强化企业集团财务预算管理

财务预算是行为计划的量化,能使管理者全盘考虑整个企业集团价值链之间的相互联系,保证企业各项目标的不断提高和优化,是体现企业业绩的一种好的管理模式。财务预算的全过程会促进管理者及全体员工面向未来,促进发展,有助于增强预见性,避免盲目行为,激励员工完成企业的目标。强化企业集团的财务预算管理,必须采取一系列对策措施,才能行之有效。     

事业单位财务内部控制刍议

本文针对事业单位财务管理现状与问题 ,提出加强财务内部控制的四条改革措施。     

中西部地区承接产业转移应注意的问题与对策研究

区域经济的非均衡发展与互动合作是当今中国经济的一个显著特点,由此引发的产业梯度转移已成为我国经济发展中的必然趋势。国家实施区域发展总体战略,实行区域间差别政策,促进加工贸易向中西部地区转移。在承接产业转移的过程中,要努力降低转移的成本,加强产业链培育和配套环境建设,抓住不同时机的产业类型,实现产业有效承接和合作。     

对财务会计报表审核方法的探讨

现代市场经济的快速发展,提高了对我国企业各项管理工作的要求.税务工作、企业经营导向的制定等工作也对企业财务信息管理与审核提出了更高的要求.本文归纳、总结了财务会计报表的审核方法和内容,旨在帮助财务会计报表的填制者有效的开展报表的自我审核工作,及时发现问题并予以改正,从而提高财务会计报表效率.     

Mapping hotel brand positioning and competitive landscapes by text-mining user-generated content

This study uncovers hotel brand positioning and competitive landscape mapping by text-mining user-generated content (UGC). Rather than relying on a single dimension of consumer evaluation, the current study detects brand attributes by using both customer preferences as well as perceptual performance to develop meaningful insights. For this, the study combines content analysis and repertory grid analysis (RGA) to answer three key research issues. 111,986 hotel reviews from two biggest Chinese cities are used to explore and visualize the competitive landscape of six selected hotel brands across three hotel categories. Findings from the study will not only advance the existing literature on brand positioning and competitive landscape mapping but also help practitioners in developing brand positioning strategies to fight competitors within and across hotel categories.     

广州工业遗产保护方略初探

广州在中国近现代工业文明发展史上,占有重要的地位.梳理广州工业遗产的固有脉络,找出现阶段研究的要义和难点,坚定传承历史文化的立场、实施保护利用双赢的方略,对维护城市的个性特色,提升城市的价值品位,很有必要.     

Enabling the language of accessible tourism

The growing body of literature on “accessible tourism” lacks a critical scholarly debate around its specific language use and nomenclatures. To fill this gap, this paper provides a first examination of language. Language provides a unique capability to resist, strengthen and reframe identities of individuals and groups, yet can also reinforce, weaken and perpetuate dominant worldviews of disability. A content analysis examined previous accessible tourism literature with results illustrating that diversity exists amongst the varying terminologies adopted by scholars. Terms were employed loosely, inconsistently and interchangeably, euphemistically with erroneous understandings and nuances. The paper concludes with critical discussion about the power of researchers to (re) produce oppression through language that maligns and misrepresents, or to (re) conceptualise and (re) construct the world we live in with liberating language that facilitates positive social change.     

Factors influencing customer engagement with branded content in the social network sites of integrated resorts

The integrated resorts rely on social network sites (SNSs) for content marketing, while one of the main purposes of content marketing is customer engagement that will leverage the impact of branded content. This study investigates the factors influencing customer engagement with brand posts of integrated resorts on the SNSs. The findings highlight the important influence of both media-type and content-type factors on the level of customer engagement in SNSs of integrated resorts. This study provides practical implications for integrated resorts to develop SNS online content marketing strategy.     

家族企业的“掏空”行为与会计盈余质量

以2003-2004年家族控制的上市公司为研究样本,实证考察了控制性家族的"掏空"行为对会计盈余质量的影响。研究结果表明,控制性家族的"掏空"行为加剧了公司内部人与外部投资者之间的信息不对称,降低了会计盈余的可靠性和价值相关性。上市公司的盈余管理程度与"掏空"行为显著正相关,会计盈余的信息含量与"掏空"行为显著负相关。     

风积沙路基干压法施工综述

概述了风积沙路基在天然含水量状态下的压实工艺(俗称干压法),并通过试验路段的施工工作,获得了宝贵的试验数据、机械组合和施工工艺,为今后进得大面积的风积路基的施工提供了依据。