Factors Influencing Consumers' Decision to Purchase Beef

Abstract

The South Korean beef import market was deregulated in 2000. As the beef import quotas were lifted in January 2001, increased market opportunities became available for exporters. Beef exporters are allowed to have direct communication with beef merchandisers in South Korea, which enable them to respond to Korean consumer demand more effectively. Korean consumers apparently have a negative perception on the quality of imported beef. However, little information is available to guide international beef exporters in the design of an export market development program. This study used a consumer mail survey in order to examine the Korean consumer beef market. While this study is exploratory by nature, it goes beyond traditional demand analysis, and it aims to provide comprehensive information on the important factors affecting Korean consumers' beef purchasing behavior. Marketing implications for beef exporters are drawn.     

Editorial

An Almost Ideal Demand System (AIDS) was utilized to model the United States demand for domestic and imported tobaccos. The model, which includes equations for domestic flue-cured tobacco, domestic air-cured (burley) tobacco, oriental tobacco, and imported flue-cured and burley tobacco, incorporates the impact of economic factors as well as changes in consumer tastes. In this model homogeneity was rejected under certain conditions, but symmetry could not be rejected. These results suggest that imported flue-cured and burley tobacco, to a limited extent, is a substitute for domestic flue-cured tobacco and is a complement for domestic air-cured tobacco. The trend toward lower average nicotine content of domestic cigarettes is shown to have a detrimenta1 effect on the demand for domestic flue-cured tobacco, but a beneficial impact on domestic air-cured (burley), and imported oriental tobaccos.     

Valuing traceability of imported beef in Korea: an experimental auction approach*

The major objective of this study is to estimate Korean food shoppers’ willingness to pay (WTP) for imported beef with traceability. We use an experimental elicitation method, the random nth price auction, to identify consumers’ valuation for traceable imported beef. We also analyse the effect of different types of information on these valuations. Results indicate that consumers are generally willing to pay a 39 per cent premium for the traceable imported beef over similar beef without traceability. Results also suggest that in contrast to the insignificant effect of positive information, negative and two‐sided information about traceability significantly reduces WTP.     

我国肉牛养殖环境效率及影响因素分析

[目的]当前我国正处在食物消费结构转型升级背景下,牛肉需求量持续上升,同时环保约束日益趋紧、牛肉进口量不断攀升等使得我国肉牛产业面临严峻挑战。因此提升肉牛养殖环境效率、探究影响环境效率的关键因素,对稳定牛肉市场供给、促进肉牛产业的健康持续发展十分关键。[方法]文章利用1997—2017年投入产出数据,借助考虑非期望产出的超效率SBM模型对黑龙江、河南、宁夏、陕西和新疆5省区肉牛养殖环境效率进行测算,分析其时空分布特征,探究影响肉牛养殖环境效率的重要因素。[结果] 1997—2017年我国肉牛养殖的环境效率均值为0.954 7,不同地区的环境效率存在显著差异,河南、黑龙江和宁夏处在高值区域,而陕西和新疆处在低值区域。物质劳动生产率、疫病风险以及饲料结构均对肉牛养殖环境效率具有显著影响。[结论](1)肉牛养殖的环境效率存在一定的空间差异,因此在各省区在贯彻执行中央政府统一政策部署的条件下,应当根据自身实际,因地制宜制定有利于提高当地肉牛养殖环境效率的相关政策。(2)物质劳动生产率对肉牛养殖环境效率具有显著正向影响,而疫病风险和饲料结构对其产生显著的负向影响,因此鼓励提高物质劳动生产率、防范并降低疫病风险、科学改善饲料结构将有利于提升肉牛养殖的环境效率。     

西餐牛肉类初加工与食品安全控制分析

牛肉是西餐主要的食材之一.本文通过对牛肉的初加工技术进行分析,探究对西餐牛肉类进行食品安全控制的措施,以提高牛肉类产品的整体质量,使西餐牛肉类产品能够达到我国食品安全的标准.     

高职“小吃”教育兴起与“走出去”路径的研究与实践——以兰州牛肉拉面为例

当前,高职"小吃"教育方兴未艾,本文探索了这一特色教育兴起的必然性,分析了它所蕴含的国际化属性,以兰州牛肉拉面为例,在实践的基础上,以当前国际形势为背景,阐述了"小吃"实体如何以教育为载体实施"走出去"战略,助力中国餐饮和优秀传统文化的海外输出,最后总结了兰州牛肉拉面的国际化育人的主要做法。     

Supply chain performance flexibility in the Australian beef industry

The red meat value chain in Australia is undergoing a rapid change due to globalisation, a highly competitive meat market and increased production efficiency and flexibility. This paper aims to investigate how beef producers can increase supply chain performance (SCP) flexibility by improving supply chain practices. A model was developed and hypotheses were formulated based on the literature review of agri-food supply chains. A survey questionnaire was distributed to beef producers in Australia and the results of stepwise multiple regression analysis revealed that performance flexibility was significantly influenced by the supply chain practices: customer relationships and information quality (IQ). Given these findings, beef producers should focus on customer relationships and IQ in order to achieve enhanced flexibility in their SCP. The paper discusses the implications and current practices in beef cattle farming industry.     

Information-based management mode based on value network analysis for livestock enterprises

ABSTRACT

With the development of computer and IT technologies, enterprise management has gradually become information-based management. Moreover, due to poor technical competence and non-uniform management, most breeding enterprises show a lack of organisation in data collection and management. In addition, low levels of efficiency result in increasing production costs. This paper adopts ‘struts2’ in order to construct an information-based management system for standardised and normalised management within the process of production in beef cattle breeding enterprises. We present a radio-frequency identification system by studying multiple-tag anti-collision via a dynamic grouping ALOHA algorithm. This algorithm is based on the existing ALOHA algorithm and uses an improved packet dynamic of this algorithm, which is characterised by a high-throughput rate. This new algorithm can reach a throughput 42% higher than that of the general ALOHA algorithm. With a change in the number of tags, the system throughput is relatively stable.     

我国肉牛规模化养殖变动趋势及影响因素研究——基基于面板分位数回归的实证分析

目的 探究我国肉牛规模化养殖变动趋势及影响因素,为推动肉牛规模化养殖、提高牛肉生产能力以确保基本供给提供政策依据。方法 文章基于2007—2020年我国16个肉牛主产省面板数据,首先分析肉牛规模化养殖变动趋势及省际差异,然后采用面板分位数回归模型实证检验肉牛规模化养殖影响因素。结果 （1）我国肉牛规模化养殖水平东北地区相对较高,西南地区最低。（2）省域内饲草料生产能力、固定资产能力、机械化水平、城镇化率和工资性收入水平越高、牛肉消费潜力、政策扶持力度和环境规制强度越大,肉牛养殖规模化水平越高。（3）提高牧草生产能力对促进广西、贵州、云南和四川等西南地区的肉牛规模化养殖更为明显,提高饲料生产能力和牛肉市场消费潜力对促进辽宁、吉林和黑龙江等北方地区的肉牛规模化养殖更为明显。（4）小、中规模肉牛养殖受资源禀赋影响更大,中、大规模肉牛养殖受固定资产投入水平和政策扶持影响更大。结论 发展肉牛规模化养殖需充分考虑区域和规模的差异性,从稳固饲草基础保障、完善肉牛扶持政策和环境规制政策、加强人才队伍建设、提高养殖技术水平、优化养殖规模布局等方面着手,推动肉牛规模化养殖快速发展。     

Canada's beef exports: Border effects and prospects for market access

This paper examines the magnitudes of border effects on Canada's beef exports, and assesses the prospects for market access. The empirical analysis relies on a gravity model derived from a supply-based framework, and implements different econometric methodologies. It covers the conventional measurement of border effects that is determined relative to the intranational trade baseline. Also, it sets alternative baselines to estimate the wedge between the border effects on beef exports of Canada and those of other countries. The estimated parameters are used to carry out different scenarios to examine the tariff-related and nontariff border effects, and to evaluate the impacts of trade preferences for Canada's bilateral beef exports. The results reveal significant trade impediments facing Canada's bilateral beef exports to many large markets (e.g., EU-15, Japan, Republic of Korea, China, and Russia), and they often indicate that the effects of tariff reductions become considerably larger when coupled with reductions in nontariff impediments. Also, they underscore the significance of North American Free Trade Agreement (NAFTA)’s preferential market access for Canada's beef exports. The export opportunities for the Canadian beef industry that are generated through lower trade barriers would, however, decrease when trade barriers facing other beef-exporting countries are reduced.