Using a network data envelopment analysis model to assess the efficiency and effectiveness of cultural tourism promotion in Taiwan

The importance of tourism promotion has been discussed throughout past studies, and the consequences of ineffective promotion have also been investigated. While tourism promotion is a topic of interest to many researchers, performance measurement used to assess the effectiveness of tourism promotion is a topic seldom discussed. The purpose of this study is to develop an approach based on the data envelopment analysis (DEA) model to evaluate performance for tourism promotion. The main difference compared with previous DEA models is the evaluation of multiple efficiencies in a single DEA implementation, and the assessment of overall efficiency in a ratio index. In the assumption of variables, we use cultural tourism promotion as a foundation in formulating the empirical evaluation, and we test the proposed model by using data across 20 regions in Taiwan.     

Hospitality and tourism student and alumni perspectives: promotion expectations,academic and experience adjustments,and career growth

Preparing qualified graduates for the tourism and hospitality industry who will stay and achieve promotional success is paramount. The objectives of this research project were to determine promotional advancement expectations and strategies to improve promotional opportunities. Two separate questionnaires, with both open and close-ended questions, were sent to upper classmen/women in hospitality and tourism programs and alumni of the same programs. In total, 717 (409 students and 308 alumni) completed the questionnaires. Chi-square tests were run to determine differences between student and alumni responses. To assist in analysis of open-ended responses, Atlas.ti was used. There was a statistically significant difference between students and alumni responses in regards to promotional expectations; students expected it to take a significantly longer time to receive a promotion to supervisor or manager than alumni. Overall, students and alumni indicated strategies such as more real-world-focused courses with hands-on experiences.     

科举教育、捐官制度与官员晋升?--基于清代官员履历档案的实证研究

社会流动是影响社会结构变化和社会变迁方向的重要因素,也是影响政治稳定和经济发展的关键环节。在传统社会里,科举教育和捐官制度均是人才选拔与阶层向上流动的主要途径。文章以晚清官员履历档案的微观数据为基础,考察了科举教育与捐官制度之间的关系。研究发现,科举教育和捐官制度并不是完全排斥的两种入仕途径,它们相互交织,成为清代官制不可缺失的部分。其中,入仕的难易程度是不同教育出身的候选官员考虑是否捐纳以及如何捐纳的重要因素。捐纳对官员的晋升作用主要集中在政府对中层官员的选拔上,但要进入官僚等级的高层,官员的个人才能、家族的政治背景、政治上的裙带关系可能具有更为重要的作用。因此,文章为理解社会阶层的流动提供了一个新的视角,也为考试选拔制度和官僚体制的改革提供了历史经验和实证依据。     

构建珍惜地球资源的机制,促进发展方式转变

珍惜地球资源是缓解我国资源环境约束的根本出路.我国节约集约利用地球资源的潜力很大,应积极构建珍惜地球资源的机制,健全节约集约利用地球资源和保护环境的政策法规体系、责任机制、定价机制,加强生态文明建设.以提高能源资源利用效率,培育新的经济增长点,走产业多元化的发展道路,大力发展循环经济为抓手,促进发展方式的转变.     

城市文化软实力提升研究：基于福建省区域发展视角

国家和区域发展必须实行硬实力与软实力双轮驱动,成为新的共识,城市文化软实力也成为我国城市建立竞争优势、保持可持续发展的内在动力。着力分析文化软实力提升对福建省区域经济发展的意义,指出福建省未来经济发展与城市文化软实力的提升存在着紧密的内在关联。结合福建省“十二五”期间取得的成绩,分析了福建省未来经济发展中亟需解决的相关问题,并在此基础上提出了解决对策。     

巢湖派河流域清水廊道技术产业推广模式的构建

派河为巢湖一级支流,水质差,针对派河流域开展了多项研究,产生了多项清水廊道技术,尚缺乏有效的产业化推广模式,基于此,构建了多层次、多元化清水廊道技术产业推广模式（“2S”VIP）。该模式包括组织机构、运行机制、推广模式平台、保障措施等。其中清水廊道技术推广模式平台包括综合技术信息平台、综合服务平台、产业化推广平台,以综合技术信息平台为支撑,以互联网+、大数据等为手段,综合服务平台为依托,产业化推广平台实现技术与市场的衔接。在政府的引导和监督下,通过一系列保障措施使各平台能顺利运行,达到产、学、研、用的有机融合。     

高职院校的学报影响因子与学术影响力分析

结合当前高职院校影响因子的现状及高职学报生存发展的态势,分析了影响因子对高职学报发展的正向及负向影响,从出版、稿件、编辑3个方面探索了高职学报提升学术影响力的有效途径。     

西安世界文化遗产的旅游推介开发策略研究

针对西安历史文化遗产旅游游客感知度不高、满意度与期望值相差较大、旅游产品层次性不强、配套及服务设施急需完善等方面的问题,在大量分析数据的基础上,提出了西安历史文化遗产旅游在深层次开发上应该遵循的基本策略和发展思路,为西安历史文化遗产旅游的有效实施提供了可以借鉴的参考。     

把握趋势 促进现代物流立体化发展

文中详细阐述了我国现代物流呈扩张、专业化和社会化两极分化、区域发展不平衡、市场细化与国际化以及网络化和整合化的发展趋势,提出了加快大型配送中心的规划和建设、加快现代物流信息网络化建设步伐、加强与国际的接轨等促进现代物流立体化发展有力措施。     

Competency analysis of top managers in the Taiwanese hotel industry

The purpose of this study was to identify top managers’ competencies in hotel unit leaders perceived to be most critical for career development, and using the Fuzzy Delphi and Analytic Hierarchy Process methods to determine perceptions of the importance of various competencies in different dimensions. This study uses snowball sampling methods to collect data from 25 hotel top managers and uses qualitative and quantitative surveys, including interviews, questionnaire review and a questionnaire survey. A two-stage research design is adopted to understand the differences in perceived competency requirements better. The analytical results demonstrate the required competencies of top managers in the hotel industry, and divide them into generic and technical dimensions, 18 competency domains, and 107 competency indices. The top three most important competency domains are “leadership,” “crisis management,” and “problem-solving.” The proposed management competency framework provides an important implication for educators, practitioners, and researchers.