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911.
ABSTRACT

Despite the growth of the airport duty-free shopping market, little research has examined travelers’ shopping behavior at airports, shopping at airports being an important source of non-aviation revenue for airport operators. This study was designed to examine travelers’ loyalty formation with regard to duty-free shopping at airports by considering the role of perceived value, satisfaction, desire, and alternative attractiveness. A field survey at an international airport was conducted. A proposed theoretical framework was tested using structural equation modeling. Results indicated that perceived value, satisfaction, desire, and loyalty had significant associations, and these variables sufficiently accounted for loyalty. In addition, satisfaction played a prominent role in determining loyalty, and this variable along with desire acted as a significant mediator. Moreover, alternative attractiveness significantly moderated desire and loyalty relationship. Overall, the findings of this study considerably increased our understanding of travelers’ evaluation and loyalty generation processes with regard to duty-free shopping at airports.  相似文献   
912.
随着入世过渡保护期的结束,外资零售企业正大举进军我国零售市场,形成内外资零售企业在中国相互竞争的格局,中国零售企业唯有快速成长,才能在竞争中掌握主动权.本文以中国零售百强为样本,分析了中国大型零售企业成长的特点、影响成长的因素,提出持续快速成长的根本路径是培育核心竞争力,主要路径是实施科学的企业战略定位、实行连锁经营、实现规模经济、建立高效物流配送系统及确立品牌资本.  相似文献   
913.
零售商业品牌的打造   总被引:3,自引:0,他引:3  
米贵琪  王旭  张叶栩 《价值工程》2005,24(11):92-95
在经济全球化程度愈来愈高的情况下,中国作为WTO成员国已经取消外资进入零售商业的限制,必然导致零售商业市场竞争的进一步加剧。本文拟从我国零售商业品牌现状分析入手,对零售商业品牌结构、打造策略进行探讨,尽快打造我国有竞争力的零售商业企业。  相似文献   
914.
Since the late 1980s, the UK Government has invested significant levels of funding in the development of national competence-based qualifications in an attempt to improve skill levels and therefore international competitiveness. The paper provides an overview of the progress which has been made by the UK retailing industry and presents the implementation experiences of five major retail companies. The paper concludes with an analysis of the strategic implications.  相似文献   
915.
文章通过对零售企业自有品牌服装的分析,阐述了零售业自有品牌实施条件和营销策略,探讨了自有品牌服装在我国的发展前景。  相似文献   
916.
询价制度第一阶段改革有效吗   总被引:12,自引:2,他引:10  
询价制度第一阶段改革后,新股定价效率明显提高,证监会取消对发行价格的管制是新股定价效率提高的前提,询价对象竞争程度的增加是定价效率提高的根本动因;改革后,机构投资者择股效应显著,将定价效率提高所引发的部分投资风险转嫁给了中小投资者。中小投资者由改革前利益分配不公平转变为改革后风险分担不公平,定价效率进一步提高很可能引发中小投资者的赢者诅咒。发行制度未来改革应在注重提高定价效率的同时,限制机构投资者向中小投资者转嫁风险的能力。  相似文献   
917.
共同配送—城市零售企业冷链物流的选择   总被引:1,自引:0,他引:1  
冷链物流的应用将会为连锁零售业带来损耗减少,运营成本降低等诸多好处,但连锁零售企业若自建冷链物流体系易出现规模不经济。建设的投入成本远高于损耗的降低,致使连锁零售业冷链物流发展缓慢。共同配送是解决城市零售企业冷链物流配送发展的有效途径。  相似文献   
918.
Nicole Jonker 《De Economist》2007,155(3):271-303
Summary Survey results show that Dutch consumers perceive paying in cash as an inexpensive way to pay, compared to paying with electronic payment cards. This finding partly explains the low usage of electronic payment cards in point-of-sale (POS) payments. The objective of the survey was to identify price and non-price features of payment instruments that can be used to stimulate the use of electronic payment cards. Their attractiveness can be increased, through technological modifications that enhance their convenience and by increasing the number of acceptance points. Making it less expensive for consumers to pay with payment cards could also increase the usage of payment cards. I would like to thank Rein Kieviet, Maarten van Rooij, Stijn Schmitz, Ariena van Wageningen and especially Corrie Vis of CentERdata for their help in collecting the data. Furthermore, I would like to thank two anonymous referees, Wilko Bolt, Hans Brits, Jeff Dominitz, Beth Kiser, Beth Klee, Jed Kolko, Philip Maier, Carlo Winder and participants of the DNB lunch seminar, the FRB research seminar and the Boston FED ‘Consumer behaviour and Payment Choice’ conference for their valuable comments on earlier versions of this paper. All remaining errors are my own. The views expressed in this paper are mine and do not necessarily reflect those of the Nederlandsche Bank.  相似文献   
919.
The concept of curb appeal and its impact on property values has been largely neglected in the real estate literature. In the context of retail real estate, curb appeal represents the general attractiveness of a store as viewed from the sidewalk or parking lot that is expected to affect consumer patronage decisions and consequently property values. We first develop a measurement instrument for curb appeal and assess its validity using exploratory and confirmatory factor analysis. Our results suggest that curb appeal is multidimensional and consists of an atmospheric, architectural and authenticity dimension. Then, we use survey responses, transaction data and spatial regression to quantify the impact of curb appeal on sales prices. We find that the atmospheric and architectural dimensions have a significantly positive impact on sales prices. We also show that curb appeal dimensions are highly correlated with observable building features traditionally included in hedonic pricing models.  相似文献   
920.
零售业务:商业银行业务拓展的重要路径   总被引:1,自引:0,他引:1  
我国商业银行零售业务发展的策略选择应是:从银行长远发展的战略高度,重视零售业务的发展;准确选择战略定位,分步实施;完善商业银行零售业务经营管理架构;树立市场营销理念;加强零售业务品牌建设等。  相似文献   
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