Spatial analysis of the U.S. lodging industry, 1963–1977

Data from the U.S. Department of Commerce Census of Business in 1963, 1972, and 1977 were compared on a state by state basis and by standard metropolitan statistical areas in order to analyze the spatial growth points of the U.S. lodging industry. The results point to major lodging growth areas in the Sunbelt states with central Florida, Las Vegas, Nevada and Hawaii as outstanding nodes of development. Metropolitan lodging growth has taken place in the Sunbelt cities with populations of 100,000 to one million, with above average growth in those cities located in the coastal zone.     

Implications of marketing and promotion for the development of tourism

The author considers some oft-neglected aspects of marketing and promotion in the development of tourism, with special reference to the implications of travel marketing and promotion for the tourism industries of developing countries.     

收获信任与温暖的新潮旅游群体——对沙发客的初步研究

源于欧美的沙发冲浪是一种新颖时尚的互助旅游方式。相比于传统的旅游模式,基于网络信任的沙发冲浪具有情感投入、体验充分、成本低廉等特点。借助ROST WordParser词频分析软件,通过对相关沙发客网站的文本内容进行分析,总结出沙发客旅游行为的50个高频词汇,并归纳为动机、感知、活动、交通方式、沙发城市、游玩地点等六大类目。研究发现,＂朋友＂和＂温暖＂在文本词汇中出现频率最高,结交朋友、扩展人脉是沙发客的主要旅游动机之一,受到热情接待、体会家庭温暖是沙发客的共同感知;＂联系＂、＂聊天＂、＂游览＂构成沙发客的基本活动;＂火车＂、＂搭车＂与＂公交＂组成交通方式的关键词汇;国际大都市＂上海＂、＂北京＂及风景如画的＂厦门＂、＂杭州＂成为热门目的地;＂景点＂、＂大学＂与＂公园＂是沙发客关注的游玩地点。     

The repeat travel market for Taiwan: A multi-stage segmentation approach

Despite the importance of market segmentation, the growth of the travel and tourism industry in Taiwan, and the repeat travel phenomenon in tourism, relatively few studies have examined the behavior of repeat travelers in the East Asia region. The present study was designed to fill this gap. This exploratory study applied multistage segmentation in the context of repeat travel behavior to Taiwan. It examined the socio-demographic profile, trip characteristics and expenditures of Taiwan inbound repeat travelers. The results indicated that nationality, income, type of travel arrangements and information search behavior significantly affected repeat travel behavior. In terms of travel expenditures, males spent significantly more than females. Those travelers between 40 and 60 years old tended to spend the most when they visited Taiwan compared to other groups. Chinese travelers were most likely to have traveled to Taiwan more than once among all nationalities compared in this study. Those from Korea and Japan spent the most money among all nationality groups. This study provided several significant implications for the marketers of tourism in Taiwan.     

Industry-region Position and Economic Performance of Travel and Tourism Service Industry: An Agglomeration Perspective

Numerous studies have attempted to examine industry performance from an agglomeration perspective. However, many are still focused on the manufacturing sector. This study examines the travel and tourism service industry's economic position using an agglomeration perspective and whether this relates to its economic performance. This study discovered that, apart from being related to its intra-region position relative to other industries within the region, the economic performance of an industry in a region is also related to its intra-industry position relative to other distributive regions within the industry and to its national geographical concentration. A more significant finding is that regardless of either the intra-industry or intra-region position of the industry in a region, enhancing agglomeration not only increases competition and profit erosion but also improves labour productivity. For employment creation, it is more effective to develop an industry with more uniform national geographical distribution.     

Analysis of Korean millennials’ travel expenditure patterns: an almost ideal demand system approach

ABSTRACT

Generational cohorts can differ in their consumption patterns and preferred travel behavior. As the millennial generation represents an important economic force and influences new consumption trends, this study utilizes nationwide data and almost ideal demand system (AIDS) approach to examine expenditure patterns of Korean travelers during holidays. In this process, the joint effects of travel-related characteristics are also examined. The results of the AIDS estimation on data from 871 domestic travelers reveal significantly different travel expenditure patterns for cohorts. The findings contribute to furthering the understanding of how different generational cohorts allocate their travel budgets to respective travel expenditure categories.     

The Problem of Motivation in Understanding the Demand for Leisure Day Visits

Abstract

Motivation for leisure travel has been an equivocal aspect of the study of leisure travel. Psychological theory has been useful providing conceptions of tourism motivation based on drives and needs, however, operational problems occur using attitude constructs which have varying degrees of predictive ability. This paper offers an alternative approach to the problems of motivation, taking a pheno-menological approach to the issues, using ethno-methodological techniques in a logical, sociologically grounded analysis of conversational interview data.     

基于扎根理论的旅游幸福感构成——以互联网旅游博客文本为例

追求幸福是个体生存的根本动机,当旅游日益成为人们享受幸福生活的重要表达时,旅游研究有理由探讨旅游与幸福感的关系。以扎根理论为研究工具,以旅游博客的博主为研究对象,系统分析旅游过程中旅游者身心感受的变化。研究发现,旅游的根本动机是寻找和收获旅游幸福感。旅游者从居住地世俗生活状态进入旅游环境,通过休闲、娱乐、教育、逃避、美感和移情过程,达到消遣、逃逸、认知、审美和移情的目的;享受从生理感知、心理变化和灵性提升不同层级的生命状态,获得深刻的人生经历,再回到居住地惯常环境的历程,实现从世俗到"神圣"再归于平凡的生命状态转换。旅游前美好期待体验、旅游中福乐体验、旅游后温馨回忆体验,成为旅游幸福感的时间构成;享受闲适生活、获得旅游福乐体验、提升积极情绪、减弱不良情绪、感受人际美好,进而提升人生境界,是旅游幸福感的重要内容构成。因此,旅游服务实际上应起始于旅游行程前,绽放于旅游过程中,延伸至旅游活动后。旅游服务必须持高度的人文情怀,以发于心、形于外的贴心关照才能给予旅游者一段幸福的人生经历。     

中国奖励旅游经营的特征、问题与思考——基于旅行社的访谈分析

文章在对广州市10家代表性旅行社的会奖负责人进行半结构性深度访谈的基础上,运用内容分析的方法,提炼出现阶段中国奖励旅游经营的特征与面临的共性问题,主要有：对奖励旅游的内涵认知国内更关注旅游成本的来源而不是活动的激励效果;购买方消费习惯不成熟、目的性不强、交易中平等沟通意识不够;奖励旅游中间商提供的产品创意性不强、组织结构不适应,管理科技含量低且与买方关系结合方式不稳定;供应商与中间商合作不稳定、服务灵活性不强且对目的地支持的依赖程度高。进一步指出,在中国传统文化下,重集体主义的奖励理念影响了消费意识;旅游业自身的结构性障碍及多重委托代理下的旅行社供应链地位不稳定造成行业的无序竞争与产品质量的难以控制;政府促进下的行业管理组织的成立是规范经营的重要途径。     

中国旅行社业发展现状与发展对策研究

在对中国旅行社20年来产业化、市场化、企业化和法制化进程做了系统梳理和综述的基础上，课题组重点研究了我国旅行社的产业现状和即将来临的机遇与挑战。最后，分别从产业政策、分工体系、企业制度、行业管理、经营策略、借鉴国外经验等6个方面对面向21世纪的中国旅行社业提出了具体的发展对策。