Informal household preparedness: methodological approaches to everyday practices

Abstract

Despite increasing attention to individuals’ everyday lives in the literature on risk, few studies investigate household preparedness within the everyday life context. Preparedness is most often regarded as a predefined set of capacities for dealing with emergencies. This article presents methodological approaches for studying what I suggest calling informal preparedness activities that are performed as part of daily life in households. Starting with the assumption that everyday life is enacted through culturally and socially shared practices, it is argued that preparedness is interwoven into these practices. Contrary to studying preparedness as the degree to which households are aware of and act according to a formal definition of preparedness, informal household preparedness focuses on preparedness as embedded in the routinised practices that make up everyday life. The study of informal household preparedness is based on three methodological approaches that explore these practices: (i) Performance of everyday practices, where interviews that focus on performance ask questions about what practitioners actually do; (ii) materiality, where walk-alongs are used to connect performance interviews to the material surroundings; and (iii) visualisation, where the material aspects of informal preparedness are documented. These approaches were carried out in a study of Norwegian households’ management of and preparedness for electricity and Information and Communication Technology (ICT) infrastructure breakdowns. Addressing informal and formal preparedness activities expands our understanding of household preparedness and should help policy makers recognise the active role of households and their actual resources and constraints in future preparedness planning.     

Collectively accepted social norms and performativity: the pursuit of normativity of globalization in economic institutions

ABSTRACT

Although the philosophical literature on social institutions has been insightful for social scientific studies, the application of its core concepts, such as collective intentionality, to real institutional dynamics remains challenging. One factor contributing to this situation is insufficient work that identifies collectively accepted social norms and shows how they constitute social institutions. Relying on the perspectives of John Searle and Raimo Tuomela, this study integrates recent analyses of the concept of performativity with discourse analysis. It presents an analytic framework, drawing on the concept of nominalization, to identify collectively accepted social norms that performatively constitute social institutions. Finally, it illustrates the identification of collectively accepted ‘globalization’ that performatively constitutes and shapes economic institutions engaged in corporate financial reporting. This study contributes to closing the gap between philosophical analyses of social institutions and social scientific studies by highlighting the performance of nominalized collectively accepted social norms.     

Performative Achievement of Routine Recognizability: An Analysis of Order Taking Routines at Sushi Bars

The concept of performativity, a central theme in routine dynamics research, suggests that a routine does not first exist as a recognizable phenomenon, and then actions are taken subsequently. On the contrary, actions themselves need to achieve the recognizability of the routine. This paper revisits recognizability in light of routine interdependence and materiality. Focusing on order taking routines at sushi bars, the analysis reveals that participants constantly achieve the beginning of a routine performance by drawing on performances of other routines and materiality, both of which are seemingly unrelated to the focal routine. Prior to routine initiation, much material and embodied work is conducted in order to make the routine recognizable. Once initiated, the routine performance makes subtle use of materiality, allowing participants to engage in a seemingly unrelated routine while they remain subordinately attentive to the focal routine. While a routine appears to exist on its own once it is recognized, the achievement of this recognition relies largely on factors that are not part of the routine.     

Gender after gender: fragmentation,intersectionality, and stereotyping

ABSTRACT

This special issue on gender, markets, and consumption follows another special issue on gender and identity that appeared in 2003 in CMC. Fifteen years later, gender still represents a spirited field of confrontation. Seven articles emerged from the reviewing process, and contribute to three main themes: (1) refined representations of gender, which are fine-tuned to contemporary market and societal changes; (2) transformative contributions sharpening understanding of what gender inequalities are and how to contrast them through consumption and markets; and, (3) critical perspectives on gender, which stimulate societal as well as subjective undoing of gender.     

Undoing gender through performing the other

ABSTRACT

Following the perspective of gender as a socially constructed performance, consumer research has given light to how individuals take on, negotiate, and express a variety of gender roles. Yet the focus of research has remained on gender roles themselves, largely overlooking the underlying process of gender performativity and consumers’ engagement with it in the context of their everyday lives. Set within a performance methodology and the context of crossplay in live action role-playing games, this paper explores how individuals undo gender on a subjective level, thus becoming conscious and reflexive of gender performativity. The study suggests that individuals become active in undoing gender through engaging in direct, bodily performance of the gender other. Such performance does not challenge or ridicule norms, but pushes individuals to actively figure out for themselves how gender is performed. As a result, individuals become aware of gender performativity and become capable of actively recombining everyday performance.     

Performing femininity: Women at the top (doing and undoing gender)

Tourism research has primarily treated gender as a male-female dichotomy and has been constrained by a heterosexual matrix for empirical inquires. Such research, however, has failed to acknowledge the fluidity and multiplicity in theorizing gender. To redress this overlook, this study moves away from the conventional binary thinking and views gender as a performativity which is resulted from repetitive social performance. By conducting multiple field observations and interviews with 17 hotel female general managers working in Mainland China and Taiwan, this research presents the ways of doing and undoing gender by tourism female leaders and the extent to which the everlasting gender logic can be questioned.     

Models as speech acts: the telling case of financial models

This paper intends to bring Austinian themes into methodological discussion about models. Using Austinian conceptual vocabulary, I argue that models perform actions in and outside of the academic field. This multiplicity of fields induces a variety of felicity conditions and types of performed actions. If for example, an inference from a model is judged according to some epistemological criteria in the scientific field, the representation of the world which the model carries will not be judged by the same criteria outside the scientific field. A model can be considered as a standard in a strict scientific framework, while not being used as part of public policies, or vice versa. However, we focus on the dynamics between different fields.     

An Opinion Piece. A response to the Special Issue on volunteer tourism: the performative absence of volunteers

This short Opinion Piece reflects on the construction of volunteers in the Journal of Sustainable Tourism's recent Special Issue on Volunteer Tourism, Volume 22, Issue 6, 2014. The Issue indicates directions for future research and presents some productive cases of applied modes of knowledge production. This Opinion Piece notes that, despite the good work in the Special Issue, more research on the impacts of volunteer tourism on host communities is still overdue. But most importantly, however, running through the papers in the Issue, there is a problematic construction of volunteers as passive subjects of capitalism. As “consumers” or “clients”, it is argued that the Special Issue papers perceive volunteers through the very same logic of commodification that much of the research intends to push against. Drawing attention to the performativity of language and research outputs, the case is made for more careful attention to the ways researchers in volunteer tourism address subjects so that critical attention might be better aligned with our practices of representation. We should seek to preserve the potential of volunteers to bring about change, and resist the temptation to reproduce the very deleterious discursive realities we seek to bring to account: volunteers, before all else, volunteer.     

Judith Butler on performativity and precarity: exploratory thoughts on gender and violence in India

Abstract

We turn to the philosopher and gender theorist Judith Butler for insight into how gender performativity (acting and actions restricted by gender norms) affects identity and thus individual agency. Gender performativity underlies the prevailing conceptualisation of women in India as being lesser. We anticipated that the extreme divide between wealth and poverty and higher and lower castes would affect women’s vulnerability. Yet, while lower class/caste women are undeniably at greater risk of sexual assault, even women of higher social status similarly embody ‘precarity’: a life lived without predictability, and thus without security. While structural changes have encouraged increased agentic performativity among women in India, a culture of condoned sexual violence is nonetheless an ongoing and horrifying reality.     

Guaranteeing Healthcare: What Does the Care Guarantee Do?

Abstract: According to the Swedish Health and Medical Services Act, healthcare is to be provided to the population according to need and on equal terms. It must also be accessible – a part of healthcare that has been criticized. In an effort to improve accessibility, the Swedish Association of Local Authorities and Regions and the government have both agreed to introduce a national care guarantee with effect from 01‐11‐2005. On 01‐07‐2010, the guarantee was incorporated into the Health and Medical Services Act. This paper considers, using the ideas of Foucault (discursive formation), Butler and Callon (performativity), how the idea of a care guarantee came to be influential during the formulation of Sweden's healthcare policies and on the management of services in hospitals. The concept of performativity is used to illustrate how the care guarantee becomes binding on the county council, as a promise to the patient.