Understanding Personal Web Usage in Organizations

Personal web usage, that is, non-work-related use of the Internet for personal purposes during work hours, is a pervasive behavior observed in the daily work environment. U.S. companies have implemented several countermeasures to cope with personal Web usage, but those measures have not successfully mitigated this behavior. Considering the significance of personal Web usage, we need to understand why personal Web usage is not alleviated in current organizations. The goal of this study is to present an empirical investigation of why employees continue personal Web usage based on an extended theory of planned behavior. We are particularly interested in how people's perceptions of moral dimensions contribute to personal Web usage, recognizing that our work environment becomes more Web-embedded. We conducted a field survey of 426 U.S. business professionals and analyzed the data by using partial least squares. As a result, we demonstrate that an individual's attitude, subjective norm, denial of responsibility, self-efficacy, personal computer availability, seclusion of office, and workload are significant factors affecting personal Web usage. Interestingly, current organizational preventive efforts (e.g., Web-based activity monitoring and filtering systems and policies) and moral obligation are not as significant as we originally expected. Key implications for theory and practice are discussed.     

Editorial

An Almost Ideal Demand System (AIDS) was utilized to model the United States demand for domestic and imported tobaccos. The model, which includes equations for domestic flue-cured tobacco, domestic air-cured (burley) tobacco, oriental tobacco, and imported flue-cured and burley tobacco, incorporates the impact of economic factors as well as changes in consumer tastes. In this model homogeneity was rejected under certain conditions, but symmetry could not be rejected. These results suggest that imported flue-cured and burley tobacco, to a limited extent, is a substitute for domestic flue-cured tobacco and is a complement for domestic air-cured tobacco. The trend toward lower average nicotine content of domestic cigarettes is shown to have a detrimenta1 effect on the demand for domestic flue-cured tobacco, but a beneficial impact on domestic air-cured (burley), and imported oriental tobaccos.     

特制小夹板在小儿手指伤中的应用

特制小夹板外固定法是治疗小儿手指伤最有效的护理方法,其结合目前医学运动学原理,对骨伤部位间接固定。由于其操作简单、痛苦小、取材方便、经济实惠及便于医生调整等优点,在儿童手指伤中广泛应用。     

提升高职院校思想政治理论课教育实效性研究

本文通过分析当前高职院校思想政治理论课教育存在的问题,提出提升高职院校思想政治理论课教育的建议,以提高其课教育效果,做好高职院校这方面课教育工作。     

效用理论在飞行安全风险评估中的应用

为科学划分飞行安全风险等级,将效用理论引入飞行安全风险领域,利用效用函数,建立了飞行安全风险评估模型。在分析飞行安全风险的基础上,通过定义事故或危险事件损失效应,选取合适的效用函数进行飞行安全风险的度量。模型有效区分了类似飞行事故这样高损失、低概率事件与飞行事故征候这样低损失、高概率事件风险之间的差异,克服了期望值法的局限性。最后通过实例验证了该方法的科学性和有效性。     

Key Success Factors for Tourism Resort Management

Abstract

NEW HORIZONS IN TOURISM: STRANGE EXPERIENCES AND STRANGER PRACTICES. By Tej Vir Singh. CABI Publishing (Nosworthy Way, Wallingford, Oxfordshire, OX10 8DE UK), ISBN 0-8519-9863-1, 2004, xv + 221-pp. (tables, photographs, bibliography), £49.95 (hardbound). Reviewed By C. Michael Hall

DESTINATION MARKETING ORGANISATIONS. By Steven Pike. Elsevier (The Boulevard, Langford Lane, Kidlington, Oxford, OX5 1GB, United Kingdom), ISBN 0-0804-4306-0, 2004, 231-pp. (bibliography, indices), £59.99 (hardbound). Reviewed By Chris Ryan     

营销学理论流派回眸与展望

营销源于经济学,成熟于第二次世界大战后。在100多年的发展历史中,先后形成了商品学派、职能学派等12大理论流派。每个理论流派都是从某个角度切入,试图对营销基本问题进行回答,但都无法反映营销学的全貌。营销从企业的中心职能降格为普通职能、从"商品"转化为"服务"的理论演进逻辑、营销历史学派的兴起是营销理论流派当代发展前沿动态。未来的营销学理论流派应清晰:营销学是研究"什么领域"的交易行为、"营销会计学"有可能成为新的营销理论流派、营销学流派发展目标应是发展为具普遍适应意义的"一般化"理论。     

Culture,Self-Construal,and Leisure Motivations

The purpose of this study is to examine Canadian and Mainland Chinese students' leisure by investigating the role self-construal plays as an intervening variable between culture and motivation. Separate hierarchical multiple regressions are performed on each motivation with culture entered first followed by a block composed of four types of self-construal: vertical collectivism (i.e., dutiful), horizontal collectivism (i.e., cooperative), horizontal individualism (i.e., unique), and vertical individualism (i.e., achievement oriented). Results suggest that: (a) higher levels of horizontal collectivism are associated with higher levels of introjected reward (i.e., pride), identified (i.e., personally important), integrated (self-identity), and intrinsic (i.e., interesting and enjoyable) motivations; and (b) higher levels of horizontal individualism are associated with higher levels of introjected reward, identified, and integrated motivations.     

有效进行招投标报价分析

随着我国经济建设的发展,建筑市场的规范、有序化管理已经逐步形成,其中招投标制度在工程承发包交易行为公开、公平、提高工程质量、发挥投资效益、防止腐败和不正当竞争等方面均起到了很好的促进作用。本文根据现行的主要招投标评标方法,分析基于博弈论建立与之相适应的投标博弈模型的方法,为施工企业投标的科学决策提供借鉴。     

Economics: Its History,Themes, Approaches

This article is not concerned with “A Theory of Value” or “The Theory of Value.” It is strictly limited to a discussion of the concepts specified in its title and consists of three parts. The first of these is concerned with ideas of Charles Sanders Peirce and is based upon a study of his published and unpublished papers contained in the eight-volume edition of his Collected Works.¹ The second part is concerned with ideas of Clarence Ayres, primarily those presented in his Toward A Reasonable Society [Ayres 1961]. The third part contains some brief concluding remarks.