上市公司利润质量恶化的分析

随着我国现代企业制度的建立和发展及证券市场的壮大,投资证券市场的人数也在日益增多。为了更好地选择上市公司,避免投资风险,我们不仅要考虑上市公司利润的高低,而且要考虑其利润的质量,正确判断上市公司的发展前景。     

技工学校钳工技能实训教学改革之我见

钳工是机械制造中不可缺少的工种。如何深化钳工技能实训课程的改革是摆在高级技工学校面前的一个很重要的课题。我从改革教学内容与教学方法;改善实训硬件设施;适当增加有效实训时间;严格实施钳工技术等级考核等四方面提出自己的看法和改进措施。     

基于物元可拓法的地下水水质评价

介绍了物元可拓法的基本原理及计算步骤。在此基础上,利用物元可拓法对建三江垦区地下水水样进行水质等级评价。从评价结果中看出,运用物元可拓法对地下水水质进行综合评价,排除了人为的干预,并利用关联度函数及权重系数等手段,使最终评价结果更加接近于实际情况,比较客观的反映了地下水水质总体状况。     

World Leisure and Recreation Association International Position Statement on Leisure Education and Youth at Risk

Researchers have noted the utility of the Investment Model in explaining the formation of loyalty. This study extends the Investment Model in a leisure service context by including two additional constructs of quality and value. Quality and value are proposed as antecedents of satisfaction, with their effects on loyalty mediated by satisfaction. Results from an online panel survey of American cruise passengers support these hypotheses. The study provides a model of loyalty building that may shed new insight on loyalty research.     

The Relationships among Theatrical Components,Experiential Value,Relationship Quality,and Relationship Marketing Outcomes

Both marketing practitioners and academic researchers have traditionally recognized the major influence that relationship quality (RQ) has on relationship marketing outcomes. Differing from previous studies, this study proposes a more integrated model by including theatrical components and experiential value in the “RQ-relationship marketing outcomes” paradigm. The structural relationships among the variables are examined by adopting a structural equation modeling (SEM) approach in the context of a theme park. The results confirm the existence of the path “theatrical components → experiential value → RQ → relationship marketing outcomes”.     

Tourism in China and professionalism: An insider's perspective

This paper starts with an overview of tourism development in China in the past two decades. While highlighting much of the government initiative which makes progress possible, it tries to pinpoint the primary cause of the existing problems China faces. It is the lack of professionalism, which can be found in government decision making, business management and operation, education and training. The solutions will come mainly from the inside, and one can see efforts being made by policy‐makers and the front‐line people, but it is believed that overseas professionals have a positive role to play, as they have done in China's hospitality industry in the past.     

The U.K. Conference and Meetings Industry

Abstract

During the last ten years, the U.K. meetings industry has developed rapidly. Regard for the industry and competition amongst venues is growing. The industry is attracting increasing levels of attention, while an intensified incidence of venues other than hotels are competing within this sector. This progressive expansion of demand experienced by the industry heightens the importance of the quality provision for customers when differentiating between venues. The ultimate aim of the research is to determine whether gaps exist between the attributes employed to assess the quality and desirability of a U.K. conference venue-firstly by conference organizers and conference delegates and secondly between their perceptions and the characteristics of the product provided. This paper presents an approach to the development of a research instrument to measure and compare an inventory of service quality attributes as perceived by meetings organizers and delegates.     

A New Tune from an Old Instrument

SUMMARY

The ability to provide high quality customer service and to deliver customer value is critical to attracting customers in the competitive tourism service environment. This research seeks to explore whether the instrument developed by Zeithaml et al. (1990), referred to as SERVQUAL, can be applied to a tourism service business to provide a quantifiable method of measuring service quality. An adaptation of SERVQUAL was applied to a business operating tours through a brewery in Tasmania, Australia. The instrument proved to be adequately internally reliable and provided apparently useful and easily interpretable diagnostic data to the management of the business. It was concluded that SERVQUAL has the potential to be a useful management tool provided care is taken to adapt the instrument to the individual needs of the user while remaining within the underlying theoretical framework. Adaptation and simplification of the complicated instrument provides small tourism businesses with a new way of gaining theory-based diagnostic data that can be self-administered by management on an ongoing basis and is not a burden to the customers.     

Why do customers switch? More satiated or less satisfied

This study investigated whether restaurant customers switch to other restaurants due to satiation or diminished satisfaction. To achieve its objectives, this study extended well-known relationships among perceived quality, satisfaction, and behavioral intentions by including satiation and further examined the role of satiation on switching intentions. The results of this study showed that satiation was negatively associated with satisfaction but differed from diminished satisfaction. Further, the study results endorsed that satiation significantly influenced switching intentions, whereas satisfaction did not. This supports that customers switch to other restaurants not because they are less satisfied but because they are satiated. Regarding the relationship between perceived quality and satiation, service quality and food quality considerably reduced satiation levels, whereas physical surroundings were associated with an increase in satiation. In addition, satiation fully mediated the relationship between perceived quality and switching intentions, which emphasizes the importance of satiation in customer switching intentions. Findings and implications are provided in the main body of this paper.     

Antecedents of mandatory customer participation in service encounters: An empirical study

The literature on service quality and customer loyalty has long focused on enhancing the work of service providers. This study examined “the other side of the coin” in service co-production or value co-creation in service encounters by investigating how service providers might take a proactive approach to building relationships based on mandatory customer participation (MCP). The research evaluated how such antecedents as role clarity, self-efficacy, purchase importance, and servicescape could influence MCP. Path analysis revealed that these four factors significantly influenced different dimensions of MCP; which in turn had a significant impact on customer loyalty. Using these insights, managers could develop a strategic approach to managing customer roles in the service delivery process. This study adds to the body of knowledge on service quality by demonstrating empirically the determinants and structure of MCP and their relationships with customer loyalty in service co-production processes in a hospitality setting.