Real Balance Effects,Timing, and Equilibrium Determination

By assuming that money balances at the beginning instead of at the end of the period provide transaction services, standard results on nominal and real determinacy in monetary models are overturned. The key is that predetermined real money balances can be a state variable. Whereas the determination of the absolute price level typically depends on fiscal policy under an exogenous interest setting, nominal determinacy is now achieved even when fiscal policy is Ricardian. Also, in contrast to the Taylor principle, the interest rate policy should respond passively to changes in inflation, thus ensuring nonoscillatory and locally stable equilibrium sequences.     

中职校层级管理现状与提升策略分析

中职校是社会发展中的重要社会组织，具备层级组织管理的条件。受集权与分权思想制约，以及机构设置缺乏科学性与规范性，当前中职校层级管理存在管理权限不清、观念滞后、资源浪费效率低下等问题。中职校应注重扁平化层级管理、下移管理重心、创新管理理念等提升策略的有效运用。     

土钉喷锚支护技术在新疆基坑支护中的应用

本文介绍了土钉喷锚支护技术在医院综合楼基坑支护设计和施工中的应用,分析了复合土钉作用机理,验算了土钉支护结构的稳定性、安全性。对复合土钉墙的设计、施工工艺进行了较详细的阐述。通过监测支护结构水平位移认为:土钉喷锚网支护技术在本工程的应用是成功的。     

新疆阜康丁家湾煤矿粉土湿陷性的工程地质特性分析

土的湿陷性即湿陷变形,是指土在一定压力作用下,下沉稳定后,受水浸湿所产生的附加下沉,其特点是速率快、变形大、危害大。新疆地处干旱、半干旱地区,湿陷性土分布很广,在湿陷性土地基上,屡屡发生建筑物湿陷的工程事故。根据对某煤矿工业场地内的粉土湿陷性的工程地质分析,提出了防治岩土工程中湿陷性粉土的切实可行的建议。     

An integrated model of the effects of service evaluation,corporate image,and switching barriers on customer loyalty

The purpose of this study was to examine the relationships between service evaluation, corporate image, switching barriers, and customers’ intentional loyalty. The proposed model was tested and valuated in the mobile services context. A field survey was conducted using a structured questionnaire about the investigated concepts. To test the proposed hypotheses, a model was constructed and estimated using the method of partial least squares. Findings indicate that service evaluation constructs have both direct and indirect effects, through customer satisfaction and corporate image, on customers’ intentional loyalty. The outcomes suggest that marketers, in their effort to develop more customer-oriented marketing plans, should consider both the pool-in factors, reflecting the value of the provided services, customer satisfaction, and corporate image, and the interactions among them, as well as the push-back factors, as they all impact on customers’ behavioral intentions. The research was limited to one service setting and the proposed model should be cross-validated in other service settings before the relationships among its components are fully clarified. Also, the use of cross-section design reduces inference ability regarding temporal changes in research constructs. This article contributes in adding to the body of the existing knowledge by considering both corporate image and switching barriers, along with service evaluation constructs, as antecedents of consumer’s intentions determination, resulting in a model that has not been investigated thus far.     

合理借鉴CIS战略,塑造旅游院校的视觉形象——以桂林旅游高等专科学校为例

阐述了塑造旅游院校的视觉形象的必要性,指出学校与企业的性质与功能的差异,两者的形象设计不能一概而论、完全等同。以桂林旅游高等专科学校为例,说明如何合理借鉴CIS战略,塑造独具旅游院校特色的视觉形象,以达到成为社会知名的旅游教育品牌的目的。     

Does consumer‐firm affiliation matter? The impact of social distance on consumers’ moral judgments

When the leader of a firm commits a professional transgression, how would customers’ judgments of the transgressor's professional performance and immorality differ from those of noncustomers’? This research answers this question by investigating factors that explain the discrepancy in moral judgments between noncustomers and customers affiliated with the firm of a transgressing leader. Drawing on construal level theory, our two experimental studies consistently demonstrate that relative to high social distance (i.e., noncustomers), low social distance (i.e., customers) leads to more positive judgments of the transgressor's professional performance, but differences in the social distance do not directly lead to disparities in judgments of immorality. Social distance, however, affects both performance and immorality judgments when mediating mechanisms (conscious and nonconscious moral reasoning) are accounted for, such that low social distance indirectly influences customers to be more lenient in not only their performance judgments but also their immorality judgments. This research contributes to the topic of morality that permeates the current discourse on ethical business transgressions and, in particular, to an understanding of specific mechanisms that guide consumers’ moral judgments.     

服务型社会的服务外包合作实证研究

通过12个服务外包示范城市面板数据GC检验和虚拟变量半对数面板数据模型,从供给角度研究中间需求与技术进步对服务外包合作的影响.研究结果证明：在服务型社会中,价值链整合能力与服务外包合作之间相互影响;一国政策制度开放程度高会直接对服务外包合作产生正面影响;一国信息技术发展水平高、基础设施完善直接对服务外包合作产生推动作用;一国区域资源禀赋越丰富,进行服务外包合作的可能性越强.     

中国传统文化在汽车外观设计中的运用

中国汽车外观设计采用合作、借力的发展方式缺乏民族文化元素。应充分挖掘传统文化中物质和意识形式上的中国元素,使其成为国际化的设计语言,实现技术与艺术的完美结合,并通过市场化的营销手段,走出承载中国传统文化的汽车设计自主发展之路。     

基于复合信息熵权的多式联运型物流网络协同度模型研究

运用协同学的基本原理,提出了基于复合信息熵权的多式联运型物流网络协同度模型。最后,实证分析了某一多式联运型物流企业的物流网络2000-2009年之间协同状况,为制定多式联运型物流企业协调发展的对策和提高其物流网络协同程度提供可靠的科学依据。