高质量发展视角下区域创新能力的提升路径——以南京市江宁区为例

我国经济已由高速增长阶段转变为高质量发展阶段,实现高质量发展是新时代我国经济发展的根本要求。高质量发展与创新驱动紧密关联,必须多举措协同提升区域创新能力。区域创新能力是指一个地区将知识转化为新产品、新工艺、新服务的能力,代表了创新要素在一定区域内聚集、整合以及推动区域可持续发展的基本能力。为了有效提升区域创新能力,必须强化区域创新的综合保障、构建区域创新综合生态体系、促进创新创业项目孵化与成果转化、强化区域制造业发展相关的创新活动等。以南京市江宁区为例对此进行了分析,该区积极实施战略科技引领计划,不断强化创新工作,通过促进区域创新平台建设、区域创新的服务支撑体系构建、高端创新资源在区域的聚集、区域制造业创新发展及合理布局等,不断增强区域创新能力,有效支撑了区域高质量发展。     

基于实证分析的JY市邮储银行客户满意提升策略研究

随着全球经济一体化进程的加快,银行业竞争日趋激烈,客户已成商业银行的战略性资源,客户满意度目前已成为影响商业银行竞争力的关键因素。基于实证研究,对JY市邮储银行的客户满意度进行测量与分析,并从服务理念、特色与定位、产品与服务创新等方面提出了JY市邮储银行客户满意的提升策略。     

品牌价值问题探讨

品牌是消费者了解产品的基本渠道，这种渠道的畅通程度一般体现为品牌的价值。品牌价值的评价可以从品牌忠诚度和品牌知名度两个品牌效果的综合作用来分析，同时考虑消费者的购买可能性对实际的品牌价值所造成的影响。在此基础上，探讨品牌价值的提升也是非常必要的。     

浅谈不同浓度6-BA生长素对五指茄发芽生根的影响

本试验从发芽率、发芽势、生根数这三个方面探究不同浓度的6-BA生长素对五指茄种子发芽、生根的影响,6-BA20mg／L、6-BA30mg／L对五指茄的发芽都有明显的促进作用,其中30mg／L的处理结果是发芽率为85％,7天内的发芽势为50％,为此次试验中的最高值。种子露白后转入穴盘生长,处理6-BA20mg／L对根生长的促进生长作用最好,在子叶展开时平均每株小苗根数达到了6根,根均长0．7cm;而6-BA40mg／L对根茎生长有明显的抑制作用,根数、根长、茎长分别为3根、0．3cm、3．3cm。综合考虑,6-BA30mg／L生长素对五指茄发芽生根的效果最好,生产上适宜该浓度处理五指茄种子。     

Shanghai Expo in Promotion

As an important part of the prep- aration work of World Expo Shanghai 2010,the organizers have launched a series of suc- cessful promotion campaigns in China, participating countries,BIE members' countries,etc.,as for developing aware- ness and conveying the concept of the worldwide grand events.Various methods are used in the promotion work,such as dedicating a 5.28-square-meter area at the core of the city to exhibitions,events and forums,and building a powerful and last- ing pilot example of sustainable and har- monious urban living.     

Fear appeals and coping appeals for health product promotion: Impulsive purchasing or psychological distancing?

The prevalence of online health communities (OHCs) motivates health product companies to manipulate persuasion-based marketing strategies, including fear appeals and coping appeals, to promote health products. However, whether such a practice is effective remains unclear. Respondents may either impulsively purchase the recommended health products or simply distance themselves psychologically from the information. Building on protection motivation theory (PMT), this study uncovers the mechanisms behind these two coping responses to persuasive messages, namely, the impulsive purchasing and psychological distancing of OHC users. Correspondingly, we evaluated 366 valid questionnaires, and the results reveal that (1) when encountering fear appeals, perceived health threat can evoke cyberchondria, leading to psychological distancing; and (2) when encountering coping appeals, perceived response efficacy leads to product affection, fostering impulsive purchasing. This study provides new insights into the effects of persuasive messages for health product promotion in social commerce. Marketers should design appropriate persuasive messages to foster impulsive purchasing by generating individuals’ product affection and avoiding cyberchondria.     

发达国家光伏建筑推广政策实施效果的启示

光伏建筑作为太阳能利用的最佳形式,正在各国政府的大力推广下飞速发展,而我国光伏建筑的推广效果却不尽如人意.通过研究日本、德国等发达国家光伏建筑推广政策及其实施效果,揭示了其推广政策取得显著成效的主要原因,并从中获得启示,即我国光伏建筑推广政策应注重科学地制订经济激励政策,重视研发并促进形成合作创新的研发体系,及时展示新成果,培养和造就一流的光伏制造商.研究成果为政府有效地制订光伏建筑推广政策提供了科学依据.     

Household Consumption of Catfish in Louisiana by Product Type

Catfish is the leading aquacultural species produced in the United States. This article addresses the consumption patterns for catfish by product type: fillet, whole and nugget. Each catfish product type has a unique market which has changed over time. Implications are that these markets need to be disaggregated and monitored over time since they are dynamic.