Wellness tourism in Sareyn,Iran: resources,planning and development

Health tourism is a broad concept that incorporates both medical and wellness tourism. Sareyn, city of Ardabil province, is one of the largest and the most diverse cities for health tourism. Although health tourism in Iran is in its infancy, it can offer new opportunities, and strengthen the overall competitiveness of Iran's tourism industry. In this paper, by using strengths, weaknesses, opportunities and threats (SWOT) analysis, the strengths and opportunities for sustainable health tourism are determined. Also, weaknesses and threats are recognized; finally, guidelines for efficiently using the strengths and transforming the weaknesses into opportunities and strengths are presented.     

System dynamics modelling and forecasting health tourism demand: the case of Russian resorts

This article presents the results of the system dynamics modelling of the regional market of health tourism in the Krasnodar region of Russia. The research was based on various indicators characterizing the supply and demand for this type of tourism for years 2006–2012. The medium-term forecast made by constructed model shows a possible decrease in number of health tourists and income of sanatorium organizations. Price competition of inexpensive foreign resorts was a key factor influencing the market of tourist services; therefore ruble devaluation to US dollar may improve the prognostic indicators.     

Travelers’ food experience sharing on social network sites

The proliferation of social media offers new avenues for understanding traveler information sharing behavior. The purpose of this study was to explore the patterns of traveler food sharing experiences on soial network sites, their triggers, and consequences as well as the inter-relationships among these factors. Thirty-three semi-structured interviews and subsequent thematic analysis revealed five major sharing motivation domains including Social and relational, Self-image projection, Emotion articulation, Self-archiving, and Information sharing, all of which were situated along the two continuums (self–others and psychology–functionality) of a two-dimensional plane. This research uncovers fresh insights that are unique to travelers’ food experience sharing and offers theoretical contributions as well as practical implications for destination marketers.     

Home-related injuries among under-five-year children and mothers' care regarding injury prevention in rural areas

This cross-sectional study was conducted in rural areas of Twiserkan (Toyserkan) County, in Iran, to assess factors associated with home-related injuries among under-five-year children and their mothers’ care regarding injury prevention. Mothers who had their under-five-year-old children injured within a 12-month period were identified from recorded information in Twiserkan Health Center. Then, data were gathered using pre-tested questionnaire and through interview with injured children's mothers. The questions were about characteristics of the children's injuries and their mothers’ care regarding injury prevention, using PRECEDE (Predisposing, Reinforcing, and Enabling Constructs in Educational/Environmental Diagnosis and Evaluation) model with focus on knowledge and attitude; enabling and reinforcing factors; and mothers' preventive behaviours. The study results showed that 197 out of 210 total identified mothers took part in the study. The reported injuries were 11.68%, 39.09%, and 49.24%, respectively, for severe, moderate, and mild cases. Fall was the most frequent injury with 35%. Among PRECEDE model constructs, there was a statistically significant correlation between mothers' knowledge and injury severity among children. Home-related injuries are an important health problem among study population and their prediction and prevention are necessary. Enhancement of mothers’ knowledge can be helpful to improve child injury prevention.     

The Success Factors of Food Events: The Case Study of Umbrian Extra Virgin Olive Oil

Gastronomic events are an important part of the “Made in Italy” and a vital tool for rural development. The aim of the study is to identify the complexity of the factors that determine the success of a food event. The authors, after state-of-the-art analysis of the event marketing, formulate the hypothesis of a causal model and form a data collection during the “open oil mills” in the Umbria region. Through in-depth interviews the participants were asked to express themselves about the importance and interest attributed to some aspects directly related to the theme of the event, and finally to indicate the degree of satisfaction and the likelihood of some of their future behavior. Statistical analysis based on structural equation models allowed the authors to highlight which aspects are significant in order to confirm the assumptions made. Results provide guidance for management decisions and organization of food and wine.     

Perceived trust in contractual channel dyads: an exploratory investigation of Finnish food retailers

Distributor firms have found long-term contracting an effective means of gaining competitive advantage. To realize these benefits, the alliance should involve trusting others. However, contracts can also be one-sided rather than reciprocal, favouring the larger business partner. Should trust develop naturally where there are formal contracts defining the terms of the relationship? And what inducements should a supplier take to gain retailers' trust? The trade-off is further complicated when the retailers operate in a small market with few suppliers and high barriers to entry. This study focuses on these questions. We use original field data from Finnish food retailers who have signed a written agreement with their focal wholesaler. We find that maintaining autonomy increases trust in the relationship. We also find that regular communication in the dyad and balance between perceived rewards and contributions are associated with higher levels of trust. In turn, intrachannel competition strongly reduces retailers' trust in the dyad.     

Leisure in Living Local through Food and Farming

This article reflects on aligning leisure research with the local foods movement while placing the local foods movement into the larger framework of sustainability and the fields of leisure and recreation. The local foods movement has persisted during difficult economic times; growth in local foods venues and young people endeavoring to establish small-scale sustainable farms continues to flourish. Given the history of leisure research and its continued success alleviating participation barriers and constraints, the need for leisure researchers to focus on local food systems is imperative and timely. This essay highlights the notion of leisure in living through local foods and the serious leisure aspects of small-scale sustainable agriculture. This article also encourages leisure researchers to explore and assess the relationships between the local foods movement and small-scale farming as embedded in the larger framework of sustainability.     

Technological Innovation Drivers in Rural Small Food Industries in Iran

The first step in devising the best incentives to support innovation is to investigate factors that affect the development of innovations. This article contributes to exploring such factors in small food industries in the rural areas of Tehran province, Iran. Using a census sampling method, 111 managers of 60 active firms were interviewed. The results showed that in general the level of technological innovation is low in the studied firms. The managers do not find the technological changes successful in bringing benefit to their firms. Even though correlation analysis indicated a complex association matrix between independent variables, only the firm's capacity of production was associated with technological innovation as a dependent variable. Furthermore, the regression analysis revealed that factors which influence technological innovation are the firm's age, formal research and development, fixed capital, and capacity of production. The results of this study were used to derive practical suggestions for managers and policymakers to increase technological innovation in the studied industry.     

Socioeconomic Determinants of Child Health: Empirical Evidence from Indonesia

This paper characterizes the socioeconomic determinants of child health using height‐for‐age z‐score (HAZ), a long‐run measure of chronic nutritional deficiency. We construct a panel data that follows children between ages 3 and 59 months in 1993 through the 1997 and 2000 waves of the Indonesian Family Life Survey. We use this data to identify the various child‐level, household‐level and community‐level factors that affect children's health. Our findings indicate that household income has a large and statistically significant role in explaining improvements in HAZ. We also find a strong positive association between parental height and HAZ. At the community level, we find that provision of electricity and the availability of paved roads are positively associated with improvements in HAZ. Finally, in comparison to community‐level factors, household‐level characteristics play a large role in explaining the variation in HAZ. These findings suggest that policies that address the demand‐side constraints have greater potential to improve children's health outcomes in the future.     

An Exploration of Older Men's Social Lives and Well-Being in the Context of a Coffee Group

Recreation professionals continually strive to serve a host of diverse program constituents, while leisure researchers attempt to uncover barriers to leisure participation. Much of the barriers or constraints research has come from the perspective of program participants. This study identified, from the perspectives and experiences of 18 recreation professionals, the issues and barriers that they perceive inhibit recreation program access and availability to diverse constituents, particularly ethnic minority populations. Co-cultural theory, which integrates the concepts of muted group theory and standpoint theory, was utilized as the study's theoretical framework. In-depth interviews were utilized. Five primary barriers were identified that related to the changing faces of the community, the changing faces of management and staff, deferred program responsibility, language barriers, and negative attitudes and stereotypes held by some management and staff. This article demonstrates how these barriers impact leisure participation for disenfranchised groups. The findings suggest that recreation agencies, often unwittingly or unknowingly, foster organizational barriers that inhibit the perceived program accessibility or attractiveness to ethnic minorities. Implications for research and professional practice are explored.