济发展战略和金融制度导致的陕西金融发展在结构和功能上与我省农村经济发展和农民收入增长实际需求问不协调。优化农村金融制度安排，促进农村正规金融的适应性改革，引导农村民问金融的规范成长。健全农村金融组织体系。重塑农村金融市场主体。方可实现农村金融和农村经济的协调发展。     

实施高水平教育教学是财经院校的中心任务

我国财经院校绝大部分属于教学型院校、以本科教育为主,大多数教师属于教学型、资源总量有限且绝大部分用于教育教学,在国家高等教育发展战略中层次较低,因此,必须将教学职能放在第一位,把实施高水平的教育教学、培养高素质应用复合型人才作为中心任务。     

Globalization, marketing resources, and performance: Evidence from China

Two important areas are underexplored in the relationship between marketing resources and performance. First, the subject has been primarily investigated in the context of Western countries, and inadequate attention has been given to emerging economies. Second, despite the recent growth in globalization, the moderating role of globalization on the link between marketing resources and performance has not been investigated. Addressing these important gaps, this article focuses on an emerging economy (China) and explores the moderating effect of globalization on this link. Specifically, the authors develop several hypotheses highlighting the moderating role of globalization activities (global product sourcing, global market seeking, and global partnership) on the link between marketing resources (market orientation, entrepreneurial orientation, and innovative capability) and firm performance. The findings of the moderating role of globalization provide several important implications for marketing theory development and managerial practice. Xueming Luo (luoxm@uta.edu) is an assistant professor in the Department of Marketing in the College of Business Administration at the University of Texas at Arlington. Before joining the University of Texas at Arlington faculty, he was on the faculty of the State University of New York at Fredonia. His research has appeared in various journals, including theJournal of Business Research, the International Journal of Research in Marketing, the Journal of Advertising Research, the Journal of Interactive Advertising, and Industrial Marketing Management. K. Sivakumar (Ph.D., Syracuse University; k.sivakumar@lehigh. edu) is the Arthur Tauck Professor of International Marketing & Logistics and a professor of marketing at Lehigh University. Prior to joining Lehigh in 2001, he spent 9 years at the University of Illinois in Chicago. His research interests include pricing, global marketing, and innovation management. His research has been published or is forthcoming in theJournal of the Academy of Marketing Science, the Journal of Marketing, the Journal of International Business Studies, Decision Sciences Journal, Marketing Letters, the Journal of Business Research, International Marketing Review, the Journal of Product Innovation Management, Pricing Strategy & Practice: An International Journal, Psychology & Marketing, and other publications. He has won several awards for his research (including theDonald Lehman Award) and is on the editorial board of several scholarly journals. He has won outstanding reviewer awards from two journals. Sandra S. Liu (liuss@purdue.edu) is an associate professor in the Department of Consumer Sciences and Retailing at Purdue University. She received her Ph.D. from the University of London, and her current research interest focuses on strategic marketing issues in the context of customer contact, including knowledge management in a corporation in transition and sales management in a knowledge economy. With her extensive industry experience, she has written a number of books and journal articles, which have appeared in theInternational Journal of Research in Marketing, the Journal of Business Research, theEuropean Journal of Marketing, Marketing Intelligence and Planning, among others.